Chapter 279 Eight Hundred Million, Master of Commercial Films!

"Why are there so many people?"

When he saw it, Li Qian was slightly stunned.

The original future film industry was half of the team brought by Du Yang, plus a small Internet marketing company, which was just the scale of a small company.

But now, how a lot of job-hopping.

The day before yesterday, Du Yang asked Li Qian's opinion on the company's management on the phone, and Li Qian gave her full authority.

Because to be honest, I don't have much contact with other companies, so I don't know much about them.

However, he didn't expect that in just a few days, Du Yang recruited so many people.

Zhong Lifang, general manager of Xiaoma, Zhang Hao, distribution director of Bernard, Zhong Shuai, co-general manager of Huayang Media Agency, Zhang Jun, deputy director of Huayang Media's production department, Huang Yan, vice president of marketing of Lay's Pictures, and five director-level executives.

There are also seven or eight middle management, most of them from various companies, and some of them bring their own teams.

It just so happens that the management of all departments of the company is in place.

Li Qian came to Du Yang's office and knocked on the door to enter.

"Director Li. ”

Seeing Li Qian coming, Du Yang hurriedly got up from his desk.

"Mr. Du, sit down. ”

Li Qian smiled, looked at the large pile of documents in front of him, and didn't talk nonsense, just got down to business, "It's hard for Mr. Du to set up the company's shelves in such a short period of time." ”

Du Yang shook his head, "Except for Zhang Jun and Huang Yan, everyone else took the initiative to find me, and they all came for Li Dao you." ”

"Oh, am I so attractive?"

Li Qian touched his chin involuntarily, could it really be the aura of the legendary protagonist, raising his arms and exhaling, all the heroes obeyed, and responded to every call?

"Movies that can sell high box office are the most important things in the industry, and with Director Li here, naturally a large group of people will come to defect. Du Yang said with a smile.

"Then they have an eye, so tell me about it. Li Qian is not modest.

Speaking of business, Du Yang didn't talk about it, and introduced a few of them one by one, as well as her position arrangements for several people.

Zhong Lifang's major is marketing, and she is responsible for marketing, public relations, foreign investment, and financing in Xiaoma, and is also the head of Xiaoma Pictures, and will serve as the deputy general manager of Future Pictures.

Zhang Hao was doing distribution at Western Film Studio in the 80s, and later worked as the general manager of a chain of cinemas, until he served as the distribution director at Birner, and will serve as the distribution director of the future film industry.

Needless to say, Zhong Shuai is the director of artist management, and Zhang Jun is the director of the production department.

Huang Yan is still the director of publicity and marketing, speaking of which, Du Yang explained, "Guangxian's ground distribution network was founded by her, and was later carried forward by Zhang Zhao, we as a new company, want to open the door in the ground distribution as soon as possible, the simplest, most effective and fast way is to establish a ground network, and this time she brought in addition to the three network marketing teams of Lay's, but also brought more than 20 distribution managers of Guangxian." ”

"One person jumped ship, bringing people from two companies. Li Qian was amazed.

It must be an extraordinary ability to let so many people go with it.

Lay's was founded by Zhang Zhao after he was out of Guangxian, and I saw an interview with him on the Internet before, saying that there are already 50 million netizens in China, and the film industry is about to usher in the Internet era, so it attaches great importance to online publicity.

The three network marketing groups, judging from the newly established situation of Lay's, have pulled away at least one-third.

As for the more than 20 distribution managers of Guangxian, in fact, this distribution manager should be called a salesman, or better known as a sales manager.

Guangxian's so-called ground network is to send a large number of people to the cinema offline to carry out activities, do propaganda things, and temporarily change the ticket purchase plan of some audiences.

Except for a few very popular movies, such as "I Am Legend", most audiences do not have a fixed goal to go to the cinema.

Especially when a group of people and couples go, it's like everyone eating together and asking what to eat, and the result is casual.

At this time, someone is holding an event in the cinema, buying a ticket to a certain movie and giving away toys, small ornaments, mobile phone cases, headphones and other things, which may contribute to the choice of some wavering audiences.

If you can speak a little, you should also target different audiences and hack a wave of movies of the same period.

When you see an audience with children, you have to bring it up without a trace, so-and-so movie is a bit bloody and violent, revealing your own strengths and the weaknesses of the other party in a targeted manner.

It is precisely because Guangxian has spread the local network in nearly 100 cities across the country, coupled with its own publicity ability, that it can receive a lot of film publicity and distribution business, even if it is joint publicity.

