Chapter 632: Strangling from the source

I don't know why, Fang Chen suddenly thought that he was not a Chinese company, but an international company.

As a national enterprise, but forgot the original belief, it is really a bit sad and ridiculous, to know that a certain thought was once held high by the national enterprise, the existence of the national economic banner, and it is precisely because of the Chinese people's support for it that a certain thought has a later glory.

But Fang Chen believes that he will also pay a painful price for what he has done.

As long as Qingtian exists for a day, such a development strategy must be implemented to the end.

Even, he believes that one day, the Chinese people will use their wisdom and hard work to build Huaxia into the world's largest and most important market, so that not only Huaxia enterprises, but all enterprises in the world also focus on Huaxia's market, and all the latest and best technologies must be applied in Huaxia first.

didn't know what Fang Chen was thinking over there, Duan Yongping had to let Zhang Meng get up and pour him a glass of water, and waited patiently.

"However, I don't plan to engage in any more provincial and municipal representatives, only agents at the county and district level. Fang Chen said suddenly.

As soon as these words came out, Duan Yongping was surprised: "Agents at the county and district level?"

He really didn't expect that Fang Chen would come up with such a sentence after thinking about it for so long.

Just as there are agents at the county and district level, what kind of agency system is this?

In his opinion, one of the advantages of the agency system is that it is trouble-free.

Just like the agent system implemented by Xiaobawang now, he only needs to manage more than 30 provincial generations, Xiaobawang has any policy and sales strategy changes, directly notify the provincial representatives, and the remaining hundreds, thousands of municipal, county-level agents, are handed over to the provincial agents around the province.

Because it has always been his long-cherished wish to let Xiaobawang go out of China, so he has also seen a lot of cases of multinational companies, such as Xiaobawang's manufacturing enterprises, most of which are agent systems, or the implementation of the so-called direct sales system, the agent layer by layer into another form, more free layer by layer.

Most of the multinational enterprises that implement the agent system are directly in a country or even a region, such as Greater China, Southeast Asia, Europe, etc., to choose a general agent, and then all sales tasks are responsible for the general agent.

It can be said that the existence of a rare existence can be said to be the establishment of branches, the abolition of the general agent, and the direct management of the provincial agent.

It's good now, Fang Chen has even canceled the city agent.

He feels that this is really Fang Chen's style, saying that it is the implementation of the agent system, but in fact, he is still playing with the set of direct stores, at most, he has made a small concession compared to the country.

"What kind of agent are you, it's no different from a company facing a dealer directly. Duan Yongping said helplessly.

Facing Duan Yongping's complaints, Fang Chen smiled disappreciatively, "But it's better than the company to establish a direct store, or this model should be called a franchisee model, or an authorized store model is more appropriate." ”

That is to say, Xiaobawang recruits franchisees according to certain standards in counties and districts, and then Xiaobawang can provide them with perfect operation management and support, strong market planning and publicity, unified procurement and distribution, professional training for main operators, and so on.

All behind-the-scenes work and training is carried out by the local branch of Xiaobawang.

Duan Yongping rolled his eyes, "You say, what are you trying to do?"

He admitted that Fang Chen was right, the franchisee model is definitely more trouble-free than opening a direct store by himself, at least the sales, finance, tally, etc. of the store, these messy personnel do not need to be recruited by Xiaobawang himself, nor do they need Xiaobawang to buy or lease stores by himself.

It's certainly easier and easier to manage thousands of franchisees than it is to manage thousands of stores and the tens of thousands of employees behind them.

But shouldn't it be more convenient to directly find a general agent, or to get several provincial agents in each country?

Of course, there are too many disadvantages of the general agent, and he also knows it.

If you look for a general agent, although Xiaobawang can be sold locally, open the local market, but Xiaobawang in the local lifeblood will also be pinched by the general agent, after the domestic agents made trouble, he did learn a certain lesson, can not give agents too many rights.

In contrast, Xiaobawang has set up a branch in each of Southeast Asian countries, and then the branch is used to manage the provincial representatives of each province, which is much more reliable.

And the scale of the branch does not need to be too big, a country's branch, dozens of people are enough, the whole Southeast Asia, the size of a few hundred people is about the same, in this way, even if the country sends people to manage, the pressure on personnel and costs is not too great.

But if you follow Fangchen's method of recruiting franchisees, then there will be hundreds of people in a branch, and the entire Southeast Asia combined, there will be no two thousand people.

