Chapter 336: Scrambling to be exposed
Fox couldn't wait to hold a press conference the next day, announcing that "Terminator 2" was officially launched as one of Daenerys Entertainment's 10 film projects.
Counting "Terminator 2", 6 of the 10 films that Daenerys Entertainment plans to cooperate with abroad have been confirmed.
The global box office of "The Terminator" that year was only more than 78 million US dollars, but it achieved Schwarzenegger's status as a first-line action actor in Hollywood in one fell swoop, which shows the influence of this film. The establishment of "Terminator 2" immediately attracted strong attention from the media and fans.
James Cameron has already completed the script of "Terminator 2", and with Daenerys Entertainment and Fox Film jointly giving the green light, the film is expected to start filming in the middle of the year and be released in the summer of next year.
After the weekend, there was also a breakthrough in the preparation of "The Outlaws".
Harrison Ford officially joined the film, and the salary was also confirmed at $10 million.
The basic salary of successive male stars such as Stallone, Schwarzenegger and Harrison Ford has exceeded 10 million, which means that the salary of Hollywood A-list stars has officially entered the era of tens of millions of dollars.
A filmmaker's salary is actually a sign of their status in Hollywood.
Without Simon's appearance, because the rapid expansion of the film market and the improvement of the economic situation led to a large influx of hot money into Hollywood, the 90s would be the era when the top filmmakers had the strongest voice in Hollywood. This strength will continue until the new century after the complete rise of special effects films.
Relying on the success of "Batman: Time to Go to War", Simon is actually equivalent to opening up a movie operation model that is driven by IP and technology rather than relying on stars in advance.
Of course, most people are not aware of this now.
Entering the new week, although Schwarzenegger agreed to participate in "Terminator 2", Simon still looked for the project "Kindergarten SWAT".
In addition to Schwarzenegger, the director of the film, Ivan Reitman, is famous and very famous in Hollywood, he is the director of the "Ghostbusters" series, and he also collaborated with Schwarzenegger on his more alternative "Dragon Brother and Mouse" two years ago.
At Joe Ross's cocktail party, Schwarzenegger's agent said that Arnold was considering participating, which happened to be Reitman's new film "Kindergarten SWAT".
However, because most people regard the success of "Dragon Brother and Mouse" as an accident, Arnold did not have enough confidence to participate in another family-style comedy, so he finally chose "Terminator 2".
Simon learned about the general situation of "Kindergarten SWAT" and gave up the idea of competing for this project. This is not only because Reitman can only choose other actors after Schwarzenegger gave up, but the main reason is that the project has been signed by Universal.
Obviously, as long as the merger of MCA can be successfully achieved this year, Simon will also get the project, and there is no need to do it again now.
In the midst of the busyness, another box office week quickly passed.
In the week from February 2 to February 8, "Batman: Time to Go to War" collected another $20.35 million with a 13% decline, bringing the cumulative box office to $347.11 million.
However, this week, the film that attracted the most media attention was still "Driving for Miss Daisy".
In the ninth week of its release, the second week of the large-scale opening, because of the recent continuous spread of word-of-mouth and popularity, the box office of "Driving for Miss Daisy" not only did not fall, but instead showed a reversal, although it was only a slight 0.5%, but it also exceeded many people's expectations. The $8.18 million box office in a single week made the originally inconspicuous film's cumulative box office suddenly reach $27.55 million.
At $27.55 million, it doesn't seem to be comparable to any of the films at the top of the list.
However, of the 502 films that entered theaters in the past year, "Drive for Miss Daisy" at $27.55 million has already put it in 43rd place on last year's full-year box office list, and the box office performance can be said to have surpassed 90% of last year's films.
And that's just the beginning.
After the box office release of "Drive for Miss Daisy" last week, various box office evaluation agencies generally predicted that the film's total North American box office is expected to exceed $60 million.
Now, with the film's second week of large-scale opening, the same box office performance as last week, and Daenerys Entertainment's move to increase the number of screens this week to 1,302. The North American box office potential of "Driving for Miss Daisy" obviously exceeded many people's boldest predictions.
This is likely to be another 100 million dollar box office club movie.
Moreover, it is definitely a 100 million yuan box office club movie with the lowest budget cost last year.