There was no problem with Du Yang's arrangement, and Li Qian had no opinion, so he invited them all over in the afternoon to officially join Future Pictures.

"Welcome everyone to join, all of you here are leaders and professionals in all aspects of the industry, and I believe that the future of the future film industry will become .....stronger and stronger with our joint efforts."

After casually saying a few words, Li Qian also determined their respective positions.

There were no surprises either, and there were no problems with them according to their qualifications and professions.

There is no chatting, enhancing feelings or anything, they are all people who have been in the industry for more than ten years, and they are directly talking about business.

"Next, the first task of our company is the announcement of the "Time Planning Bureau", and Mr. Zhang and Mr. Huang have to worry more. Li Qian looked at the two of them, Huang Yan had never been in contact, and Guangxian was all connected to him by Zhang Zhao before, but Zhang Hao was more familiar.

Zhang Hao nodded, "Director Li, don't worry, I have already made appointments with several major theaters." ”

Huang Yan said, "Director Li, should we build a ground distribution network as soon as possible, based on the more than 20 people I brought, we can build a rough ground network in the top 20 ticket warehouse cities in the country in a short period of time." ”

"Terrestrial distribution networks are a must, but not twenty cities. ”

Li Qian shook his head and rejected Huang Yan's first idea when he took office, "Give up all first-tier cities and more developed second-tier cities, and focus on weak second-tier cities and third-tier cities." ”

In the past few years, the top 20 box office warehouses in the country have always been the main ticket sales, and they are also the focus of competition between major companies and even various theaters.

Li Qian explained, "There is a lot of competition pressure in big cities, and the main users of major group buying websites and ticketing websites are from big cities, and these people have already decided what movies they want to watch and book tickets before going to the cinema, so with the rise of online ticket purchases, the local network is not very useful, after all, it is impossible for the audience who has booked tickets to refund their tickets, and they can't get refunds."

Although the weak second-tier and third-tier cities are also slowly developing the network, but in various network applications, it is a step slower, I invested in a Grava ticketing platform before You also know that the vast majority of users are from big cities, this kind of consumption habits are difficult to change in a short period of time, so our main target is third-tier cities. ”

After thinking about it for a while, Huang Yan nodded in agreement, "Director Li is right, if online ticket buying slowly rises in big cities within two years, the usefulness of the ground network will become smaller and smaller, and our busy work will be in vain." ”

At the company's first executive meeting, no one objected to Li Qian's words.

The ground network still needs to be laid, but it mainly focuses on weak second-tier and third-tier cities, which will be the latest places to popularize online ticket purchases, and then the county seat.

As for how to shop, it will be based on the data, and Li Qian will have no time to care.

Starting a company is indeed a troublesome matter, and Li Qian can't completely ignore it, so he invested 100 million yuan in it at once.

"Mr. Zhong, how many people are there in the artist agency now?" Li Qian looked at Zhong Shuai again.

"Director Li just calls me Zhong Shuai. Zhong Shuai smiled, "I look more handsome this way." ”

He is so thick-skinned, and he praises himself for being handsome!

Only people who are not handsome will bring handsomeness to their lips all day long, like Li Qian, who never says it, because as long as he is not blind, he can see it.

"That Zhong Shuai, the artist agency department doesn't want everyone to sign it, don't want people who have a lot of things, don't sign a basket of newcomers, you want quality not quantity. ”

Artists broker this, if there are many actors, it will be frequent, and it will directly become a palace fight.

In "The Wind", Li Binbin and Zhou Xun are still from the same company, and after the movie was edited, their agent took people to count the shots and scenes one by one, and they didn't want to be less than each other for a second, and their scalps were numb when they thought about that scene.

There are also many brokerage companies, a lot of them sign every year, everyone signs, cast a wide net to catch more fish, one can mix out and make a lot of money, and others have no loss if they put it, and they have to pay liquidated damages if they want to leave.

"Of course, our company has no shortage of resources at all, only good actors, I will strictly control this area, rather lack than abuse, now there are only two people, Deng Chao and Wang Baoqiang, they still have something to do in Huayang, some advertisements, endorsements and the like, it is estimated that it will take a while to come over. ”

Zhong Shuai thought so, this was the reason why he didn't want to bring a few capable subordinates over, except for a few white-eyed wolves, he didn't need it at all, he didn't have to take the path of Huayang, there were too many people and trouble, sometimes a line would top a group of people.

