Chapter 338: "Ordinary Road" all the way south
PS: There is a duplicate, refresh later.
Zhao Weigang has just debuted in the music industry for nearly 20 years.
After seven or eight years of recuperation and retirement, he also stayed in the entertainment industry for more than ten years.
I know a lot of people, but I don't have many friends anymore.
But it doesn't matter, friends are not expensive. A bosom friend is better than a group of friends who drink and meat.
In addition, since he joined the Providence culture, he has attracted a lot of attention from the outside world. Many media reporters interviewed and asked about his new song from time to time because many netizens were very curious.
This is equivalent to a small breaking news!
After all, the songs he collaborated with Rongyi include high-quality inspirational songs like "True Heroes".
In addition, Liu Xiaoxia Zhangyue, a new singer in the company, has been praised by Rongyi, and the album singles have such a good record.
It doesn't make sense that a well-known singer like him would provide poor works, right?
Especially if his new song has been polished for too long, it is inevitable that he will be asked about it by some friends in the circle.
Can refuse inquiries from outsiders, but what about acquaintances with whom you have a good relationship?
...
So here's the problem, Zhao Weigang has a friend who has taken a fancy to him... New songs. Not really, because Providence Culture's records can solve most of the problems.
It's hoping that his new song will be the theme song for a movie.
If it is a big online movie, it is taking advantage of Zhao Weigang. It was a movie that was about to be released in theaters, and the production cost was nearly 100 million.
Of course, the cost of movies at this stage is a bit chaotic. Maybe the salary of an actor or a big star can account for half of the cost.
There are a small number of top actors with extremely high box office appeal who are worth the price.
Whether in terms of acting skills or popularity.
But the vast majority of 'big stars' are not worth it.
Maybe as long as some big stars participate, the audience will take the initiative to retreat.
Call it a 'bad movie potential stock'.
A friend who can be recognized by Zhao Weigang should not cheat him. Even if it's a real pit, those professionals of Providence Culture don't eat for nothing.
Even in order to reassure Zhao Weigang, the other party specially took him to watch the finished movie.
A road movie with elements of comedy, adventure, and love competition.
Road movies value the director's ability, and if it is filmed well when it is on Earth, it may be "Green Book" and "No Man's Land", and if it is not filmed well, it will be "All the Way Crazy".
Of course, "All the Way Crazy" is a comedy with road elements.
It can be regarded as following the trend of "Thai Embarrassment".
Compared with the latecomer "Heart Flower Road", the gap is quite big. What's even more amazing is that "All the Way Crazy" gathers two rather unpopular actors in the earth's entertainment industry.
One is a public scumbag, and the other is just not likable. No matter what he does, no matter how much the light holds, he just can't really catch fire.
Compared with the similar style of the predecessor baby, it is completely two extremes.
...
After Zhao Wei just watched the road movie, he responded. Then Providence Culture signed a contract with the producer of the road movie, that is, Times Media.
The copyright of the song naturally belongs to Providence Culture and Zhao Weigang.
The money can be given less, but the copyright must be kept by oneself, and this condition is the basis for cooperation between the two parties.
Because when Zhao Weigang doesn't want to sing his masterpieces, he still needs to get permission from other companies.
Times Media agreed very happily.
is not only Zhao Weigang's friend who is in a high position in the times to reconcile, but also because this incident is completely unexpected.
Spend a small amount of money to cooperate with Zhao Weigang, and the quality of that song can definitely make the movie get greater publicity.
As long as this song can add millions of dollars to the box office of the movie, maybe the market value of Times Media will have to rise.
Do you still need to care about the small benefits of music copyright?
This cooperation has many benefits for the films produced by Times Media. For Zhao Weigang's new song, there are also great benefits.
This belongs to the kind of win-win cooperation.
Because the publicity cost of a theatrical movie is very high, the offline and online publicity resources can completely feed back Zhao Weigang's new song.
The movie produced by Times Media was officially released in the early morning of May 1, which happened to be Saturday.
The box office and word-of-mouth of the previous screenings were not bad.
And today is April 30th.
......
...
The camera cuts back to the Weibo posted by Providence Culture.
Finally, Zhao Weigang's new single is about to set sail.
