After all, Zhou Yang was Liu Yifei's good friend before, and out of sympathy, she helped to say a word and stuff a resource, which was normal, but it would be abnormal if this matter was put on Shen Mengxi.

But when he makes a move, the nature is different.

This is called breaking the connection with your ex-girlfriend!

Gotta get your position right!

Not to mention anything else, he has so many ex-girlfriends, and there are still Huang Chuhan and Wang Likun in the entertainment industry, if they all need help, what should Shen Mengxi do?

You can let the wind go a little bit and let the crew be a little respectful, and the rest is not necessary...

......

"33 Days of Broken Love", the second part of the three major urban themes of Mengxi Company in 2010...

The marketing method is very special, which is to create a Weibo hot spot, such as 'one person and one sentence of the past of broken love. ’

Not only Weibo, but also the school intranet and QQ space are also used to disseminate various movie introductions, classic lines, trailers...

In fact, how a movie sells well as a product depends on five points: material selection, story, completion, market-oriented operation and luck...

Market-oriented marketing: publicity, promotion, marketing, branding, cross-border, social marketing, etc., so that as many people as possible know about this product, and at the same time establish a cultural brand on this basis as much as possible, or derive and consolidate the original brand, and expand the derivative value of the brand, that is, don't put the treasure on the movie itself...

Luck is also very good: schedule, competitors, weather, just right social breaking topics, other occasional social events, etc...

"33 Days of Broken Love" has all been considered!

The topic of broken love itself is very resonant, just like the 'ex'...

Coupled with the fact that the good publicity was not accepted, the quality of "33 Days of Broken Love" itself is good, and it is predictable that it will be a big hit!

Think about it, there are at least 30 million moviegoers on the National Day, how many people will choose "33 Days of Broken Love" because of the topic of "broken love"?

In the later period, the word of mouth was brilliant...

Directly counterattacked!

Then, Shen Mengxi arrived at the scene, and a bunch of reporters asked Zhang Weiping...

"Zhang Weiping responded and said, 'You are envious, jealous and hateful, saying that you are self-respecting by foreigners', what do you think?"

"He's got a problem with his brain, so take care of him..."

"He said, 'The Hawthorn Tree' was only 25% of the original film schedule in China Film Golden Harvest, and it was suppressed', what do you think?"

"I'll just say that he has a brain disease, the theater schedule considers whether the movie sells or not, if the box office of "Hawthorn Tree" is good, the theater will naturally have more rows, if your box office is not good, the theater will not line your movie, can you blame me?"

"He said..."

Shen Mengxi couldn't stand it: "This is the premiere of "33 Days of Broken Love", please don't go off-topic!"

“... Mr. Ning of your company said before that the box office of "33 Days of Broken Love" started at 300 million, what do you think?"

"Almost..."

"Why are you so confident?"

Shen Mengxi looked at the reporter who asked the question, and a bunch of media waiting behind him to answer, and cleared his throat: ""33 Days of Broken Love" is a chick movie, the so-called chick movie, which uses urban women as the protagonists to tell about their careers and loves, most of which are comedy-based. Abroad, Julia Roberts and Anne Hathaway are the spokespersons of chick movies, "Pretty Woman", "My Best Friend's Wedding", "The Princess Diaries", "The Intern" and so on. ”

"The commercialization of our films has just started, chick movies are very scarce, and last year's Zhang Ziyi's "Very Perfect" was also considered a chick movie, but she is not suitable for this image..."

""33 Days of Broken Love", from the selection of materials to the script, from casting to marketing, we did an eight-month research, and Yang Xiaomi made us the spokesperson of the chick movie!"

"Another point is that the film market at this stage is not very friendly to actresses, and big productions are often dominated by male actors, so we want to rewrite this status quo through chick movies!"

"Chick movies?"

"Hollywood is called Chick Flick, which is a subgenre of romance movies, and most of the narrative lines revolve around emotional entanglements, which is also a by-product of the feminist movement, which only appeared in large numbers after the sixties. In the past, most of the screen images of women were more labeled, either a good wife and a good mother or a femme fatale, either attached to a man or seduced a man, chick movie is a kind of film that pays attention to women's own emotional rhythm, and it wants to please more female audiences. ”

"Of course, I have always believed that there are only good and bad, good and mediocre films in the world, and there is no kind of film that can gain any fame and fortune in the film market and film history by virtue of a label. ”

......

At the end of the interview, Shen Mengxi noticed that Yang Xiaomi, who was a little nervous...

"33 Days of Broken Love" is, after all, her first film to carry the box office.

If it fails, the blow is too big!

Maybe the goddess of the golden eagle will also fly away...

She is really thinking about it now, and she even forgot to do things like taking photos with Liu Yifei and posting on Weibo to show her girlfriends...

Shen Mengxi walked up: "... Sister Honey!"

"Don't call me sister, you're older than me!"

"Isn't that respecting you, first sister!"

Yang Xiaomi glared at him and ignored him...

"It's going to be screened soon, do you want to say anything to the first audience after the screening?"

Liu Yifei was speechless: "... Don't tease her, she's nervous now, you go out... Why haven't they come yet?"

"I'll call and ask!"

There is another reason why Yang Xiaomi's thoughts are complicated: Liu Shishi is not there!

Say Cao Cao, Cao Cao arrives!

Liu Shishi walked backstage, still sweating on his face: "... Traffic jam, almost jammed... I'm!"

"Traffic jams... Why are you sweating profusely?"

"I thought the car was too slow, so I ran over by myself... I knew I wouldn't wear high heels!"

Shen Mengxi looked down, and sure enough, it was a pair of high-heeled shoes with thin heels...

Tsk, imagine that a 100-pound girl stepping on this thin heel must be very hard!

Liu Yifei suddenly said: "Don't stare at other people's feet!"

"I didn't... Forget it, you guys talk, I'll go see Han Yan!"

Shen Mengxi turned his head to leave, and vaguely heard the three girls say, 'Last time in the restaurant, he stared at the feet of other waitresses...', 'He's a little foot fetish', 'This is normal'...

Madan, I'm more interested in exploring the tunnel than my feet!

It's so aggrieved...

"Sister Lotus, why are you here?"

Shen Mengxi was surprised that he actually ran into Li Lianhua!

"Your movie is online, I'll support it!"

"If I'm not mistaken, "The Empire of Babel" will be released next week, you are acting as an enemy!"

Li Lianhua smiled: "That's as exaggerated as you said, and it's an enemy... I'll just come and see "33 Days of Broken Love", I heard that you guys are very interested in your stomach and movies!"

“... That welcome..."

"I'm competing for a role in Resident Evil 5..."

"Resident Evil 5?

"Yes... Do you know who the filmmakers like more?"

“... Who?"

"Liu Yifei!"

Shen Mengxi smiled: "Don't worry, it's not impossible to compete for this role!"

"She doesn't like it?"

"Yes..."Without waiting for Li Lianhua to speak, Shen Mengxi continued: "Our company arranged for Liu Shishi and Tang Yan to audition..."