It seems that there is nothing to do, just leave the rest to Du Yang.

After thinking about it, Li Qian looked at Zhang Jun again, "By the way, Mr. Zhang, you can contact Lao Qi in two days, he will take materials from the countryside of southern Henan, see if there is anything to help, and then recruit some producers and screenwriters, and in two days my new film will be ready to audition." ”

"Okay Director Li, I'll do it right away. Zhang Jun nodded hurriedly, and he was relieved.

Unlike everyone else, only Huang Yan and he Du Yang invited, Huang Yan is an indispensable person in the ground distribution network, and he Du Yang is very familiar with and has the ability, after all, there must be Du Yang's own person in the company.

I was still a little scruple about Li Qian's attitude before, after all, they met before... No, it's on the phone, it's not very harmonious.

Although Li Qian, who has not yet become famous, ignored him, the director of a large company, he should be angry, but now the status of the two is very different, even if Li Qian is wrong, Zhang Jun is wrong, and Li Qian is unhappy, and it is not his turn.

Looking at Li Qian's tone now, he doesn't seem to care, and the worry in his heart is gone.

"Director Li, what are your requirements for auditions for your new film?"

"I'll talk about it in two days, and wait for the above reply, the script is still under review. ”

Li Qian shook his head, this time he went back to wait for news, and he didn't see any notice after waiting for a few days, the efficiency was too slow, and his company was set up.

In addition to the executives of several departments in the conference room, Future Pictures already has hundreds of employees and has the rudiments of a large company, as long as the organizational structure between various departments is slowly improved and some people are added.

......

After the meeting with several executives, I chatted about the general direction, and Li Qian didn't care about the others, just take a final look at the business of each department.

At noon, I invited hundreds of people from the entire company to have a meal and contact the feelings, and Li Qian continued to go home for retreat.

And the domestic film market is also continuing.

In this week, the newly released movie "Pleasant Goat and Big Big Wolf: The Year of the Rabbit" was released, and it got a high box office of 55 million in three days, sweeping the mainland film industry.

Movie theaters across the country have become children's paradises in the blink of an eye.

"I Am Legend" got 42 million box office in the fifth week after getting 82 million last week, and the total box office came to 801 million!

It's over 800 million!

The first Chinese-language film with a box office of more than 800 million, a new box office record for Chinese-language films!

Although "Pleasant Goat and Big Big Wolf" was crushed at the box office, "I Am Legend" is still the hottest movie at the moment, and there is no one.

Not to mention, breaking 800 million.

The media has been waiting for this day for a long time, and countless news full of praise are sprinkled like snowflakes on every corner of the Internet.

"The box office of "I Am Legend" exceeded the 800 million mark, and Li Qian made history again!"

"800 million box office, a number that everyone didn't dare to think of a year ago, now Li Qian has done it, let's wait and see, Li Qian's new film will hit a higher record!"

"From 100 million in "Frequency of Life and Death" to 800 million in "I Am Legend", Li Qian only took three years to achieve a triple jump in the box office, and we have reason to believe that in the next movie, even if Li Qian can't break the box office record of "Avatar", he has great hope of breaking through the billion mark and leading Chinese films to usher in the era of one billion box office from 100 million yuan!"

"With a box office of 1.5 billion yuan for four films and 800 million box office for a single film, Li Qian has won the love of fans with wonderful movies, and it also proves that he is one of the best directors in China, even the best commercial film director. ”

"With a box office of 800 million, Li Qian, who is only 27 years old, is already a well-deserved master of commercial directors!"

......

Click on any portal, and there must be a press release full of praise on the homepage, which details how Li Qian's films in the past three years have come to today's brilliant achievements step by step.

It's a pity that there are only four movies, and the time is too short to write.

And in any forum, there will inevitably be the same post.

Even after the media called Li Qian one of the best directors in China, and even a master of commercial films, most forum homepages could see posts with the same discussion.

In addition to the older generation of directors who have passed away and are now unknown to the audience, there are only two masters in China who can be called directors.

One is Zhang Yimou, the name of the national teacher is not blown out by others, it is recognized by most people.

The other is Cheng Kaige, who was once a god.

However, the two masters who became famous in their first film are now in the darkest moments of their directorial careers.

Apart from them, Li Qian is the only director who has been made a master by most of the media and audiences.

Although it is only a master of commercial films, with a prefix, it is also the only one since the new century!