No one has done this type of project in China before, so there is no case to learn from!

No, "Wu Ji" has done it!

But people didn't consider the factors of the mainland market, and simply followed the trend of "Hero" to make blockbusters...

As far as you think, the total box office in the mainland at that time was less than 2 billion, and the cost of "Wu Ji" was 40 million US dollars, how much box office would it take to recoup?

10 billion!

Can you take half of the box office?

"Hero" is so hanging, it only accounts for a quarter!

Therefore, "Wu Ji" has no reference significance at all!

"Walking with God" is naturally not suitable for European and American tastes, and at that time, I was thinking about the markets of China, Japan and South Korea, and I made a judgment based on the market situation at the release stage of the film to push back the budget framework!

What is the market size of the Chinese film market at this stage, and then according to its growth rate in the previous year or two, judge how much market capacity the film project will have during the release period, and this market capacity also includes the capacity of genre films, and then combine the financial cost of about two years, as well as the final box office expectations, and then calculate the financial cost and expected profit value, so that you can get an approximate budget parameter range.

Budget framework for the first round.

At that time, the script had not yet been completed, but a lot of work had already begun in the early stage, which required specific expenses, and then the investment company also needed this number to go through the financial process, so a budget had to be made, and the production team made a budget of about 180 million at that time;

However, this budget is very clear and emphasized by the investor, and it is not a final figure. Before the film actually started filming, the production team gave a specific budget of 280 million.

"In other words, if the domestic box office does not reach 800 million, we will not make money! At least the development of a sequel is impossible!"

Several people looked at Shen Mengxi: "Are you so sure?"

Shen Mengxi shrugged his shoulders: "How can there be anything 100% sure in this world, when I make movies, the first thing I consider is the subject matter, such as "Walking with God", which itself has mass circulation, and secondly, we must pay more attention to the production, tell the story completely, and do the special effects in place... Finally, publicity, schedules..."

"I'm sure most people in China think so!"

"But it's only me who really does it!" Shen Mengxi smiled: "So, add a little luck!"

......

"I'm going to buy a listed company and inject capital to change its name to Potato Image, are you interested in working together?"

The so-called backdoor listing is to inject the assets of one company into another listed company with a low market capitalization, and obtain a controlling stake in it, so as to use the status of the listed company to enable its parent company to be listed, and finally change the original listed company.

This kind of behavior is called backdoor listing, and it is also known as backdoor listing abroad...

It's the legal way!

In the early years, Gome Electrical Appliances was listed in Hong Kong through backdoor listings, technology companies were backdoor listed on 360, Giant Network, Focus Media, etc., and several giants in the express delivery industry also followed the footsteps of capital through backdoor listings, including SF Express's backdoor listing...

Ning Hao asked, "Why?"

"I'll make money with you... Otherwise, you'll all run away, what's going on?"

"Just kidding!" Shen Mengxi smiled and explained: "I have studied a lot of market economics in the past month, the film industry belongs to the content-centered industry, and the form of success is not as high as the flame of firewood carried by everyone, and there are more than a few of us, I will issue new shareholders every year, with the director partnership system as the center..."

"What about Dream Creek Media?"

"It has nothing to do with Mengxi Media, Tudou Imaging is purely a listed company with a director's partnership..."

In fact, it is 'employee welfare', and the company retains director resources through shares. For film and television production companies, actors and screenwriters are important factors that affect ratings and box office, and retaining them is to retain the market.

Huayi likes philatelic stars, Shen Mengxi is good at digging directors, how to keep them after the excavation is finished?

Setting up a company specifically and tied together is the best way to do it.

In this case, simply acquire a listed company, backdoor, and directly liquidate!

Dong Ping can play, why can't Shen Mengxi play?

"Can this make money?"

“... You underestimate the pursuit of famous directors in the capital circle, let me tell you this, once Tudou Image is successfully backdoored, the market value will be at least 8 billion Hong Kong dollars..."

"And how much do we own?"

"I'll talk about this when the time comes, I don't know much about it, and I have to talk to Wang Ran about it..."

Xu Zheng is more concerned about the other: "Why is it called Potato Image, and does it have something to do with Potato Video?"

"It's just a smooth mouth, can you change your name?"

"Forget it, I think the potato image is pretty good!"

"It can't be said that it doesn't have anything to do with it, the money that came out this time is basically from the financial expenditure of potatoes... At that time, Tudou Images' business, online dramas, online movies, and online comprehensives will all be broadcast on Tudou!"

"We make online dramas?"

Shen Mengxi waved his hand: "House of Cards, have you seen it?"

"Netflix's divine drama?"

"Yes, after the launch of House of Cards, Netflix immediately increased its investment in self-produced content to $1.6 billion, what does that mean?"

"I don't know..."

"It means that streaming media has begun to challenge traditional media, and not only TV series, they are also making movies ~ competing with movie theaters for users!"

"How to compete?"

"Shorten the window... In addition to blockbusters with big productions and a cinematic experience, most movies are released in theaters for a week or a month, and you can watch them directly on Netflix..."

Ning Hao was taken aback: "This..."

"It's a big trend, and it's an opportunity! Big Hollywood studios tend to make big productions that cost more than $100 million, and these kinds of movies, which usually cost more than $10 in theaters, are, according to a lot of audiences in North America, a very middle-class experience... With the trend of theaters offering only one product, there is a lack of variants, it is difficult to see art films and independent films, and it is difficult to see foreign language films, and most theaters in North America show Hollywood blockbusters..."

"A lot of in-depth movies can't get into the cinema, so what should I do? Netflix is responsible for producing and then broadcasting on its own platform!"

"And for good reason: to provide art to many small towns around the world who don't have cinemas!"

Xu Zheng's eyes widened: "Is this true?"

"Of course it's true, and cinemas and video platforms will definitely fight..."

"What happens after that?"

"How do I know... But the theater will definitely not disappear, otherwise when TV appears, the movie theater should be gone, but the video platform must be an organic part of the film ecological chain..."

"No wonder you're buying potatoes..."

Shen Mengxi hurriedly waved his hand: "I didn't look so far... I'm just forced to be helpless..."

"I heard that potatoes are financing?"

“... Well, it's true that it's in the second round of financing, it's too much money..."

"Can we vote?"

"Huh, you're going to cast potatoes?"