Today's market is similar to yesterday, still because of the college entrance examination.

However, it is foreseeable that from tomorrow, the box office of "The Great Wall" will skyrocket!

Shen Mengxi suddenly thought of something: "The college entrance examination is over today, right?"

"Yes!"

“OK。 ”

Shen Mengxi took out his mobile phone and dialed Lao Zhao, and then, Mengxi Media, Tudou Video, Tangren Pictures, Maoyan, including the official Weibo colleagues of "The Great Wall" updated a message:

From the 9th to the 25th, all candidates who carry the admission ticket can see the 3D version of "The Great Wall" at the lowest price of 10 yuan in the Golden Harvest Cinema Line! If you buy tickets from Maoyan, you can enjoy a price discount of 5 yuan!

......

The price of movie tickets, the price of theaters is generally between 35-90 yuan, and the platform purchase is between 19~30 yuan.

In the case of competition, the issuance price of movie tickets is generally between 20-35 yuan, and almost 80% of theaters are sold at the issuance price.

The online platform stipulates that as long as the price is not less than 19.9 yuan, it will not be violated, and about 80% of theaters will adjust the price to 19.9 yuan by participating in channel activities or self-promotion, so as to increase the number of people. Because in addition to ticket income, there are also other non-ticket income such as sales, venue rentals, and advertising. So bringing people in first is what most operators really think.

But normally, the theater settles with the distribution company, and the minimum ticket is settled at about 25 yuan!

3D movies are five dollars more expensive...

Therefore, the lowest price you can buy is basically paid by a third party or the theater itself.

The more than ten yuan special ticket you bought is still dozens of dollars when the actual settlement to the theater is still dozens of dollars.

Of course, this is the afterlife.

At this stage, the competition is not particularly fierce, and there is no provision for 19 pieces of 9, taking "The Great Wall" as an example, Maoyan launched a preferential activity of 200,000 pieces of 9 pieces of 9 to see "The Great Wall", and then subsidized more than 2 million pieces of 19 pieces of 9, and 2 million pieces of 25 pieces...

In short, it's half cheaper than buying tickets directly from theaters!

Because Guevara, Weipiaoer, Baidu Nuomi, Taopiaopiao, and Dianping have all come in, and they want to fight with Maoyan and grab the online ticket market!

Those companies will also subsidize - of course, they are only subsidized by the platform, and the filmmakers have not cooperated with them...

Maoyan is an independent branch of Mengxi, which naturally hangs the banner of Mengxi, and the building near the water is the first to get the moon!

Shen Mengxi announced that he would invite candidates from all over the country to watch movies...

It looks very generous.

In fact, he only subsidizes about 15 yuan for a student, how much can it cost?

10 million moviegoers, he only set 150 million...

Sprinkle the water!

It's time to promote Golden Harvest Cinemas and Maoyan Movies...

The cat's eye automatic identification system can be launched...

......

On the 9th, Shen Mengxi flew to the United States, and various domestic discussions about "The Great Wall".

Many people say it's brutal, bloody, too violent...

That's right, this is all the marketing account found by Mengxi Media with rhythm, not a word about ideology, their film reviews are written with seven points true, three points false, exaggerated scenes, realistic special effects, reasonable stories, the disadvantage is that the war scenes are too bloody, and the gluttonous design is a bit disgusting...

And the hidden thing...

Nima, the capital is located in a mountain city, it is not a hidden insulation, it clearly tells the audience that this story draws on the War of Resistance against Japan...

The water army said that the story was too simple, and the appearance of Da Tiantian was too awkward...

The two sides debated online...

Shen Mengxi made sufficient preparations in advance.

You think, he is a person who has experienced "Wolf Warrior 2" and "The Wandering Earth", of course he knows how to deal with black material...

Fortunately, Shen Mengxi is not Zhang Yimou, and he hasn't mixed up to the extent that everyone shouts and beats...

Even if someone wants to fight, they have to weigh it...

By the way, I have to set a few targets, and after "The Great Wall" becomes a phenomenal movie, let him blow "Independence Day" and belittle "The Great Wall".

Stimulate the enthusiasm of the masses to watch the movie!

What the?

You say there is no target?

Thinking too much, the most important thing in our country is the clown who jumps off the beam!

When the epidemic broke out, a group of scholars, writers, singers, hosts, artists, public intellectuals, and even directors rushed to apologize to the world on behalf of Wuhan and China.

This is what they call China's conscience!

Spray up, spray the upper layer is the Zhao family, spray down, spray the base layer is Ah Q, but I forgot that Mr. Lu Xun also wrote a kind of person back then-fake foreign devils!

There are some people who just want to climb on the heads of the people and give alms to the so-called care in search of a pathetic sense of superiority, and find that they can't keep up with the people, and they start barking, asking the country to slow down, and wait for your people...

It's far away again...

In short, the last thing this land lacks is stupidity!

......

Nancy saw Shen Mengxi, her expression was a little frightened...

It was as if he saw the legendary crow's beak - it really made him right, the three movies that opened at the same time, "The Great Wall", "The Lone Ranger", and "The Underworld Police Station", the latter two collective Waterloo, so that on Saturday, "The Great Wall" collected $18 million in a single day, and on Sunday, "The Great Wall" collected another $14 million, and $44 million in the first weekend!

set a new box office high for Sino-US co-productions!

That's the case, the old American audience just loves to watch movies, and it's summer vacation!

Generally speaking, the total market on the weekend is bound to break 100 million!

Even though the total amount has decreased, the amount allocated to "The Great Wall" has still risen, and it is outrageous...

"Underworld Police", "Lone Ranger" and "Fast and Furious 6", "The Hangover 3", which were released for two weeks, and "Shocking Crisis" released by Sony...

"Shocking Crisis" is also on the annual loss list, this movie is not particularly bad, and the main overseas results are okay, so Shen Mengxi did not particularly remember - the cost of 150 million US dollars, 80 million in North America, and 180 million US dollars overseas...

In short, everything is in favor of The Great Wall.

Even "Pacific Rim" and "Return to Earth", which will be released next week, including "Red Flame Battlefield 2" next week...

Of course, "Superman: Man of Steel", "Doomsday", and "World War Z" will still dominate the market.

Shen Mengxi pretended not to see Nancy's eyes, said hello, and then asked, ""Song Changes Life" is scheduled to be released at the end of July?"

When asked about work, Nancy immediately got serious: "Well, we studied the market, from May to July, it's all blockbusters, and the audience needs a soothing movie to rest their eyes!"

"Good..."

Nancy shifted the topic to "The Great Wall": "The Rotten Tomatoes freshness index of "The Great Wall" is 76%, the audience score Cinemascore is B+, and the IMDb score is 6.9 points, which belongs to the popcorn level!"

"Variety" said that the whole movie is completely to promote Chinese culture, and the white male protagonist played by Henry Cavill looks like "re-educated" from beginning to end, promoting what Chinese believe in bravery, selflessness, discipline, and of course, great Chinese inventions;

The Hollywood Reporter gave it a good review, dazzling visual effects, the formation of ancient armies, and war scenes that are not weaker than those of The Lord of the Rings;

USA Today also gave it a good review..."

Summary: "CinemaScore has raised its forecast, and they think that the final box office of "The Great Wall" should be between 80 million ~ 100 million!"

Shen Mengxi smiled, and the clouds were light: "Not bad..."

"How did you do that?"

"What?"

"The three movies "The Lone Ranger", "The Underworld Police Department", and "Shocking Crisis" are all crotch-pulling..."

Shen Mengxi waved his hand: "I'm just lucky... You don't think I'm a reborn, do you?"

"The Reborn?"