Chapter 307 To Follow or Not to Follow?

With the start of the negative marketing jointly concocted by the five major companies of Huayang, Bernard, Guangxian, Xingmei, and Lay's, the entire network was ignited on the first day, and Li Qian and "I Am Not the God of Medicine" were pushed to the forefront.

Countless water armies, media, big Vs, film critics, producers, and directors have been dispatched, and there are voices criticizing Li Qian in every corner of the Internet, even overshadowing the voices of passers-by and Li Qian's fans.

is quite well prepared, after all, no one wants to see a director whose movies are selling well, and the key is not his own people.

When Zhang Yimou and Ma Xiaogang wrestled, Li Qian did not.

Since there is none, make it yourself.

And it was produced and released in half a year, and it is still a realistic theme that is cold and can't be colder, which also gives great hope to major companies, otherwise they wouldn't be so hardworking.

The next day, the marketing team of Future Pictures also responded, but there was no particularly effective method, the movie had not yet been released, it was nothing more than looking for the media and the water army.

And the actors also spoke out for the first time.

As the leading actor of the movie, Xu Zheng has been looking forward to the release of the movie since the finale, such a movie can not only bring him great fame, but even sweep the major domestic awards in the next two years is not a problem, it is definitely one of the most important movies in his career.

In the face of the smears of various trolls on the Internet, Xu Zheng certainly couldn't be indifferent.

"I am honored to be able to star in "I Am Not the God of Medicine", this will be my best movie since the film, and it will also be the best Chinese film since the new century!"

Generally, no actor or director will say what is the best movie he has made or acted in, this kind of talk is too easy to attack, and it can also be disgusting.

Xu Zheng is not stunned, and he can say this kind of thing, which makes people in the industry look sideways, but it also attracts a large number of sieges by the navy.

Li Qian has been busy cutting films, did not appear in public, and did not say anything, Xu Zheng's Weibo has become one of the main battlefields.

The water armies on both sides and passers-by, fans, and fans of other directors are arguing endlessly below.

There are also some film critics and big Vs who come to join in the fun, trying to get more attention in this marketing drama.

Today is more lively than yesterday, however, although the future film industry has been expanding its marketing team, it is still much worse than the five major companies joining forces, even if there are a large number of fans who support Li Qian, they will soon fall into disadvantage.

A week has passed, June is coming to an end, the summer vacation is coming, and the negative marketing offensive of major companies has not abated at all, but it still can't completely label "I Am Not the God of Medicine" as shoddy and eating human blood steamed buns.

A large number of fans and netizens will not easily listen to other people's statements before seeing the movie, and they are more willing to believe a director who has made many acclaimed and acclaimed classic movies in a row.

But the other party also changed his marketing strategy, from blindly criticizing and abusive, to becoming a neutral netizen, saying that he had always believed in Li Qian, but he didn't expect Li Qian to be greedy for profit, and he was deeply saddened.

There are also a large number of fans of Li Qian pretending to be a water army, and the laxative tone is regretful, saying that Li Qian has changed, and his original intention is no longer there, which makes people feel heartache and lose their fans.

Passers-by and Li Qian's fans saw that a large number of their peers began to criticize Li Qian, and many people also wavered.

The three of them became tigers, and the words were terrifying, and before the movie was released, the situation seemed to be more and more unfavorable for Li Qian.

......

Li Qian handed over the marketing matters to the company, he didn't care, let professional people do professional things, he only needed to do his own thing, and everything would be broken.

In the film industry, we still have to use movies to speak, white, always white, and the audience is not blind.

As a feature film, it still doesn't have much skill in narrative, and the editing of a flat and straightforward drama is much easier than those literary films that are mysterious and mysterious, and have a headache to watch.

On June 24, Li Qian completed the fine cutting.

Three days later, the final comprehensive shears were successfully completed.

The rough cut began on June 8 and the editing was completed on June 27, which took 20 days.

It took another week for color grading and soundtrack, and the time has come to July 2nd, and the summer file war has also kicked off.

"The Great Cause of the Founding of the Party" has been released on the 1st Party Founding Day, and the box office on the first day is as high as 60 million, setting a new box office record on the first day in domestic film history.

60 million on the first day, "Kung Fu Panda 2", which won 600 million box office in the first two months, was only 40 million on the first day.

Last year's Chinese New Year, "I Am Legend", which set a box office record of 800 million, was also in the early 40 million on the first day.

"The Great Cause of the Founding of the Party" rose to 60 million at once, although anyone with a discerning eye knows that there must be moisture from the government's charter, but even if the water is squeezed out, it will definitely be a big hit.

In the face of such a movie, Xu Zheng, who was dubbing some shots in the company's computer room, couldn't help frowning, and said with some worry, "Director Li, we have another strong opponent." ”

"Don't worry, if we don't have an accident, it will be released on the 28th, almost a month apart, and it won't have any impact. ”

Li Qian shook his head and said disapprovingly, ""The Great Cause of the Founding of the Party" cannot be more successful than "The Great Cause of the Founding of the People's Republic" at the box office, and the difference in the narrative mode of the two films is determined. ”

Xu Zheng said, "I also think that "The Great Cause of the Founding of the Party" is a bit awkward, but I can't say it. ”

"I think it's a bit like a running account, except for the May Fourth Movement, the other scenes are like watching flowers. Huang Bo said.