"I think you should think about it, according to your approach, the scale of the Southeast Asian branch, no two thousand people absolutely can't stop, and you must know that now there are some countries in Southeast Asia whose average income is much higher than ours, and as expatriates, the company sends them to a foreign country thousands of miles away from the company, and can not take care of their wives and children's parents, which is at one point, the company must be compensated in wages, maybe the salary of the employees of the Southeast Asian branch will be five or six million a month. Duan Yongping said coldly.

The corners of Fang Chen's mouth curled slightly, he didn't care much about the content of Duan Yongping's words, but he felt interesting about Duan Yongping's attitude towards speaking.

After two years of growth, Lao Duan has indeed changed a lot, I don't know how many times smoother than before, if it was before, Lao Duan's tone of speech would never be so euphemistic, even cold, no, I don't agree, so I will just put it out.

"Two thousand people on two thousand, in the face of the market of more than 400 million people in Southeast Asia, if there are no two thousand people in the branch, how can the entire Southeast Asian market really be included in the arms of Xiaobawang, and in addition to some management personnel, most of the other grassroots personnel, such as drivers, secretaries, handymen, warehouse management, sales, etc. can be recruited locally, and the company really needs to send people over, not even a quarter, no, a fifth of the people. Fang Chen said bluntly.

Being debunked by Fang Chen's little bit of caution, Duan Yongping's face flashed a hint of redness.

But it's just a flash, after being with Fang Chen for so many years, they know each other well, it's best to be able to deceive Fang Chen, it doesn't matter if you can't deceive you, there won't be any accidents, as for the cheekiness or something, it's even more exercised early.

"I confess four or five hundred ......"

As soon as Duan Yongping's words began, he was interrupted by Fang Chen.

"Let me talk about it, the reason why I do this, in fact, this is also a cliché problem, first of all, the less the level of agents, then the more profits will be attributed to the company's side, I don't believe that less than the provincial and municipal two levels of profit sharing, I can't even feed more than two thousand branch workers, and even to put it mildly, reduce the two-level agents, increase the size of the branch, such a model for the company to bring profits, if less than the traditional agent model, then this is your management failure!" Fang Chen said loudly.

Duan Yongping was completely speechless, and even couldn't help but break out in a cold sweat on his forehead, he had rarely heard such an accusation from Fang Chen.

Fang Chen's face was expressionless, he had made up his mind about this matter!

To say a bad thing, the agent is not to contribute to the company, the agent is to make money, and the branch can recruit less people, it does not mean that these work content does not exist, just that these jobs flow from the branch to the agent, the work that should be done, the people who should be raised, no one will be less, and even more.

In the case that the work content is not reduced and the agent has to make money, if the profitability of the branch is weaker than the agent model, it is really a little bully and a failure for Duan Yongping.

"And most importantly, I don't want to have this kind of situation where the agency has too much power and the tail is too big. Fang Chen said in a deep voice.

Although Liu Yuanjun and the others are all agents in some cities, counties and districts this time, the provincial representatives do not seem to be involved, and they are all clean, but he and Duan Yongping both know that behind these agents in cities, counties and districts are the provincial representatives.

Moreover, there are more than 30 provincial generations in the country, and none of them have run, all of them are involved.

Without the acquiescence of the provincial representatives, or even the instigation, the agents of these cities, counties and districts would never have the courage to make such a fuss.

And you must know the agent system, the biggest profiteers are these provincial generations, last year, the provincial generations, not to mention the small overlord, also earned 10 million, earn more provincial generations, and even earn 20 or 30 million.

Now the establishment of direct stores, the cancellation of the agency system in the future, the provincial generation is definitely the biggest loss of interests, how can they not take the slightest action?

And this kind of thing, he will not allow it to happen a second time, and Southeast Asia is too far away, it is really beyond the reach of the whip, and besides, he is not sure, and he is not in the mood, so he will go to Southeast Asia to find someone like Liu Yuanjun to help.

Therefore, this time, he simply strangled the provincial and municipal representatives from the source, and did not give them a chance to exist.

And his current franchisee model, in fact, is to refer to the Golden Arches and Kentucky hometown chicken, by Xiaobawang to the local franchisees to provide a complete set of training and franchise model, from the location of the store, to the neatness of the decoration of the door, etc., they will be Xiaobawang's local direct stores in the future.