Chapter 19: Top Jasmine Rice
September 20th.
When I woke up early in the morning and remembered Tian Yuwei's text message last night, Qi Zheng's heart was tickling.
Tian Yuwei has been enrolled, and it is said that the teachers and students of the college are good, and they get along with each other relatively happily, in short, they are quite new to their study abroad life.
Before going to bed last night, it was noon in New York, Qi Zheng wanted to tease his little girlfriend, so he sent a text message, "I can't sleep, if only you were by my side." ”
Soon the text message came back, "Not necessarily, if I were by your side, you might not be able to sleep!"
"Don't think too much, young man, go to sleep. ”
It means a lot. Provocation!
Qi Zheng couldn't help but sigh at Tian Yuwei's amazing transformation, this little girl is becoming more and more mature, and her charm is getting bigger and bigger, just two sentences will tickle her heart, I really wish she was in front of her at this time, and she could catch it and teach a good lesson.
So at night some people fell asleep, and something very wonderful happened.
Qi Zheng who woke up the next day: "......"
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The so-called Iraqi people are on the water side. Qi Zheng felt that in order to prevent Xiao Nizi from harming the country and the people, he had to firmly grasp her body and mind, and he had to sacrifice himself to become a benevolent person and enjoy the mutual disaster.
Now the discrete reunion is for the day when the bird's plump and thick wings will be more powerful and fly at will.
So he suppressed his impetuousness and returned to a peaceful state of mind.
Today is the harvest day of Linggu's "tea fragrant rice", and my father informed Qi Zheng that Linggu was ripe two days ago, and seeing that the weather was good today, he decided to harvest.
Qi Zheng entered the rice field again and was pleasantly surprised to find that several acres of "tea-fragrant rice" plants were already hanging with golden ears of grain. Each grain is full and strong, the shell is smooth, the aura is overflowing, and the aroma of rice and light tea in the air comes to the nose.
After successfully harvesting and drying into the warehouse, Qi Zheng invited everyone to taste and taste the unique aura food in the world, intending to shock their taste buds and re-establish their perception of rice.
Qi Zheng saw the husked "tea fragrant rice", which is worthy of Linggu, with high appearance, crystal full, white and red, complete grain shape, and oily color.
This is still the original state of 0 polish.
Many people don't notice that many of the beautiful and shiny rice they buy every day has been polished three times, and its nutritional value has been greatly reduced.
There are also many people who think that unpolished rice is the best, but in fact, if they see 0 polished rice, they basically do not want to buy it - the color of 0 polished rice is too far from the same as that of 0 polished rice.
Therefore, proper polishing can not only improve the appearance and taste of rice, but also increase the freshness of rice - rice becomes brown rice after hulling, and there is a small amount of bran powder on the surface of brown rice, which affects the appearance and taste of rice, and it is a natural "dehydrating absorber", which makes rice easy to oxidize and deteriorate, so this part of the bran powder needs to be removed through proper polishing.
The "tea fragrant rice" in front of you is very much in line with this standard, it has a high appearance and only needs to be lightly polished, which can not only improve the appearance, but also retain most of the nutritional value.
When it is cooked out of the pot, the aroma is overflowing, which is the most primitive rice aroma with a faint natural tea aroma.
After Uncle Cheng smelled the aroma wafting through the room, he even directly wondered if he had added tea leaves to the rice and boiled them together.
After the rice is served, everyone will take a look, the rice grains in the bowl are crystal like jade, the color is like a precious shell, full of fat, the most conspicuous thing is that the rice heart is a little red; the fragrance is overflowing, and the fragrance lasts for a long time. Everyone praised one after another, and just by virtue of this appearance, the extraordinaryness of this rice has been revealed.
The rice is soft and fluffy, with a slight sweetness, and the tempting tea aroma seems to hook people, with a long aftertaste, which is a taste that will be moved when you suddenly think about it after a long time.
After chewing a few times, it feels soft and glutinous and sweet, soft and glutinous without losing its tendons, moderate viscosity, soft inside and tough outside, and it is really suitable for the taste of Chinese people and the stomach and spleen with "Zheng Zheng iron bones" rice.
Don't just eat, I eat a bowl unconsciously, but I always have the feeling of seeing each other late, "A meal of tea and fragrant rice, forget the aroma of wine and meat." ”
After a long aftertaste, everyone actually has a sense of happiness and satisfaction, this should be food that only gods can eat!
Uncle Cheng came back to his senses and bowed his hand to his father Qi Jiande convincingly: "Old Qi, no wonder you have worked hard to take care of these acres of rice fields, such fairy rice, no matter how much you take care of it like a baby, it is not too much." ”
"I've never seen such fragrant rice, just don't go with a side dish, you can eat a few bowls empty!"
Although his father, Qi Jiande, had tasted this rice before, he felt a new touch every time he tasted it. Hearing this, he couldn't help but laugh proudly, "No, I have to treat them as ancestors, but they have lived up to my expectations." ”
Qi Zheng also ate a bowl of rice, and already felt a faint sense of satiety, and at the same time noticed that his body automatically absorbed the faint aura emitted by the "tea fragrant rice" - this is not just rice, in a sense, this is a kind of natural treasure.
