Chapter 412: August (5/5)

Company, Shen Mengxi is reconciling.

No matter how much money you have, you have to count it!

This year's investment is big and I have made a lot of money, of course, the account of "Painted Skin 2" has not come down yet, so it is still a loss stage for the time being...

In the first half of the year, the revenue reached 1.4 billion, with a total investment of 1.3 billion, and there is no doubt that half of them were used to build theaters - more than 20 theaters were won in half a year...

Why did it happen so quickly?

The support of local governments for cinemas can be called crazy, and basically every province and city has issued relevant documents, making it clear that governments at all levels will give strong support to the site selection, project establishment, land acquisition, investment, and certification of cinema construction projects. "There should be" to encourage the mergers and acquisitions of cinema chain companies and promote large-scale and intensive development!'

That's what encourages mergers and acquisitions!

Shen Mengxi knows that these years are the best time for the development of the cinema chain, two years to return to the cost, and the third year to make a net profit!

If it weren't for the performance before the listing, he would have wanted to directly smash a hundred or dozens of companies...

By the way, the newly built cinema line deliberately selected a few to be built in remote counties - just to eat subsidies, and by the way, it is convenient to make accounts.

For the cinema line in the county, the three halls can generally have a financial subsidy of 30-500,000 yuan a year.

You say you don't make money?

But don't lose money!

Doing the book, probably just buying the box office or something - of course Mengxi Company doesn't need to buy the box office, but other distributors can find them if they need it!

So far, there are 42 theaters directly under China Film Golden Harvest, counting the franchises, almost 70, with a total of more than 340 screens...

China Film Jiahe is ready to take the boutique route, and the theater brand demand area is concentrated in 3000-5000 square meters, and there must be at least five halls, and the qualifications for joining are very strict...

You see, there are so many brands such as Universal, New Film Association, China Film Xingmei, Wanda, Hengdian, and Jinyi Cinemas, why should you choose China Film Golden Harvest?

Shen Mengxi is not in a hurry, the number of screens is enough now, and he has squeezed into the eight major theaters, although the ranking is only seventh.

Stabilize this ranking, and strive to control the number of theaters at about 200 and the number of screens at 1,000 by 2015.

......

Song Hang knocked on the door and came in: "Mr. Shen, "Tangshan Earthquake" has been released for fifteen days, and the box office has exceeded 500 million!"

"Yo, then you remember to get the box office champion handover ready for the publicity department, congratulations on "The Great Earthquake" reaching the top of the box office!"

“... I feel indignant, I heard that many units force employees to see tickets bought with union money!"

Shen Mengxi looked very open: "What's so angry about this, we also cooperate with the public security system in "The Monitors", and they will definitely encourage the public security officers to buy tickets to support..."

"Therefore, I often say that the conditions for Chinese films are very superior, and it can even be said that Chinese films have the best development environment in the world except for North America. ”

"First, our market capacity is very large, and the number of screens has exceeded 6,000!"

"Second, our ticket prices are expensive, which is unfair to the audience, but for the film industry, it means that the profit from each audience is also much larger, and it is quite beneficial for recovering investment, especially the high-cost special effects necessary for modern big productions. ”

"The third is policy protection, for example, when "Painted Skin 2" and "Tangshan Earthquake" were released, there were really few blockbusters entering the country... Did you know that Warner Bros. has sued the Film Bureau?"

Song Hang nodded: "Okay, I'll stop the people in the propaganda department immediately and let them pay attention at all times." ”

Then he opened the file and continued: "China Film informed us that Xu Jinglei's "Du Lala's Promotion" will be released on October 14th..."

"On October 14th... Isn't that sick!"

"Xu Jinglei didn't dare to try the Lunar New Year, she thought it would be best to release it in October..."

Shen Mengxi frowned: "I didn't mean that, "33 Days of Broken Love" collided with "Durala", and the quality beat "Durala"... She's not afraid... Whatever, the probability of losing money in this film is not large, her next play, let's not invest in it!"

"Hmm. ”

"In addition, "Inception" is scheduled to be released on August 27, and it will not be cut..."

"Unexpectedly, there is no need to cut Inception at all... Zhang Weiping didn't say anything?"

Song Hang pouted: "... It's still the same old thing, saying that we are compradors, using American movies to make Chinese money!"

"How do you make money from the Chinese? I can participate in the box office all over the world... Forget it, there is no need to be as knowledgeable as him, has the copyright of the TV series of "The Thirteen Hairpins of Jinling" been obtained?"

Zhao Jinsong, who was sitting next to Song Hang drinking tea, interjected: "It has been sold to Zhang Weiping..."

"Tsk, you go to Yan Ling, tell her about it, and inform the public that we are going to buy the TV series adaptation rights of "The Thirteen Hairpins of Jinling" for 15 million..."

“... OK!"

Shen Mengxi smiled mysteriously: "I'm sure Zhang Yimou definitely doesn't know about the sale of the copyright of the TV series "Jinling Thirteen Hairpins"!"

Zhao Jinsong nodded: "... Zhang Yimou is still quite kind, I heard Yan Ling say that the reason why Zhang Yimou bought the adaptation rights of TV series together was because he was worried that the relevant TV series would be broadcast in advance and disrupt the situation, and he would buy the film and television rights together to ensure that the movie was released first, and he also said that when the post-production of the screening begins, the TV copyright will not be repaid to Yan Ling!"

"I didn't expect it to be sold by his good partner!"

"You asked me to keep an eye on Zhang Yimou last year, I asked someone to inquire, the account sharing of "Three Guns", Zhang Weiping has been dragging it out and not giving it to him..."

"He's too arrogant, so he thinks he's got Zhang Yimou... Sooner or later, the two will separate!"

"What do you mean, when would it be better for us to intervene?"

"Wait a little longer, wait for the release of "The Thirteen Hairpins of Jinling"!"

"Good. ”

......

Zhang Weiping is a bit of a demon.

He is also a master of porcelain, in order to promote "Hawthorn Tree", some time ago for "Painted Skin 2" and Shen Mengxi, recently with Feng Xiaogang...

"Tangshan Earthquake" was a box office hit, and some media interviewed Feng Xiaogang to praise him as a master of Chinese films, Feng Xiaogang denied, "I think only people who are very uncalm will say that they are masters, and this hat is not suitable for me to wear on my head." By the way, 'China has no masters, this is not an era that can produce masters.' ’...

If you look at the interview with the pants in 2010, the self-perception is really clear, he said, "The Great Earthquake" can only be regarded as a popular movie, and it is far from the master's work!'

He also said, 'Don't deify the movie. Some people often say how movies should be made and how they should be made, what is a movie and what is not a movie, and that someone is a professional movie, but in fact, what is a movie? Movie is a very popular art form. Why is it interesting? It's that everybody can participate. You say that you want to make an atomic bomb and ask you to comment on how good the atomic bomb is, but you really can't interject. But let you say a movie, everyone has a voice, everyone is able to express their opinions. His views all represent an attitude towards life and an understanding of life, in which no one is superior or inferior. I often hear people talk about the elite class and the high-end people, but in fact, there are any elites in China?"

You see, this is the point that Shen Mengxi has always adhered to!

It's just that the pants have changed, but Shen Mengxi hasn't changed...

When these words reached Zhang Weiping's ears, he felt that this was a denial of Zhang Yimou.

shouted at the top of his voice, 'Zhang Yimou is a master, you Feng Xiaogang is not a fart!'

Alas, most of Lao Mouzi's reputation in those years was ruined by Zhang Weiping, a good partner...

Anyway, throughout August, Shen Mengxi did a good job of eating melons...

Then, "The Expendables" was released.