"Happy Girl" attracted many grassroots contestants because of the extremely low entry threshold, and the schedule of the event itself was also unique, so it attracted a lot of audiences.

As a result, it also achieved outstanding ratings when it was piloted on the Shonan Entertainment Channel, which caused a boom in the Shonan area, and then quickly spread.

Because after the two-week trial results of the Shonan Entertainment Channel came out, Shonan Satellite TV finally decided to let the program be broadcast on the stars.

So, in April this year, the audition of the "2004 Haotian Production Happy Girl" national five competition areas officially began.

Star City, Fengtian, Demon City, Rongcheng, and Yangcheng eventually became the five major areas of "Happy Girl".

It made Chen Hao a little crying and laughing, because the domestic draft atmosphere has not yet been formed, so "Happy Girl" did not find a title sponsor!

Everyone may not have too much impression of the happy girl in 2004, because the 2005 session was too rebellious and can be called a phenomenon.

In 2004, the light of the happy girl voice was completely overshadowed by the class of 2005, and the only memory should be Zhang Hanyun and the widely circulated song "Sweet and Sour is Me".

But in fact, "Sweet and Sour is Me" is a song launched by Zhang Hanyun in 2005 when he was talking about Mengniu yogurt and happy girls.

Because Mengniu Yogurt found Zhang Hanyun to endorse it, the advertising song was widely circulated, and later it was also named the 2005 Happy Girl, so many people confused Mengniu with the 2004 Happy Girl.

I thought that Mengniu also named the 2004 Happy Girl, but the truth is not.

Mengniu just looked for Zhang Hanyun, the third runner-up of the 2004 class, to endorse it, and at the same time saw the influence of the happy girl, so he named the 2005 and 2006 sessions, which has nothing to do with the 2004 title at all.

It can only be said that such a low-threshold and large-scale female talent show is the first time in China, and talent variety shows are also very rare in the mainland at this time, and there is no case that can be used for reference.

So what kind of results can be achieved in the final result, everyone has no bottom in their hearts, and the merchants who don't see rabbits and eagles are naturally unwilling to take risks, so the 2004 Happy Girl was finally untitled.

Later, Haotian Production named itself, because Shonan Satellite TV agreed to spend 10 million on the production of the program, so Haotian Production saved half of the expenses.

In the end, it only took 1 million yuan to win the naming rights of 2004 Happy Girl, of course, the specific amount was not announced.

Because Haotian and Tianyu are focusing on the development of the brand "Happy Girl", as long as the effect is not too bad this time, then the 2005 Happy Girl will definitely be launched next year.

In order to increase the naming fee, it is better not to be known about the 1 million, so as not to make it difficult to raise the price in the future.

In the whole month of April, "Happy Girl" has preliminarily completed the audition of the five major regions, and has begun the semi-finals of the divisions.

Now the time has entered May, and after a month of fermentation, the influence of "Happy Girl" is no longer limited to Shonan.

Instead, it has attracted a wide range of attention from audiences and industry insiders across the country.

Naturally, the media was not willing to do so, and soon reported on such a novel talent show.

Sohu Entertainment reported: "2004 Haotian Produces Happy Female Voices" This kind of "no threshold female voice original competition" has not yet seen similar TV products in domestic satellite channels.

This time, Shonan Satellite TV and Haotian Productions jointly "debuted", with its unique form, super interactive participation and cruel elimination rate, how much will make the national audience feel the true feeling of judging TV and expressing independent opinions.

Wangyi Entertainment: "2004 Haotian Production Happy Girl" is a cutting-edge brand jointly created by Shonan Satellite TV and Haotian Production, a "large-scale threshold-free music talent show".

The main feature of the event is a kind of interactive and participatory "audition" regardless of singing method, regardless of appearance, regardless of region, and women who love singing can sign up to participate.

Through layers of elimination and selection, it has brought endless happiness and enjoyment to the majority of TV audiences, and has had a very wide impact across the country!

......

Although the 2004 Happy Girls are not as mature and dazzling as the Class of 2005, the groundbreaking draft mode, especially the high interactivity and participation, has aroused great enthusiasm from the audience.

The show has caused a whirlwind in the mainland in a short period of time, and it has also become one of the hot spots of media attention.

The most direct response is the increase in ratings, and now the semi-finals of the five major regions are in full swing, and it has not even reached the finals of the divisions, but the ratings have reached 0.39%.

This result directly surpassed all local satellite TV programs in the same period, ranking second in the country, second only to CCTV CCAV1.

At the same time, the overall average monthly ratings of Shonan Satellite TV in the same time period also increased from 0.21% to 0.31%, an overall increase of 147%.

The ratings ranking has also risen from the original sixth in the country (including all CCTV channels) by 4 places to the second position.

"Happy Girl" has brought extremely obvious changes in the ratings of Shonan Satellite TV, which made Shonan Satellite TV overjoyed, and directly set up a special team to carefully organize and prepare programs with Haotian Production to strive for higher ratings.

At the same time, Shonan Satellite TV has more confidence and a louder voice when advertising and collecting sponsorship fees.

Haotian Production is naturally very happy, after all, Virgo has achieved good results, but the real peak ratings should be in the national finals, and Long Danny is looking forward to where "Happy Girl" can finally go.

It is worth mentioning that when looking for judges for "Happy Girl", Chen Hao specially mentioned Huo Shaowen.

This person's musical accomplishment, ability and enthusiasm have deeply shocked Chen Hao, and as his teacher and right-hand man in his previous life, Chen Hao naturally wants to invite him again.

Long Danny, as the project leader and a person from Haotian Holdings, naturally took over this task.

In the end, she not only invited Huo Shaowen to serve as a judge of "Happy Girl", but also successfully persuaded him to serve as the general manager of Haotian Music.

The music field is an indispensable part of Chen Hao's future business sector, and now it is quietly established just in time for the production of "Happy Girl", and then Huo Shaowen is in charge, and there will be no big problem.

Chen Hao was not able to meet Huo Shaowen in person because of filming, but the two talked on the phone and talked about the future of Chinese music development.

Because he has worked with Huo Shaowen for a long time, and he has also served as Chen Hao's album producer, Chen Hao is very familiar with his preferences and musical views, so the two chatted very speculatively.

Chen Hao also agreed to Huo Shaowen's direct investment of 10 million yuan to purchase equipment and equipment, recruit personnel, sign singers, and acquire the music website Kugou!