It's called "Ordinary Road", and it's also the theme song of the road comedy movie "All the Way South" produced by @Times Media.
Just search for the keywords 'Zhao Weigang' and 'Ordinary Road' on major music platforms. ”
A video is also attached.
That is the MV of "Ordinary Road", and the plot is all the pictures in "All the Way South".
This MV is actually a form of publicity.
The marketing accounts raised by the public relations department of more Times Media can be forwarded by Weibo big V who has a good relationship with them.
You can even directly reprint the video for promotion.
Normally, Zhao Weigang should be asked to post on Weibo. After all, this song belongs to him personally, and the copyright is bought out.
Why use the account of 'Providence Culture'?
This account has tens of millions of followers.
The vast majority of them are fans who like Rongyi, so as long as one in ten people see this Weibo video and choose to watch and support the movie, the benefits will be massive!
This is a way for Providence Culture to make friends with Times Media.
Because the latter has a cinema industry!
Although it is mainly aimed at second- and third-tier cities, it is still terrifying.
After watching the content, many people clicked on the video directly.
Some people also clicked on the MV video when they watched the Weibo text posted by Providence Culture.
So many people can hear the slow lyrical prelude to the song "Ordinary Road".
At the beginning of the picture, the two male protagonists in "All the Way South" are driving a car on a road.
"Wandering, on the road. Are you leaving, ViaVia.
Fragile, proud, that used to be what I used to be.
Boiling, restless. Where are you going, ViaVia.
Enigma-like, silent, are you really listening to the story..."
In this piece of music, the car is constantly shuttling on the road. I encountered many vehicles from my peers, as well as roadside houses and trees that kept retreating.
From night to dawn, from day to evening.
A cycle is formed.
In particular, driving a car in the hot sunlight during the day is like 'boiling' in the lyrics. Driving in the lonely moonlight at night also gives people a feeling of 'unease'.
Where to go? All the way south.
I don't know where exactly.
It's kind of wandering aimlessly.
What's more, the basic dialogue between the two male protagonists in the MV. Most of the time, they can only see their car driving on the road in various road conditions.
PS: There are duplicates, the following.
Zhao Weigang has just debuted in the music industry for nearly 20 years.
After seven or eight years of recuperation and retirement, he also stayed in the entertainment industry for more than ten years.
I know a lot of people, but I don't have many friends anymore.
But it doesn't matter, friends are not expensive. A bosom friend is better than a group of friends who drink and meat.
In addition, since he joined the Providence culture, he has attracted a lot of attention from the outside world. Many media reporters interviewed and asked about his new song from time to time because many netizens were very curious.
This is equivalent to a small breaking news!
After all, the songs he collaborated with Rongyi include high-quality inspirational songs like "True Heroes".
In addition, Liu Xiaoxia Zhangyue, a new singer in the company, has been praised by Rongyi, and the album singles have such a good record.
It doesn't make sense that a well-known singer like him would provide poor works, right?
Especially if his new song has been polished for too long, it is inevitable that he will be asked about it by some friends in the circle.
Can refuse inquiries from outsiders, but what about acquaintances with whom you have a good relationship?
...
So here's the problem, Zhao Weigang has a friend who has taken a fancy to him... New songs. Not really, because Providence Culture's records can solve most of the problems.
It's hoping that his new song will be the theme song for a movie.
If it is a big online movie, it is taking advantage of Zhao Weigang. It was a movie that was about to be released in theaters, and the production cost was nearly 100 million.
Of course, the cost of movies at this stage is a bit chaotic. Maybe the salary of an actor or a big star can account for half of the cost.
There are a small number of top actors with extremely high box office appeal who are worth the price.
Whether in terms of acting skills or popularity.
But the vast majority of 'big stars' are not worth it.
Maybe as long as some big stars participate, the audience will take the initiative to retreat.
Call it a 'bad movie potential stock'.
A friend who can be recognized by Zhao Weigang should not cheat him. Even if it's a real pit, those professionals of Providence Culture don't eat for nothing.
Even in order to reassure Zhao Weigang, the other party specially took him to watch the finished movie.
A road movie with elements of comedy, adventure, and love competition.
