This year's Golden Rooster Awards actually lacks highlights, probably due to the Golden Rooster and Hundred Flowers in previous years, there are all kinds of moths every year, and this year it is much more flat.

Before the awards ceremony, unlike in previous years, there were some very topical news, even tens of thousands of awards ceremony and red carpet tickets, after the sky-high prices in previous years, everyone is used to it.

In the past, Golden Rooster was ridiculed for "one chicken and two masters", and often gave an award to two movies, but this time he didn't even lay a double yolk egg.

Although many award-winning movies do not do well at the box office, at least they are no longer unknown.

"Witnessed by the Whole People", "Twelve Citizens", "Return", and "Golden Age", although the box office is not high compared to the increasingly hot film market, but the popularity is still not small.

After the technical awards were awarded, although there was a suspicion of sharing the cake, the quality of these movies themselves was excellent.

After Zhang Yi won the Best Supporting Actor with his superb acting skills in "Dear", he came to the highlight of tonight.

The first award was the Actress Award, Tong Liya, Zhao Wei, Tang Wei, and Xu Wan lost to the actresses who thought they were Inner Mongolia.

The second nomination failed, and Tong Liya was also a little disappointed.

Ma Xiaogang, who accompanied Xu Wan next door, was also very dissatisfied, and Zhao Wei on the other side was also very disappointed at this time after winning the Academy Awards in April, and he was ready to rely on such a good theme as "Dear" to have a grand slam.

After all, it is the Golden Rooster Award, which represents art and professionalism, and you have to take care of niche films.

Next, Chen Kun successfully won the actor trophy, nominated after eight years, and finally won the cup without any surprise.

From four or five years old to more than seventy years old, whether it is from the perspective of performance or the movie itself, there is nothing wrong with winning the actor.

When the award presenters announced the results, the light shone next to Li Qian, and Chen Kun cried with joy.

Everyone hugged and applauded Chen Kun one by one, so lively and cheerful, it made Ma Xiaogang next to him a little embarrassed.

I knew I wouldn't be coming!

Isn't it just an actor, I'll take one when I catch up with Ming'er!

Ma Xiaogang had a Sima face, and just like this, he clapped mechanically several times in a row in his seat.

Once was Chen Kun's actor, once was the best original screenplay, as well as the best director, and the best feature film, all of which were all won by "Rejuvenation".

At the end of the awards, after the speeches of the local government leaders and the chairman of the Golden Rooster Organizing Committee, Ma Xiaogang was the first to leave the venue when he saw the trophies next door.

However, no one cared about him, Li Qian and they celebrated their own.

......

After resting for a night, no need to work, Li Qian's mood was very good, and after the end, Liu Ye, as the host, also invited a guest to try the authentic Northeast bathhouse and Northeast bathing culture.

Refreshed, I flew back to the capital by plane, and the news about the Golden Rooster Award came out.

Like the awarding process without any waves, the news is also a text, and there is nothing to talk about at all.

Almost all of the awards are well-received films, and they are not the kind that are not famous, and eleven out of ten people don't know the title of the film.

The award is normal, which means that there is no news, and I don't know if the organizing committee regrets it.

That is, when "Rejuvenation" won the best feature film and the best director, the camera at the scene captured Ma Xiaogang's constipated expression, which was a little topical.

——————

It's too normal, which means it's too bland, and soon the Golden Rooster Award will not be paid much attention to, and it will be replaced by the hustle and bustle of the National Day file.

The first is the romance film "The Third Love" starring Liu Yufei, which was ridiculed by the group as soon as it was released.

International practice, if you want to say that the most controversial actresses of the new generation are Yang Mi and Liu Yufei, the former is controversial all the time, and the latter usually has no sound, as soon as the movie is released, the movement is loud, there is scolding everywhere, and the previous bad movies are also turned out and whipped.

As for this movie, there are three kinds of love in this world, one is the love in fairy tales, the other is the love in life, and the third love is the love that is in love but not together, the love that has no fate.

According to the title, this is a love story about a love story that is in love but not together.

Bloody and cliché, the only thing that can be seen is Liu Yufei's appearance, which is probably one of the best movies she has made in recent years, much better than "The Four Famous Catches".

But that's all there is to it, even Liu Yufei's fans say that they can only look at her appearance.

As for the box office, in fact, it is now decided, all the films she starred in, the box office must hit the streets, and if there is still the title of box office poison, it must be worn on her head.

Yang Mi also makes bad movies every day, but the "Little Times" series has won a high box office.

She also has a film "I Am a Witness" in the National Day file, but the box office is good, breaking 200 million in ten days.