Hu Ge also said, "I feel that "The Great Cause of the Founding of the Party" is a bit like a documentary. ”

"Almost, "The Great Cause of the Founding of the People's Republic" uses several groups of people to narrate one thing, more like a movie, "The Great Cause of the Founding of the Party" uses several waves of people to tell a few things, and the Beiyang Dispute, the New Culture Movement, and the First National Congress are too evenly distributed, I can't grasp the key points, and I say too much, it is the distance between the movie and the slides, "The Great Cause of the Founding of the Party" is like going through the history of that period of time in front of you one by one, losing the charm of the movie itself. ”

Li Qian smiled and said, "I estimate that it is about 400 million, and it has been almost a month, so it is not an opponent, and the opponent is only a "Transformers 3". ”

Xu Zhengqi said, "Director Li, I found that you don't seem to be in a hurry at all." ”

"What am I anxious about? It will be submitted for review in two days, and it will be screened immediately, and I can finally rest. Li Qian said.

“......”

Xu Zheng was speechless, "Now the situation on the Internet is like this, I don't know how many water armies are confusing the water, and the media are also reporting indiscriminately in order to win eyeballs, whether it will really affect the audience." ”

"That's why I did the screening, seven days of large-scale screening is enough to get it back, and now it's no longer the time for some people to grasp the truth. ”

Li Qian said with a smile, "Actually, this scene is nothing now, it's just a group of trolls and media fishing in troubled waters, and most netizens have not changed their positions." The triple door faced by Zhang Ziyi the year before last shocked China and foreign countries, it was much more than our move, and all the netizens were gone, which was much stronger than the blow of the water army. No matter what, as long as you are not scolded by all netizens, it is not a thing. ”

"Okay, let's keep working, finish the dubbing recording and submit it for review as soon as possible, it's time to eat, sleep, rest, and wait for the screening. ”

To be honest, Li Qian really doesn't care at all, now that the Internet is developed, under the absolute quality advantage of the movie and Li Qian's sufficient box office appeal, there is no accident at all, unless there are force majeure factors.

It wasn't seven or eight years ago, when you have public opinion that you can decide the life and death of an actor and a movie, at that time it was because there were few people who could speak and there were few channels to receive information.

Now, everyone can speak online for others to see, and they can also receive all kinds of information from all sides.

Like some media directly giving Zhao Wei, who is half the sky, a box office poison hat, in the Internet era, it is impossible.

One force will drop ten times, the ancients understood the truth.

Four taels can dial thousands of catties, but they can't move 10,000 catties or millions of catties.

Give you a fulcrum, which can pry the earth, but it will never pry the sun, and the sun will melt the fulcrum directly.

......

Li Qian, the client, is familiar with the voice on the Internet, but the other party is always paying attention.

Seeing that under their joint efforts, even if Li Qian's future film industry has also taken action, it is still suppressed, and the major companies can't help but breathe a sigh of relief.

"It's no problem now, his newly established small company can't become a climate, if you want connections, you don't have connections, you don't have resources, you can't turn the table!" Huang Zhongjun said with a smug smile.

"Now I'm waiting for that movie to be released, "The Great Cause of the Founding of the Party" sold 60 million on the first day, God has helped us!" Huang Zhonglei also looked happy.

The 60 million on the first day of "The Great Cause of the Founding of the Party" was unexpected, but it was a good thing for them, and they even wished that the box office would be higher.

Coupled with the later "Transformers 3", under the attack of the two movies, "I Am Not the God of Medicine" is even more difficult.

"Don't take it lightly, this time it's rare for us to work together, if something goes wrong, it will be difficult, by the way, is there any news from the optoelectronics side?" asked Huang Zhongjun.

Huang Zhonglei shook his head, "There is no news that "I Am Not the God of Medicine" has been sent for trial. ”

Huang Zhongjun frowned, "It's already July, and the review of that kind of theme is definitely not that simple, and there is still early publicity, and if it is not submitted for review, it will have to go next month." ”

"That's not right!"

Huang Zhongjun suddenly realized something, "What if Li Qian postpones the release?"

"Delayed?" Huang Zhonglei was a little puzzled, but reacted immediately.

Their negative marketing must continue, and they can't stop until the movie is released, and even in the first week of the release, they have to add to the fire.

But if Li Qian keeps dragging it out and not releasing it, wouldn't it be in vain!

"But... No, Li Qian personally announced the release of the summer file. Huang Zhonglei said with some uncertainty.

"But if he drags it out and doesn't send it for review, the reality review is estimated to not be so smooth, if he uses this as an excuse to tell the public that the optoelectronic review is not approved and needs to be revised, what should I do?" Huang Zhongjun said with a somewhat solemn face.

This kind of excuse not only dumps the pot to photoelectric, but also whets the audience's appetite, sometimes the more forbidden things, the more interested the audience.

"Then what should we do?" Huang Zhonglei realized the importance of the problem, a large number of water armies, reporters, and Weibo influencers all ask for money, which is not a small amount every day.

It's been nearly half a month, and if Li Qian drags them for a month, they won't be able to hold it before the movie is released.

Now it's them who are passive, and it's a question of whether to follow or not.

Fortunately, Li Qian didn't know Huang Zhongjun's thoughts, otherwise he would really have to thank him for caring more about whether his movie could be released as soon as possible.