"The research and development of a new drug is tens of billions of investment + enough luck, pharmaceutical research and development enterprises have a large group of scientists, sales, etc., and after the research and development of new drugs, the company's marketing time is also limited, this is the production cost of medicine, and there is a 20% tariff on imported drugs, so can it not be expensive? Since the government did not say that it was inflated, it means that the pricing at that time was reasonable!"

In "I Am Not the God of Medicine", the representatives of Huahua Pharmaceutical have undoubtedly become synonymous with despicable and cold-blooded and mercenary, and they do not have any sympathy for patients, and they seek excess profits in a sanctimonious manner.

This kind of treacherous, selfish, and crazy negative image of profiteering is very inappropriate, and after the movie is released, the people who don't know the truth of the melon eating unanimously denounce the pharmaceutical company after watching the movie, this is really the sadness of the times, about the sentence There is only one disease in the world called the disease of poverty, in fact, there is a disease that is more lawless than the disease of poverty called ignorance!"

The research and development of a drug requires billions or even tens of billions of research and development, not to mention the sweat of the medical workers behind it, so it is understandable that the price of the drug was high when it first came out, but the director selectively ignored it to mislead the audience into thinking that selling counterfeit drugs is reasonable.

At the same time, the director praised the behavior of counterfeit drug dealers who sold counterfeit drugs at 10 times the purchase price. Isn't this a loss of conscience, and the drug dealer even found a reason to quit the drug trafficking gang because he tried to shoot a female subordinate, absconded with the money, and cut off those patients, isn't this even more hateful?"

"As a realistic movie, it is very scheming to point the whole contradiction to the most admirable pharmaceutical company, I feel extremely disgusting, it is ridiculous that such a movie with three views is not correct, and there are so many people who are chasing it!"

"As a researcher, I feel compelled to say something, as it is actually a very good company, one of the world's top three pharmaceutical companies, with operations in more than 150 countries and regions around the world, with 138,000 employees. It has also been selected by Fortune magazine as the world's most respected company in the pharmaceutical industry, and has been selected by many media as the world's most respected enterprise in the selection of medical and health care companies.

......

A large number of posts complaining about pharmaceutical companies appeared on the Internet, and most of them began with the identity of high-end scientific researchers and biology and chemistry students at key universities, telling from all aspects that Huahua is not a black-hearted capitalist, but a good company that really thinks about patients.

What you buy is a second pill, and the first pill is worth billions of dollars.

Every targeted drug has to go through more than 10 years, billions of dollars of investment, and most of them fail, and it is very conscientious for pharmaceutical companies to sell that price.

Patents have a time limit, and after this time, they can be copied by themselves in China, which is why they are sold so expensive.

It is more expensive at home than abroad because there are too many taxes to pay, and it has nothing to do with pharmaceutical companies when it is so expensive.

All kinds of explanations and reasons are excusing the pharmaceutical companies, and the voices of these professionals really seem to be fine.

Some sensible viewers, after reading the explanations of these professionals, feel that it seems to be the case, people have spent countless time, energy, personnel, and money to research the medicine, which has saved countless people, and it is understandable that it is expensive to sell, and it is within the scope of the law.

For example, don't kidnap morally, the real life-saving is the pharmaceutical company, without them they don't even have to take the medicine, who will engage in research and development when the pharmaceutical company can't make money, etc., and there are more neutral remarks that seem to be very rational.

Li Qian even saw that the famous writer Han Han also posted a long film review, and there are not many movies that can make him write a long review.

"I watched an amazing movie today - "I Am Not the God of Medicine", which can be said to be a rare domestic good movie in recent years. ”

praised the movie at the beginning, and after praising the movie vigorously, he also talked about the problem of the pharmaceutical company.

"In fact, some pharmaceutical companies, in order to develop new drugs, invest years and years, invest billions of dollars, or even get nothing, in essence, because of their research and development, many terminal diseases have hope, this is a complex and contradictory topic, in short, it is not as simple as black and white, I don't want the audience to vent their anger on the pharmaceutical companies after watching the movie, they are not bad people, and they will also spoil the good intentions of this movie. ”

Han Han, a famous writer, even didn't know who took the lead a few years ago, and some people began to call him "contemporary Lu Xun".

This is relatively objective, but the vast majority of the audience is not so objective.

There is no villain in the movie, in fact, the audience lacks an outlet for emotional catharsis, and it just so happens that this large number of posts to pharmaceutical companies and objective posts have become the objects of catharsis for the audience.

Compared to them, the voices of tens of millions of viewers are even more intense.

"It's really funny to me, there are so many elite people!"

"We should also be grateful to Dade, the pharmaceutical company is the living bodhisattva, the god of medicine?"

"You can sell the things you developed for a sky-high price? You say 20,000 is 20,000, you say 100,000 is 100,000, and you have to kneel down to others after robbing you of your money?"

"Nima has so many people with wrong views, why don't you see you reason for a bottle of water for 10 yuan on the scenic mountain, just like that, it's troublesome to transport it, is it a matter of course for 10 yuan, what about twenty or thirty boxed lunches on the train, if you don't eat, you're hungry, how can someone scold it every day?"

"Say that the sky-high price of medicine is reasonable, I hope your boss will work overtime and kill you, 997 every day, the boss will pay you a salary, let you buy a house and a car, let you afford to support a family, 365 days a year overtime is not also due?

"Self-righteous rational guest, go away, the capitalist gives a little sweetness and doesn't know who he is? Send you a sentence from the movie, if you have leukemia patients in your family, see if you can still say these things in such righteous words!"

......

There was a lot of noise on the Internet, and various industry related people, water armies, neutral rationalists, and excited netizens turned the entire Internet into a battlefield.

