384 is too high-end

Xiao Yao shook his head and said: "If you want to buy a car here, if you want to choose a suitable one for you, this Bentley Flying Spur is probably the most low-key car." Not to mention the price, if you look at the shape of these cars, neither Lamborghini nor Ferrari is suitable for your low-key requirements. From the looks of it, Bentley should suit you better. ”

Only Ferrari has not yet been visited, but several Ferrari cars are also in the same hall and can be seen at a glance. In addition to not knowing the prices of Ferrari's various models, just from the appearance of the consideration, Sang Qingye is indeed more inclined to Bentley's models.

Since her best friend has opened a car dealership, Sang Qingye definitely can't go to other car dealerships to buy a car.

She couldn't help but complain: "Weiwei, your car dealership is too high-end, the price is so high, how many people can afford it?"

"You can't blame me for this, I'm a car dealer who changes hands, and I'm already very content to have these three cars. With my ability, if I hadn't taken over by the way, it would have been impossible to win these three cars. As for the low-end cars, Mercedes-Benz and BMW, they have long been agents, and I definitely can't pry them. ”

After complaining, Gu Weiwei asked: "If you want to buy a car, it must be Xiao Da Tuhao who pays the bill, right?"

Xiao Yao said: "Of course, since you have a boyfriend, how can you pay the bills by yourself with Aoba." ”

"That's it, since someone pays the bill, then why do you still consider the price? Xiao Da Tuhao definitely doesn't look at the price when he buys something, he only asks if he likes it or not. Gu Weiwei took Sang Qingye's hand and said.

"Anyway, I'm also the host of the satellite TV station, although no one knows me now, but sooner or later I will be a little famous, and the car I drive is too luxurious, I don't know what others will say. ”

"This car is still quite low-key, not very noticeable, and the price is not very high, two or three million cars, the average celebrity can afford to drive. It's pretty much the lowest price I've ever had, and if you're looking to buy a car from me, there's probably no better option. Gu Weiwei persuaded him.

"Then I'll take a look. Sang Qingye was a little hesitant.

If you have to buy a scooter, you must buy it here from Gu Weiwei, and Xiao Yao is not without this ability. Otherwise, it will really become a plastic flower sisterhood.

The car in front of me is painted blue, it is indeed very beautiful, and Sang Qingye likes it very much.

This car is the Bentley Flying Spur 2015 standard version, medium and high-end models, from the interior you can see that the Flying Spur also focuses on business, full leather wrapped cab, creating a very strong business atmosphere.

You can also see the lacquered panel, not the previous mahogany panel, which highlights the young sense of science and technology, and this configuration is very high-end and cutting-edge.

Seeing that Sang Qingye was very hesitant and didn't seem to be able to accept such a high price, Gu Weiwei whispered in her ear: "The official guide price of this car is 3.2 million, and I have already agreed with Xiao Da Tuhao that I won't make him money, in this case, the price will be 2.98 million." Such a high-end car can be won for less than 3 million yuan, and the cost performance is indeed quite high.

You can't just take into account the low profile, but also the face of Xiao Da Tuhao, as his girlfriend, how can you not drive a car too badly. The main reason is that Xiao Da Tuhao is too rich and really doesn't care about money, but he definitely values face. ”

"How much is the landing price?" Sang Qingye continued to ask.

"The landing price is about 3.4 million, and all taxes plus insurance are about 400,000. Gu Weiwei continued.

Sang Qingye really doesn't have much choice, the three cars in the car dealership are too high-end, and the appearance of Lamborghini and Ferrari is too eye-catching, which does not meet Sang Qingye's low-key requirements, that is, Bentley's appearance can still be accepted by him.

In terms of price, there are really not many of these three cars below 3 million, and the Bentley Flying Spur is indeed the only choice.

Since there is no other better choice, Sang Qingye is no longer entangled, and said: "Then choose this car, but you don't have to give so many discounts on the price, you have to make some money." ”

"Didn't you see that Xiao Da Tuhao brought me so many potential customers? Although Xiao Da Tuhao is not short of money, I am also embarrassed to make too much money from him. I don't give him a discount for a little money, the car dealership doesn't make money from the selling price, if it makes money from the selling price, the car dealership should almost go out of business. ”

"If you don't make money by selling prices, then what do you rely on to make money?" Sang Qingye asked curiously.

This is not a secret, Gu Weiwei said: "The majority of the car dealership's money is maintenance and manufacturer rebates, and the amount of rebates is directly linked to the sales tasks completed, and I can't give more discounts now." If you want to maintain it, you can give a discount, but that's for later. ”

Seeing that Sang Qingye seemed to be very interested, Gu Weiwei made a brief introduction.

In the eyes of most people, to be able to afford to open a 4S store, the boss not only has strength, but also a profitable business. Over time, consumers have come to believe that a car is very profitable. In fact, on the contrary, the profit from selling a car is not only very small, but sometimes 4S stores have to sell cars at a loss.

If you have to sell at a loss, it means that there must be other profit points, and they are bigger profits.

The supermarket will have a corresponding profit for selling a product, but the 4S store does not necessarily have a profit for selling a car.

Cars will have a manufacturer's guide price, this price and the price of the 4S store is actually not much different, plus freight, sales wages and other expenses, and even some models of 4S stores are losing money to sell cars.

Of course, not all models lose money, like some popular cars are more profitable, because these models are not worried about selling, and you can sell one in a few words. Just like some mainstream cars on the market, how much is quoted online, and the basic store is at this price, at most you will be given some innocuous things, and even some models will be charged to pick up the car.

But these popular cars are not the main profit of 4S stores, after all, the production capacity of cars is limited, and they are evenly distributed to 4S stores, and there are only a dozen units.

The real money of 4S stores is after-sales maintenance. Buy a new car will send a free maintenance card, this maintenance card is only responsible for oil, three filters and other routine maintenance, when you take the free maintenance card to the first new car, the sales will recommend some charging items to you. After all, it is a new car, and the owner is generally willing to spend some money, so after-sales maintenance is the majority of the profit of the 4S store.

In addition to maintenance, the sales rebate given by car companies is also a large part of the profit. Every quarter and year, car companies will set sales targets, and if the 4S store completes the task, it will get a rebate from the manufacturer, and the rebate will generally be about 10%.

In order to get the manufacturer's rebate, even if you sell the car at a loss, you must ensure that the task is completed.

In particular, after understanding how the 4S store is profitable, you will also know when it is most cost-effective to buy a car, such as the end of the month, the middle of the year, and the end of the year are the off-season for car sales.