This is a youth suspense movie, a genre that has never been seen in China in the past fifteen years, Rao is Li Qian can't figure it out, youth and suspense can be mixed together.

However, it is estimated that it is for the fans of the actor Lu Han that he added youth in front of the suspense.

Starring Yang Mi, of course, you don't have to think about it, it's also a big bad movie.

But this time, she wasn't the one who was mainly sprayed, and there was also a Lu Han who was sprayed together.

Of course, in the press release, it is the acting skills that are superb and explosive, and Lu Han's crazy fans have also made the industry see the strength, but anyone who says that his acting skills are not good on Weibo will definitely be sprayed by fans.

In addition, there is also an interesting thing, you can often see his fans saying that he is so beautiful, as if licking the screen.

The adjective beauty is used here...

Fans are carnivaling, the media is polarized, and the box office has sold more than 200 million, which should be considered a success.

However, the most successful is the comedy movie "Charlotte's Troubles" starring sketch actor Shen Teng, which has become popular in the Spring Festival Gala, which dreams back to his high school days, which really made the National Day file popular.

Nearly 300 million in 5 days, 1 billion in 14 days, and finally hit a super high box office of nearly 1.5 billion.

Shen Teng, who came out of the Spring Festival Gala, became an instant hit.

.......

The National Day file ended lively, and it has nothing to do with Li Qian, but it is much easier, but the next New Year file is the key.

"Heart Flower Road" is about to be released for the Chinese New Year, and the biggest opponent is "Lao Paoer" starring Ma Xiaogang.

Although he is not a director anymore, the audience will see this as Ma Xiaogang's film.

There are not many other movies, "Ip Man 3" and "Breakup Master" are the main opponents, the latter will be released at the end of December, and the time is divergent, don't beat yourself.

Deng Chao, the bad movie "Breakup Master", was still filmed, Li Qian can't stand in the way of people's money, there is no reason for that.

As for other films, although a few have A-list stars, none of them have made any waves.

The competition is not very strong, the series of "Ip Man" is not as good as one, and the genre of "Lao Paoer" is not widely used, so Li Qian plans to take this opportunity to expand the market scale of the future movie APP.

The old routine, when there are big hit movies and the competition is not big, I am the exclusive agent of online tickets.

This also requires Ning Hao's roadshow publicity cooperation, although it is now the Internet era, but the roadshow is still very important, the box office of "Pancake Man" broke one billion, and there are also reasons why the main creator broke his leg all over the country.

Intensive roadshows, going to the audience, the physical and physical requirements are very high, and it depends on whether Ning Hao is willing or not.

After finding a while, Li Qian asked Ning Hao, Xu Zheng, and Huang Bo out to talk.

"That's it, the exclusive agent of online tickets, the roadshow starts a month before the release, the simultaneous meeting will be screened, and then the two weekends of large-scale screenings in the first half of the month, plus most of the month after the release, you have to go to the country for 50 days, it will be very hard. ”

"Fifty days..."

Anyone who has experienced an intensive roadshow knows that it is not an easy task, and the three of them can't help but jump when they hear that they have been running around the country non-stop for 50 consecutive days.

However, this is also for the popularity and box office of the movie, and Ning Hao's own bad monkey has also invested, Xu Zheng and Huang Bo have also invested in the shares, and the box office is directly related to the money they get, so they can only agree.

However, Ning Hao still had some concerns, and he said bluntly, ""Ip Man 3" and "Lao Pao'er" are not ordinary opponents, if you are the exclusive agent of online tickets, will you give the opponent a chance." ”

The exclusive agent of online tickets directly makes Future Pictures the second largest ticket-buying platform in market share, and the effect is self-evident, after all, it monopolizes movie tickets.

However, no one has followed suit in the past two years, because there are pros and cons.

Once there is a problem with word-of-mouth, then the audience who does not have a strong desire to watch the movie is easy to buy tickets for the next APP in order not to want to trouble.

Of course, several major APPs are willing to be exclusive agents, and even repeatedly offer high prices for some popular movies, which is beneficial and harmless for them, even if the reputation of the movie is not very good, it is not them who lose.

The producers are different, they don't dare to take such a big risk, after all, the ticket-buying platform is not theirs, even if it succeeds, except for a distribution agency fee, there is no benefit.

That is, Li Qian, who has both platforms and movies, will do this kind of thing.

Ning Hao's concerns Li Qian also understood, after all, it was a film directed by him.

