To be honest, Li Qian didn't take the smearing of several major companies seriously at the beginning.

Iron has to be hard enough, and no one can make you soften.

Movies still have to be voted by the audience with their heads.

This is all foreplay, and Li Qian has to thank them for helping to publicize it.

Next, it's the moment of truth.

The summer file war has kicked off, and the heavyweight blockbuster "Transformers 3" hit a box office of 100 million on the first day last Thursday, directly doubling the first-day box office record of the mainland film market.

It also won a super high box office of 410 million in four days over the weekend, with an average of 100 million a day.

However, the good news is that although the box office on the first day is scary, compared with the first day of breaking 100 million, the box office of 410 million in the first weekend is a bit low.

Conventional commercial films, generally the box office on Thursday of the first weekend is the lowest, and it will continue to rise on Friday and Saturday, and it will fall back to the box office on Friday on Sunday.

The reputation of "Transformers 3" is also far inferior to the first two films, and the heroine has also been replaced with an actress who has previously collaborated with Michael Bay in underwear commercials.

Fox Meghan is absolutely qualified as a vase, this time this heroine, most of the audience is not very satisfied, her acting skills and body are not much stronger, and I don't know how Michael Bay likes her.

Could it be that the underwear advertisement was shot well?

In the second part, some viewers jokingly called it an advertisement for Mi Lijian's military, and the third part became an advertisement for Yili and Lenovo.

Li Qian also took the time to watch it, after all, it is a 3D blockbuster created by the "Avatar" team, and the effect in the cinema is definitely different.

However, it's still not interesting, although the plot of this popcorn movie is not important, but it can't be without a plot.

How to say it as a whole, the opening is, nonsense, and then the protagonist is released to sell meat.

continue to talk nonsense, let the heroine come out to sell meat, and insert a wave of Lenovo advertisements.

then beat and beat, and let the heroine out to change clothes.

put another advertisement for Ellie, and then continued to talk nonsense, inserting another advertisement.

Later, a process was repeated:-beat-let the heroine come out to sell meat-beat-let the heroine come out to sell meat-beat-let the heroine come out to sell meat

Then the climax is beaten, and the heroine finally sells another meat, and it's over.

The only thing that remains the same is the characteristics of Mirijian, when Bumblebee blows up a military base that looks like a Middle Eastern country, Optimus Prime's voiceover says, "We help humans stop hurting each other."

It's not too hard!

Then Monday's box office also confirmed the poor reputation of the audience, and only got 40 million box office.

Although it is still terrible, compared with the box office in the first week, the follow-up is obviously weak, and Li Qian is not too worried.

It's the end of July, and several movies have been released one after another.

let Wang Qianyuan win the Dongjin International Film Festival and the Magic Capital International Film Festival, the two major international A-class film festival actors, "Steel Diqin", and it took ten days to get a box office of 5 million.

It is not uncommon for people to be applauded or not.

This film, I haven't experienced the big pot of state-owned enterprises and layoffs, and I don't feel very deeply.

The plot is very simple, Wang Qianyuan's wife was overwhelmed by the burden of life, and found another man to divorce, the two fought for the custody of their daughter, and they wanted to train their daughter to be a pianist in the early stage.

On the surface, it is to build a piano for his daughter, but it is actually about the people of that era.

The group of people who helped Wang Qianyuan make pianos were all workers who were envied by others in the era of state-owned enterprises, and they had excellent professional skills, but after the wave of layoffs, they are now mixed at the bottom of society.

The process of making pianos allowed them to get back to the passionate years of the past, and later they all took the initiative to help Wang Qianyuan make pianos, because they found themselves in the process.

The helpless banter and self-deprecation of life, the remembrance and reminiscence of a bygone era and a group of old people, this is what the movie is about.

But it's too far away from the main moviegoers, and if you don't feel it, you naturally can't sell it at the box office.

