Chapter 56: Go Online in Advance to Gain Popularity (Ask for Recommendation Votes!)
On June 17th, the poster of "Jaws" officially appeared on the promotion page of Galaxy Video.
Unlike other online universities that will only be promoted three days before the launch, to preview the launch time, "Jaws" is five days in advance.
At this time, it has only been 35 days since the launch of "Sniper Phone Booth", and the previous hit has also given the Internet University more attention.
Although the vast majority of Internet universities are still shoddy and bad movies, with the boutique "Sniper Phone Booth", the audience has greater expectations for Internet universities.
The poster of "Jaws" is hung directly above the classification of the Internet University, and several movie posters are scrolled here in turn, accompanied by a few sentences, the most obvious is "The latest masterpiece of the director of "Sniper Phone Booth". ”
Viewers who watched "Sniper Phone Booth", many people found out and clicked in.
However, there is only one poster, as well as the date of release: eight o'clock in the evening on the 22nd.
"Sofa, there's a new film again. ”
"Plug in. ”
"Is this the director of "Sniper Phone Booth"? Why don't you make a suspense film and change it to a horror movie? ”
"I'm not interested in looking at the name, there is something nice about sharks, there are them in the aquarium. ”
"I'm rubbing, why is it just a poster, there's not even a trailer, Galaxy Video is hairy. ”
"Is it a programmer's mistake, what about the trailer, other movies have trailers, but this one doesn't!"
"Whether it's a horror movie, the horror movie in the cinema is not scary at all, and the Internet University should not be so strict, I hope it scares me. ”
"'Sniper Phone Booth' is wonderful, looking forward to this director's new movie!"
......
Slowly, many people know that the new movie directed by "Sniper Phone Booth" is about to be launched, and the messages at the bottom continue to increase.
At night, the popularity of "Jaws" on Galaxy Video is even higher than that of many newly launched online universities.
As a fan of "Sniper Phone Booth", Lu Chao also found out the news that Li Qian's new film was going to be launched for the first time.
However, I rushed in to see the trailer first.
The result was only a lonely poster and two sentences of the movie synopsis that could not be seen in anything.
"One of the island's well-known tourist resorts, where a large number of tourists come to swim every year, however, the uninvited great white shark changed all that. ”
In just a brief introduction of more than 40 words, Lu Chao couldn't see anything.
"Damn, what's the difference between this introduction and not writing, don't be so lazy, write two more words and you'll die!"
Come with the excitement and return with the defeat.
Lu Chao scolded secretly, wrote down the date of the movie's launch, and was about to close the webpage and prepare to play the game.
However, the mouse moved to the upper right corner, ready to click X, and the eyes caught a glimpse of the poster of "Jaws".
At a glance, the eyes of the great white shark hidden in the darkness beneath the surface of the sea seemed to glow with a fierce light.
Looking at it, Lu Chao stared carefully at the great white shark on the poster, with some penetrating eyes, and suddenly had a feeling of being targeted by a shark, and he felt a little chilled unconsciously.
"I'm rubbing, this poster is so exquisite, I feel like this shark is looking at me too. ”
What do you see!
scolded a hometown dialect in his heart, Lu Chao felt a little ridiculous, and was frightened by a poster.
Shaking his head, he stopped looking at the poster, dotted the cross in the upper right corner, and happily played the game.
......
At the same time, many people are paying attention to Li Qian's new film.
Galaxy Video has basically started monitoring data around the clock and is preparing for the promotional work after the launch.
Peers in the entire online industry have also secretly noted the time when the movie will be launched.
Every popular Internet university cannot avoid being followed.
"Sniper Phone Booth" has only been a big hit for a month, and there are already several similar online blockbusters online, and there are three or four of them that have exceeded one million at the box office, just like the previous zombie films.
Li Qian's next movie, naturally, has already been stared at by some big online producers, as long as he doesn't hit the street on the first day, a large group of people will immediately come to learn from it, make a similar film, and make a quick buck.
And Xu Tao, who regards Li Qian as the biggest obstacle to the big screen, naturally saw the news of the launch of "Jaws" for the first time.
In the evening, he made an appointment with Mr. Wang of the resort area for dinner and talked about their "Dao Chang Descending the Mountain: Zhu Shark".
"This is really a great opportunity, I didn't expect to announce the launch time five days in advance!"
Xu Tao smiled proudly, "Since this is the case, then we will launch it two days in advance, which happens to be a shark-themed horror film, and we can also use the popularity of his "Jaws"!"
Although the reputation of the Internet University is not good, no matter how bad the industry is, there are always one or two outstanding people.
Li Qian, who filmed "Sniper Phone Booth", is the only Internet director who is a little famous.
Xu Tao doesn't count, the famous one is the "The Taoist Descending the Mountain" series, not him as a director.
With word-of-mouth, the new movie will naturally have the attention of the audience, and before the launch of "Jaws", the audience became interested in shark-themed movies, and preemptively launched their own "The Road Chief Descends the Mountain: Zhu Shark", which also has sharks.
Mr. Wang naturally had no opinion, he smiled, "Now Li Qian has helped us make a free publicity." ”
Li Qian's fame is in his eyes, and now on the Galaxy Video, there is only one poster for "Jaws", and there are hundreds of messages in just a few hours, which can be seen.
Since he wants to do this industry, he also has a general understanding of the Internet University.
The cost is too low, which means that it is impossible for the network to spend money on publicity, otherwise the risk of losing money is greater, and the only exposure channel knows the promotion of the video website itself.
Now such a good opportunity is in front of me, taking advantage of the fame of Li Qian and "Jaws" to give free publicity to his film.
"Jaws" was not launched, and the audience became interested in shark-themed movies again, and at this time, there was only one movie about sharks, and the effect was self-evident.
The two reached a consensus, and Xu Tao immediately called the people at Tomato Video and arranged for their movie to be launched at 8 p.m. next Wednesday.
Since the popular "Sniper Phone Booth" got the best promotion on the homepage of the video website, and asked for the same promotion position and was refused, Xu Tao even hated Galaxy Video.
At the beginning, the first "The Taoist Descends the Mountain" opened up the market of the Internet University, and it also brought a lot of members to Galaxy Video, which has some credit.
But Galaxy Video forgot the old love when it had a new love, and "Dao Chang Descending the Mountain 2" did not get the promotion resources it deserved, and the box office was not much higher than the previous one.
After that, Xu Tao switched to Tomato Video, which is currently the video website with the largest market share in China.
didn't choose Penguin Video with a background, or because Tomato Video is already launching an IPO, it is estimated that it will be listed in a few years and become the first stock of the video website.
Xu Tao is ambitious, and he is not willing to just be a director of the Internet, as long as he has enough results, he will definitely be able to get a lot of shares before Tomato Video goes public.
As for whether he and "Jaws" are not launched on the same platform and whether they can gain popularity, he is not worried at all.
Basically, very few people will only go to one video site, and most of the users of the three major sites actually overlap.
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