Li Qian smiled and said, "You also think too much of yourself, you are one of the best comedy directors in China, Brother Zheng and Brother Bo are also among the best comedians in China, the combination of your three giants, I can't find any opponents in the field of comedy."

Don't say that "Lao Pao'er" is just a film about gangsters starring Ma Xiaogang, even if it is a comedy directed by himself, there is no need to worry at all!"

Ning Hao just smiled, but although he knew that Li Qian was touting him, he still agreed in his heart.

Xu Zheng is much more direct, "In the field of comedy, let's join forces, unless Li makes a move, even if Xing Ye comes, he can win or lose." ”

"Thai Embarrassment" swept the Lunar New Year file with a crushing attitude, and Xu Zheng was also full of self-confidence, and he dared to compare with Zhou Xingchi.

Having said so, Huang Bo had no opinion, and said with a smile, "You decide, anyway, my body is okay, just run." ”

""Ip Man 3" can't be underestimated, this series is about patriotism, and now our country is getting stronger and stronger, and the audience is very much affected by this. Ning Hao said again.

"What kind of patriotic feelings is "Ip Man 3". Li Qian shook his head, "The first two parts of this series are very good, and the third part is still the original team, although the quality is guaranteed, but the first part is a national enemy, and the second part represents the collision of Chinese martial arts and Western martial arts, which can be regarded as patriotic feelings."

But the third part seems to be a real estate developer who has taken a fancy to the school's land, and the concept is much weaker, although Tyson was invited to act, but the emotional resonance is much weaker, it can be a big sale, but it is difficult to explode. ”

"Is that the content? That's really weak. Ning Hao didn't have any worries.

Action movies are inherently niche, but any niche movie, and a movie that is not very entertaining, does not have a deep emotional resonance, and it is too difficult to make a big hit.

It was happily decided that in the future, the movie APP will act as an agent to issue online tickets for "Heart Flower Road", and in order to cooperate, the three of them will work hard to start a 50-day roadshow.

As the boss, Li Qian invited them to a sumptuous meal, plus wine, a small amount of more than 100,000 yuan, a proper conscience capitalist.

At the dinner table, Xu Zheng also talked about his new film "Hong Kong".

The story of a middle-aged uncle looking for his first love, the script is almost confirmed, and I want to ask Li Qian's opinion to see how the emotion can be more gripping.

In fact, this story is quite cliché, secretly looking for his first love behind his wife's back, if it weren't for Xu Zheng's own joy, if it weren't for "People in Embarrassment" and "Thai Embarrassment" in front, Li Qian estimated that there would even be a risk of hitting the street.

The plot is all confirmed, and Li Qian has nothing to say.

"First love, how to say this, it can be unreal, it may not be the first love that everyone has experienced, but it must be the kind that most people yearn for.

Many people will never forget their first love, when they reach middle age, they go to find their first love, many men have thought about it, but they can't make this behavior and process hate the audience, after all, they are married people, first love is beautiful, and when they are filmed, they feel cheating, and the whole thing collapses. ”

In fact, the three parts are the same, the first part wants to go home but there are thousands of obstacles, the second part wants to find Lao Zhou is difficult, the third part wants to find the first love, and there is also a brother-in-law who is making trouble next to him.

But a married man looking for his first love, to put it mildly, it's cheating, to be honest, there are a lot of foreign countries for this plot, but it's really rare for domestic male protagonists to do this.

Of course, it is not excluded that many men have this idea.

is relatively beautiful to shoot looking for first love, in fact, it is much easier for the audience to accept it.

The biggest failure is that brother-in-law's actor, watching it really makes people want to smoke him.

When the time comes to casting, let's see if Xu Zheng has any conflicts with Wang Baoqiang.

......

arranged the early screening and roadshow of "Heart Flower Road", as well as the platform's exclusive agency of online tickets, the company was busy, and Li Qian had nothing else to do, just do the specific things below.

Taking advantage of this month's break, Li Qian also handed over the script.

Filming the theme of air crash not long after the incident of Voyage M, Li Qian was still very conscious, and what he handed in was a complete script, anyway, he handed over a plot synopsis, and he still had to read the script.

The script review cycle was 20 days, and it took 17 days for Li Qian to receive a reply.

The reply is just two words, and in the past, when Li Qian's script was submitted for review, it was also two words, agree.

But this time, it's two different words.

Revise.

There are three types of replies to the submission of film scripts for review: agree, agree in principle, and revise.

In general, if there are some questions, most of the time the reply is in principle.

Although there is also the word "agree", this agreement in principle is actually for you to change.

And the modification, in fact, is to fight back.

Chinese people, especially officials, are like this.