Road movies value the director's ability, and if it is filmed well when it is on Earth, it may be "Green Book" and "No Man's Land", and if it is not filmed well, it will be "All the Way Crazy".
Of course, "All the Way Crazy" is a comedy with road elements.
It can be regarded as following the trend of "Thai Embarrassment".
Compared with the latecomer "Heart Flower Road", the gap is quite big. What's even more amazing is that "All the Way Crazy" gathers two rather unpopular actors in the earth's entertainment industry.
One is a public scumbag, and the other is just not likable. No matter what he does, no matter how much the light holds, he just can't really catch fire.
Compared with the similar style of the predecessor baby, it is completely two extremes.
...
After Zhao Wei just watched the road movie, he responded. Then Providence Culture signed a contract with the producer of the road movie, that is, Times Media.
The copyright of the song naturally belongs to Providence Culture and Zhao Weigang.
The money can be given less, but the copyright must be kept by oneself, and this condition is the basis for cooperation between the two parties.
Because when Zhao Weigang doesn't want to sing his masterpieces, he still needs to get permission from other companies.
Times Media agreed very happily.
is not only Zhao Weigang's friend who is in a high position in the times to reconcile, but also because this incident is completely unexpected.
Spend a small amount of money to cooperate with Zhao Weigang, and the quality of that song can definitely make the movie get greater publicity.
As long as this song can add millions of dollars to the box office of the movie, maybe the market value of Times Media will have to rise.
Do you still need to care about the small benefits of music copyright?
This cooperation has many benefits for the films produced by Times Media. For Zhao Weigang's new song, there are also great benefits.
This belongs to the kind of win-win cooperation.
Because the publicity cost of a theatrical movie is very high, the offline and online publicity resources can completely feed back Zhao Weigang's new song.
The movie produced by Times Media was officially released in the early morning of May 1, which happened to be Saturday.
The box office and word-of-mouth of the previous screenings were not bad.
And today is April 30th.
......
...
The camera cuts back to the Weibo posted by Providence Culture.
Finally, Zhao Weigang's new single is about to set sail.
It's called "Ordinary Road", and it's also the theme song of the road comedy movie "All the Way South" produced by @Times Media.
Just search for the keywords 'Zhao Weigang' and 'Ordinary Road' on major music platforms. ”
A video is also attached.
That is the MV of "Ordinary Road", and the plot is all the pictures in "All the Way South".
This MV is actually a form of publicity.
The marketing accounts raised by the public relations department of more Times Media can be forwarded by Weibo big V who has a good relationship with them.
You can even directly reprint the video for promotion.
Normally, Zhao Weigang should be asked to post on Weibo. After all, this song belongs to him personally, and the copyright is bought out.
Why use the account of 'Providence Culture'?
This account has tens of millions of followers.
The vast majority of them are fans who like Rongyi, so as long as one in ten people see this Weibo video and choose to watch and support the movie, the benefits will be massive!
This is a way for Providence Culture to make friends with Times Media.
Because the latter has a cinema industry!
Although it is mainly aimed at second- and third-tier cities, it is still terrifying.
After watching the content, many people clicked on the video directly.
Some people also clicked on the MV video when they watched the Weibo text posted by Providence Culture.
So many people can hear the slow lyrical prelude to the song "Ordinary Road".
At the beginning of the picture, the two male protagonists in "All the Way South" are driving a car on a road.
"Wandering, on the road. Are you leaving, ViaVia.
Fragile, proud, that used to be what I used to be.
Boiling, restless. Where are you going, ViaVia.
Enigma-like, silent, are you really listening to the story..."
In this piece of music, the car is constantly shuttling on the road. I encountered many vehicles from my peers, as well as roadside houses and trees that kept retreating.
From night to dawn, from day to evening.
A cycle is formed.
In particular, driving a car in the hot sunlight during the day is like 'boiling' in the lyrics. Driving in the lonely moonlight at night also gives people a feeling of 'unease'.
Where to go? All the way south.
I don't know where exactly.
It's kind of wandering aimlessly.
What's more, the basic dialogue between the two male protagonists in the MV. Most of the time, they can only see their car driving on the road in various road conditions.