It's also that the director didn't think about letting young audiences understand at all, and he didn't think about the box office, so he just shot it for a specific person.

Because of the early finalization of "The Great Cause of the Founding of the Party" and "Transformers 3", there will be no films in July this summer, but there is a dark horse.

The horror film "Far Cry" starring Yang Mi has been released for more than half a month, and the box office has exceeded 80 million.

The low-cost horror film of the post-80s Xiaohuadan monoclonal antibody has a box office of up to 80 million, which has also made the industry look sideways.

This achievement has not been achieved by several big flowers.

Zhao Wei, Zhou Xun, Fan Binbin, Li Binbin, they have big-selling films, but the small cost, no big directors, other big stars joined, and there is not a single antibody with 80 million films.

There is only Tong Liya, "Living Together in Time and Space" has a low investment, and the director and actors are not famous except for Xu Zheng, who made a cameo, and sold 180 million.

However, this is up to the movie itself.

"Far Cry" is completely dependent on Yang Mi, when the movie has a bad review and the comic valve doesn't even have four points, it sold 80 million, which is simple.

The movie is actually quite novel, a group of people go to an isolated island far from the world to participate in a show with a million-dollar prize money.

It's similar to "PlayerUnknown's Battlegrounds".

The content is the same as the title, it is really shocking, the most frightening thing is that Yang Mi pressed her chest when she was seasick and vomited when she went to the isolated island....

Not to mention the horror, it's no problem to change the name to "Ecstasy".

"Far Cry" is also one of the few movies that has a lot of movement on the Internet, squeezing out a little gap in "Transformers 3" and "I Am Not the God of Medicine".

However, it is still "I Am Not the God of Medicine" that dominates the entire Internet, even "Transformers 3" cannot be compared, after all, it is a Hollywood movie, and it is dominated by Autobots, so there is nothing to say.

"I Am Not the God of Medicine" is hotly discussed on the Internet, and the comic score is as high as 9.2 points, creating a new high for domestic films in recent years.

As a commercial movie, getting this score in the comic petal, even if only a few people have seen the movie, it will not affect the movement on the Internet.

However, even so, there are some discordant voices.

Li Qian saw a well-known film critic Zhou Wen on Weibo, and since last Friday, he has posted several Weibo posts criticizing the movie.

Yesterday, the major companies stopped, the water army was withdrawn, and this person was still scolding "I Am Not the God of Medicine", which was really getting more and more intense, and began to post long articles.

Li Qian looked at it with interest.

"The pharmaceutical companies are behind the blame, the court is out of responsibility, the public is carnival, as for whether the patients continue to suffer, I don't know if anyone cares, anyway, there is a lot of sobbing in the theater, everyone feels that they are very kind and compassionate - inscription"

Yo, it's quite formal, and I've written a movie review title.

Li Qian was very surprised, and continued to read.

"Counting the three sins of "I Am Not the God of Medicine", one is the distortion of values and the kidnapping of morality.

The film is not an antidote, at least it should objectively present the problem, fairly show the dilemmas faced by all parties, and leave space for the public to think and discuss and promote progress.

The representative of the pharmaceutical company was thrown feces for the first time, and the other time he couldn't wait to put forward an arrest plan at a public security meeting, one was cold and the other was obscene, the main characters in the film were flesh and blood, crying and laughing, and the characters of the pharmaceutical factory were more mechanical than robots.

The second is to play with the audience's sympathy, there is a market for miserable sensationalism, and it is easy to sell money for miserable sensationalism, and the movie will definitely move many people and cry a lot of people. After being moved to tears, he became kind. The public likes simple logic and is reluctant to think about complex status quo.

Social contradictions cannot be solved by a movie, making a movie on controversial topics, it is understandable to sell miserably for the sake of ornamentation, but should we have more sense of responsibility in addition to counting money?