Eating this spiritual valley for a long time, the faint aura contained in it can continue to nourish the mortal body, and it is more effective than any elixir. I don't dare to say that it will definitely prolong life, but less illness and less disaster are definitely not a problem.
To be honest, Qi Zheng doesn't plan to sell it abroad - such a good thing, let's leave it all to the Chinese people to enjoy.
Everyone agreed that such a good rice would definitely be a tyrannical thing if it was not popularized, and decided to plant this kind of "tea-fragrant rice" in the whole village next year.
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When the mayor's cousin got the news, he felt that it was amazing after tasting it, and excitedly slapped the table and shouted: "Promotion, must be promoted, this is the local specialty of our town, with this rice, why is our town and even the county not famous all over the world?"
After Qi Zheng waited for his cousin to calm down from the surprise, he showed him the "tea fragrant rice" planting standard summarized by his father.
"Uncle Cousin, you see, the planting standards of 'tea fragrant rice' are relatively harsh, when choosing the planting site to stay away from the city and polluted areas, followed by the soil, air and water quality of the planting site must meet certain standards; its growth period is as long as 180 days, extremely fertilizer-consuming, but it is quite picky, can not use chemical fertilizers, can only apply organic fertilizers; can not use herbicides and pesticides, disease prevention and insect control can only use biological and physical methods...... Do you think that farmers can meet this standard in general promotion?"
Cousin Chen Yuan fell into deep thought when he heard this.
Qi Zheng continued: "I want to build 'Chaxiang Rice' into a high-end brand of rice, which is destined to adopt excellent production and strict processing standards, and every grain of rice must be carefully selected. If we do not establish a complete system to achieve a single optimal variety, a single independent origin and an independent processing plant production process model to ensure the purity and purity of 'tea rice', how can we create a high-end image that surpasses its peers?"
Cousin Chen Yuan smiled bitterly: "You kid has something to say." Alright, if you have any ideas, let me think about them. ”
Qi Zheng did not hesitate to say: "I want to control the whole production chain, simply put, I provide solutions to farmers, including breeding, cultivation, fertilization, pest management, etc., and the government will promote and coordinate, but the products can only be recycled, processed and sold by me, of course, I promise to buy at more than twice the price of ordinary rice to ensure the interests and enthusiasm of farmers." ”
Uncle Chen Yuan now understood Qi Zheng's request, "In other words, you want to monopolize the business." ”
Qi Zheng pouted, "What kind of monopoly is this? Isn't it natural that the seeds and fertilizers I provide and the harvested crops are purchased by me? Uncle Cousin, you haven't seen the estimate of the yield per mu, and according to the purchase price I gave, the income of the peasant households will definitely be higher than the original. ”
"Besides, according to the general situation, it is difficult to say the scope of origin of this fragrant rice, maybe it is in the nearby county. If there is no strict quality control throughout the process, Uncle Cousin, believe it or not, this high-quality variety will be ruined in three or five years. ”
Qi Zheng is really not alarmist, and there is no shortage of such examples in reality.
The most obvious is Yuanyang rice. Today's Yuanyang rice is still brilliant, next year will also be issued by the State Administration for Industry and Commerce "Origin Certification Trademark", is the first national rice industry to be approved to register the Origin Certification Trademark, known as "China's first rice", a few years later Yuanyang rice even exported to Canada - Canada as the world's largest grain producer, to export grain to such a country is definitely not easy.
At that time, Canadian importers visited all over the world, including RB, of course, but after layers of testing, they finally selected Yuanyang rice, which is enough to prove how good the quality of Yuanyang rice is.
But as the saying goes, "success is also Xiao He, defeat is also Xiao He".
After the Yuanyang rice became popular, due to the local farmers' diligent production and poor management, especially due to the lack of awareness of intellectual property protection and a unified whole-process quality control system, there were many counterfeit "Yuanyang rice" in the market.
The continuous outbreak of negative events has dealt a heavy blow to Yuanyang rice, and gradually the popularity of real Yuanyang rice in the market has been reduced to a minimum.
There is no shortage of high-quality rice resources in China, but what is lacking is a complete quality control system and brand operation.
However, "tea fragrant rice" has a little advantage over other high-quality varieties, its characteristics are obvious, and it is not easy to be identified: the crystal rice heart has a little red, and it has its own tea fragrance.
Qi Zheng is not afraid of the outflow of varieties, without the spiritual energy support provided by his spiritual array, it is difficult to say whether the authentic spiritual energy crop of "Tea Fragrant Rice" can be grown in other places, let alone get the same quality.
What's more, with Qi Zheng's current cultivation level and the maximum range of the Spirit Array he has deployed, it is really not easy to think about spreading out a big stall.
After careful consideration, his cousin Chen Yuan agreed that it could be promoted according to this model. The two also discussed how to establish a high-end brand and how to promote it - although in Uncle Cousin's words, as long as consumers are not blind, this "tea fragrant rice" will not be sold at all.
Qi Zheng also intends to control the scale of production of this Spirit Valley, after all, on the one hand, scarcity is expensive, this kind of fragrant rice is destined to be the highest quality as soon as it comes out, and it is sorry for its value if it is not sold at the highest price in the world;
Therefore, it is better to control the scale from the beginning and strictly control the quality in order to formulate the highest industry standards for high-quality fragrant rice. In this way, it means that the enterprise has a voice in the industry that cannot be ignored.
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