Chapter 179: Successful ones are sought after
"Xiaoyi, "Never Expected" is popular, and it is still being discussed on the Weibo hot search list. And on the rest of the forum platforms, the number of people discussing "Never Expected" is also very high. ”
Early the next morning, Li Lin came to Rongyi's office and informed the good news.
In fact, with her identity, she doesn't need to be notified at all.
Even, Rongyi may have known about it.
It's hard to change people's habits, but she is still used to reporting to Rongyi in every detail. If there is anything that has changed, it is that the small things are handled by herself or the management under her hands.
It's not a matter of informing the honor, at most it's a mouthful of it when it is summarized.
"In fact, it is similar to what I expected, there is a lot of social pressure now, especially young people, who are full of difficulties in their work and life, and it can be said that most of them are burdened with heavy burdens.
Any house and car, you need to get a ticket, and sometimes you need to save face.
There are also some single boys who have to think about getting married and having children.
If you want to get married, unless you meet the kind of girl who doesn't want anything for love, you still have to have a car, a house and other things. ”
Rongyi's words, is there anything related to the success of "Never Expected"?
There really is.
"People who are stressed are either strong in their ability to work under pressure, or they are good at venting. Drinking, smoking, dancing, singing, and singing can be a way to vent, as long as it makes them happy, they will touch it.
"Never Expected" is a light-hearted and hilarious mini-comedy, and the short duration of this comedy is not a weakness, but an advantage. ”
Li Lin looked at the calm pride on his face and smiled.
Many people don't like to fight uncertain battles, but want to win battles with certainty. She felt that Rongyi's performance was very good.
As for the short mini-comedy, why is it an advantage?
Isn't it as long as possible, so that such a plot can have ups and downs?
Those are two concepts.
The short duration makes it easier to promote, including word-of-mouth. The duration is short, even if it's not your favorite type, it won't take long to delay.
If those dramas with dozens of episodes become popular all of a sudden, it will be very uncomfortable to insert them halfway.
You have to look at it from the beginning.
"By the way, the kiwi people also told me good news. At present, the effective number of clicks and broadcasts of "Wan Wan" has exceeded 50 million, of which more than 20 million members have played.
In addition, in order to watch the second episode in advance, many people also deliberately opened a membership.
Wait for another wave of fermentation today, then it will not be a problem to exceed 100 million before 12 o'clock tonight. ”
"It's normal, netizens like to chase new gadgets, especially funny things. The stalks of 'Dawei Tianlong' and 'Crooked Mouth God of War' in Station B before, haven't you been playing for a long time?
"Never Expected" should be able to play a little longer. ”
Rongyi didn't say a word, if the time is long enough, then you can focus on a wave of feelings and a wave of money in the film industry.
There is nothing wrong with making money with feelings, as long as the quality is passed, fans and viewers will buy it. I'm afraid to put on the skin of feelings, and shoot some completely fooling and unrelated sand sculpture plots.
Back then, Dapeng, didn't rely on the feelings of "Men's Series" to make the movie "Pancake Man" a hit.
It's a pity that that thing is a hodgepodge of so-called all-stars.
After the audience was fooled once, they didn't buy it very much.
"I don't know anything else, but the second season of "Wanwan" shouldn't be a problem. I will also tell you another good news, kiwifruit has expressed its willingness to buy the second season of "Wanwan" at a high price, and the price is twice as high as the first season. The other party's senior management also revealed that if we are willing to talk, it is not impossible to even triple it. ”
Prices were not very high in the first quarter.
Rongyi didn't let the company's people engage in the so-called 'gambling agreement' with kiwi or anything. For example, what clicks to play, including how much the number of members increases, how much money is increased according to the ratio.
If it weren't for the relationship of pride, the price of "Never Expected" would be even lower. Newcomer treatment, don't be delusional about how good.
"You can talk to Wang Xiao and them, but don't make a decision right away. Even if you sign the second part with kiwifruit, you must ensure the quality, and don't go off the beaten track to play vulgar.
If the dog's tail continues to be mink, then it might as well not shoot!"
...
Not long after Li Lin left, she made a phone call to Rongyi.
"TT video executives contacted me, first jokingly asked, why "Wanwan" didn't choose them, and then asked if the second part was interested in TT video exclusive, the price will definitely be higher than other competitors. ”
There's no way, TT Video is backed by the big backer of Totem Group.
Maybe nothing else, just money!
The wealth is thick, and the words are hard.
Under normal circumstances, it is difficult for the sequel to surpass the predecessor. Because in the first season, there will be a wave of big dividends.
It is inevitable that there will be some plots that change the soup but not the medicine.
Why does TT Video compete for the second season of "Never Expected", which has not yet started filming?
At present, go to kiwi to see, a barrage full of screens.
The number of active members is extremely high!
It's like the first season of "The Voice" was of the highest quality, but the price was reduced whether it was the title sponsor or the sponsor.
But after becoming famous, it doesn't matter if the quality is poor.
Title sponsorship costs are at record highs!
If you succeed, you will have the confidence to speak and ask for a high price.
You have to pay for it!
Besides, you think you earned, but I never lose!
Next, Li Lin received several high-level calls from video websites that were relatively unresponsive. After learning that TT Video participated in the competition, most of them retreated directly.
A few did not give a positive answer, but presumably they were not ready to compete. Knowing that there is no result, who wants to do something that is laborious?
Kiwifruit can compete because it also has Internet bigwigs behind it.
Plus the first solo website has a bonus.
In the case of a similar price, kiwifruit is generally preferred.
...
"It seems that whether it is in Blue Star or Earth, young people still have little resistance to comedy. ”
After Rong Yi learned of these circumstances, he sighed.
"Never Expected" can be regarded as his test of the waters, but this also verifies a problem from the side.
That's why comedy is popular.
Of course, the premise is that the comedy is of higher quality, not the kind that is forcibly funny. Rongyi thinks so, but he doesn't intend to make the main line of the future development of providence culture a comedy.
It's about focusing.
If it's a TV series, love is the eternal theme!
In the evening, another thing related to "Never Expected" was on the hot search on Weibo.
That is kiwi striking while the iron is hot, and interviewed Zhen Shuai, the actor of Wang Dazhui, the actor of "Never Expected".
and director Wang Xiao.
The video went viral from kiwi to Weibo.