Li Qian and his entourage are not so relaxed, all kinds of sharp problems have to be faced, and if they are not careful, they will be taken out of context, and they are busy.

However, the major companies that have been watching from the wall are indeed very happy to see that the movie has been questioned so much.

Huayang Media, the Huang brothers swept away the previous haze.

"Big brother, this Li Qian can be regarded as stabbing a hornet's nest, is the pharmaceutical giant easy to provoke, the interests behind this are all over the world, if someone makes a move, it will be good to ban him in two days!" Huang Zhonglei smiled gloatingly.

"That is, the one who left the country, otherwise this film would not have survived for a week. Huang Zhongjun said with some regret.

"But big brother, you said that there is such a big trouble now, will there be any action from above?" Huang Zhonglei said with some hope.

"Probably not. Huang Zhongjun shook his head, ""I Am Not the God of Medicine" has been broadcast on the news, if it is forced to draw at this time, it is still banned, then it will not be a slap in the face." ”

He sighed, and continued, "It's a pity that it's a step late now, if the pharmacist comes forward before the release, then maybe it can be banned." ”

At the same time, Huang Zhongjun regretted a little, the pharmacist didn't pay attention to it at the beginning, they could put this guide at that time, the pharmacist would definitely not be able to sit still, and there would be action.

Every large multinational pharmaceutical company, regardless of capital and background, is deep and amazing, and there is no way to take just one Li Qian?

However, it's too late to say anything now, and I can only watch the excitement and gloat from the sidelines.

Like the Huang brothers, Yu Dong and Wang Changtian are also watching the show, although I don't know if it will have an impact on the box office, at least Li Qian will definitely be busy during this time, and they are comfortable in their eyes.

And Ma Xiaogang, who didn't dare to speak after Li Qian's scolding, also looked happy at this time.

"What kind of big-tailed wolf are you pretending, I really think that I will become a savior by making a movie!"

When no one was around, Ma Xiaogang scolded without hesitation.

Since the box office of "I Am Not the God of Medicine" came out on the first day, the super high box office of 68 million made him dare not show up directly.

As a film and director who used to talk about the box office every day and despise those films and directors who have empty connotations and no box office, I have nothing to say in the face of 68 million films on the first day and a maximum of 90 million in a single day.

In order to avoid the media and the paparazzi, he hid even during this time, for fear of being caught.

It's been so many days, and it's finally happy!

Even if I wanted to go out for an interview, I scolded a wave.

But after thinking about it, Ma Xiaogang still dispelled this idea, he is not like the bloody dog sprayed by netizens.

"You wait for me!" Ma Xiaogang thought hatefully, it was better to get up first, keep a low profile, and wait for the obvious New Year stalls to find a place again!

......

A few more days have passed, "Am I the God of Medicine" continued to sell well amid countless quarrels, and after getting 64 million on Monday of the second week with a 30% drop of nearly the first day, Tuesday and Wednesday combined to get another 133 million.

Seven days after its release, the total box office has exceeded 500 million, reaching an astonishing 539.5 million!

The online quarrel about pharmaceutical companies, although the movie continues to be a big hit, has not stopped, and even some influential print media have come forward.

Such as:

"I'm not the God of Medicine": After reading it, many people scolded the pharmacists for seeing money and not caring for their lives, I'm afraid you really misunderstood!"

""I am not the God of Medicine", has the pharmaceutical company been over-interpreted or even misinterpreted!"

"The film is good, but pharmaceutical companies shouldn't take the blame. ”

It's all about articles that seem very sensible, analyzed through various data, and conclude that pharmaceutical companies should not be condemned.

However, not all professionals speak to pharmacists.

On Saturday, the tenth day of the movie's release, a post appeared claiming to be a practitioner revealing the inside story of the industry.

"As a former medical researcher, I'm going to show you the data.

Last year, the average profit margin of the world's top 10 pharmaceutical companies was 17%, and CDH Pharmaceuticals topped the list with a staggering profit margin of 30%.

The average profit margin of the world's top ten banks last year was 19%, and ICBC won the crown of the most profitable bank with a profit margin of more than 30%. France's largest bank, BNP Paribas, has a profit margin of just 6 percent, far behind the rest of the world's top 10 banks.

In contrast, the top 10 auto companies have an average profit margin of only 6%, and the lowest profit margin is General Motors, which has a profit margin of only 3%.

The average profit margin among the top 10 media companies is 12%, with Viacom leading the way with an 18% margin.

According to domestic data, the profit margin of reviews in all domestic industries was only 7% last year.

It can be seen from the data that the pharmaceutical industry is not as rumored to be less profitable, and even more than many companies, close to the "money-grabbing" banks.

The profit margin of Huahua Pharmaceutical exceeded the average, reaching 19%, which is very impressive in any industry.

Speaking of the cost of the pharmaceutical industry, the cost of research and development last year was as high as 8 billion US dollars, but the revenue in 2010 was also as high as 50.6 billion.

The R&D cost of 8 billion yuan only accounts for 16% of the revenue.

In fact, the R&D and profit ratios of the top ten pharmaceutical companies are about the same, and some people may want to ask, 50 billion revenue, only 8 billion R&D costs, and nearly 10 billion profits, so where will the rest of the money go.

In fact, in addition to sales, transportation, marketing, there is a huge public relations cost, I will not talk about the specifics, through these data, I just want to say that the cost of the pharmaceutical industry is huge, and the profit is far more than most of the industry, it is not an exaggeration to say that the profiteering is not an exaggeration. ”

As soon as this article was issued, it immediately became the focus of the Internet and was reprinted wildly.

Pharmaceutical companies that have always said that the cost investment is huge and they can't make money, the profits are so amazing, which has also triggered national condemnation, and public opinion has completely exploded.