Selectively ignoring objective facts, discrediting advanced scientific and technological productivity, using people's empathy and sympathy for the weak mentality to earn box office, film companies win awards and count banknotes, the audience denounces the evil medicine profit-seeking capital in unison, the court is a good person in the movie by the way, the photoelectric is satisfied, the audit department is satisfied, everyone is happy, and then what?

Third ......"

"This man is amazing. ”

sprinkled thousands of words, Li Qian was quite impressed when he saw it.

Of course, it is not to admire the content of the movie, but to dare to write such a positive criticism of the film review in the midst of a lot of praise.

Some of them still make sense, but they are too one-sided, and they only see what is superficial.

In fact, there are no bad guys in the movie except for the high-density security guard.

Even at the legal level, the security guard did not do anything wrong, but it was the protagonist and his party who were wrong.

However, there is also no "good person", everyone has times when they are "evil", including the most pitiful patients, including Cheng Yong, including Lu Ying, including Huang Mao.

The medicine of 5,000 yuan is still too expensive, which can be said to be the embodiment of human inferiority, and I wish it could be cheaper.

Lu benefited himself from illness, and took Cheng Yong to Yindu to smuggle drugs, and the risk of imprisonment was borne by others.

Huang Mao grabbed the medicine and rightly scolded Cheng Yong, saying that he was in it for money.

The film itself is not about right or wrong.

There is nothing wrong with the patient being too expensive, but if you are you, you don't want to be cheaper?

There is nothing wrong with Lu Yingying's smuggling, he wants to live.

There is nothing wrong with Huang Mao grabbing medicine, it is also to live, and Cheng Yong is indeed for money.

Everyone is wrong, everyone is wrong, and it is this society that is wrong.

As for how to change, it is not up to Li Qian to decide, it depends on the country and whether the public opinion of netizens can have enough influence.

However, Li Qian was a little wrong, the film critic Zhou Wen wrote such a long review criticizing "I Am Not the God of Medicine", not for blackness, nor did he dare to say different, but there was no way.

At this time, in a certain community in the capital, Zhou Wen was scolding his mother.

"Huayang Media, I'm drafting uncle!"

Looking at the large amount of abuse under his Weibo, Zhou Wen really wanted to cry without tears, and he was not as miserable as Huayang.

When it was first screened on the 15th, he did not accept the invitation from the Huayang publicity department out of admiration for Li Qian's ability to make such a movie in the existing environment, and the movie also moved him to tears.

Even if the price rose by half, it still reluctantly refused.

A few days ago, the other party gave too much, the price tripled, and there were five manuscripts in one appointment, but he still couldn't help but accept it, so he could only put his conscience away temporarily.

But I didn't expect that after only writing two articles, the other party didn't want it and stopped.

The two drafts criticizing the movie have already made him famous on Douban and Weibo, and now if he turns the gun and boasts, it is estimated that he will become a laughing stock, and he is a well-known film critic.

Film critics can scold any film, or praise any film, even "Warring States" He praised hard.

After being scolded by netizens for a few days, the number of fans has risen by almost 100,000, and a large number of people come to scold him every day, and the traffic is rising gradually.

However, if you scold today and praise tomorrow, you will completely smash your own signboard.

There is no way, in the case of no one to give money, in order to keep his job, he can only go dark to the end.

However, I still racked my brains, and the black one was justified and well-founded, even if it was taken out of context.

......

Li Qian didn't know at all that he felt that the film critic who dared to tell the truth was just forced by the situation, and he also wanted to find someone to contact a group of people, and write it according to the same pattern, only the bigger the controversy, netizens can find out what the movie really wants to express, and where the real crux is.

But think about it, don't be so fast, wait a few days, there will be more people who have watched the movie after the first weekend, and then arrange.

The day passed quickly, and it was Wednesday the 27th, the day before the release of "I Am Not the God of Medicine".

At five o'clock in the afternoon, "I Am Not the God of Medicine" held a grand premiere in the auditorium of the Chinese People's Political Consultative Conference!