When the media was generally attracted to "Attracting Attention to Miss Daisy", Daenerys Entertainment's "Pretty Woman", which is positioned for the upcoming Valentine's Day, was officially released on February 9. Because it was the off-season for the film, the distribution team easily raised 1,563 screens for "Pretty Woman".
Compared with the original Richard Gere, the new version of the actor Pierce Brosnan is very low-known, and Julia Roberts has only barely reached a familiar level in the audience's impression in the past two years. The benefit of using these two actors in the lead roles is that the cost of the film is further reduced, to only $10 million.
Because several internal test screenings in the early stage have received very good feedback, Daenerys Entertainment determined the strategy of not being famous enough for the actor's publicity, and the budget investment in the early stage of publicity and distribution reached 7 million US dollars, of which 5 million US dollars was dedicated to advertising to various platforms.
As long as the box office of the film meets expectations in the first week, the marketing budget will be increased immediately.
On the first day of the opening, "Pretty Woman" did not receive widespread recognition from the media, and the average film score was only barely passing, which was still taking into account the public relations factors of Daenerys Entertainment.
Time magazine unceremoniously criticized the film as 'an old-fashioned Hollywood assembly line production'.
A critic in the Chicago Reader sarcastically commented that 'the actor pays $3,000 and then they fall in love, and that's very Hollywood.'" Entertainment Weekly also criticized Pretty Woman in a sarcastic tone, saying, 'The story is that Roberts' character suddenly became better because he met a rich man and learned to cry at the opera house'.
However, these evaluations with the unique sense of superiority of intellectuals did not affect the film's reputation in the minds of the audience.
Most ordinary people are actually not very demanding, just a simple story that can resonate.
Moreover, the audience of "Pretty Woman" is also much larger than "Driving for Miss Daisy".
Coupled with Daenerys Entertainment's unsparing promotional offensive to cater to the Valentine's Day atmosphere, "Pretty Woman" earned $12.47 million at the box office in the first week of filming.
In the entire full week that followed, due to the huge increase in the number of moviegoers around Valentine's Day on February 14, "Pretty Woman" finally reached $19.16 million at the box office in the first seven weeks, squeezing "Batman: Time to War" off the seven-week single-week box office champion.
In the eighth week of its release, the box office of "Batman: Time to Go to War" fell by 19%, and it received another $16.51 million, ranking second, with a cumulative box office of $363.62 million, steadily advancing to the domestic box office of 400 million.
This week's third place was not "Driving for Miss Daisy", but "Seven Years of Storm," an action movie starring Steven Sieger from Warner Bros. Pictures, which earned $12.14 million in its first week.
Under the impact of two new films, "Drive for Miss Daisy" increased the number of screens to 1,302 this week, and the box office still achieved an 11% reversal, collecting another $8.95 million, and the cumulative box office reached $35.5 million.
In the off-season of the box office in February, when the word of mouth was not too good, the box office in the first week was able to get $19.16 million, and the box office performance of "Pretty Woman" exceeded most people's expectations.
This also allowed the film to gain more media attention, or controversy.
At the same time, among the audience, although there are also some people who do not agree with the concept expressed in the film, most of the audience likes the film very much and begins to recommend it to the people around them.
So, in the second week of flowering, when Valentine's Day has passed, the box office decline of "Pretty Woman" was only a very slight 5.5%, and the box office of $18.11 million the next week, compared with the first week, there was almost no obvious decline, and in two weeks, "Pretty Woman" quickly accumulated $37.27 million at the box office.
There is no doubt that the first box office dark horse of the year 1990 was born.
Moreover, it is still from Daenerys Entertainment, and it is still from Simon Westeros.
After the release of "Batman: Time to War" at the end of last year, Simon kept himself out of the media as much as possible. To that end, Simon's 22nd birthday, Feb. 22, was spent quietly with Janet.
Now, with the renewed success of "Pretty Woman," the federal media's attention has once again shifted to him.
The first news that caught the attention of the media again was that the richest man in the Federation, who had just celebrated his 22nd birthday, will marry his girlfriend Janet Johnston next month.
In fact, there have been media stationed in Melbourne for a long time recently, following up on the preparations for the wedding in real time.
Naturally, the media began to talk about Simon and Janet's wedding, and the most discussed was undoubtedly Simon's personal wealth and what happened after the two got married. Because of the age difference between the two, many media outlets are not optimistic about this marriage, and an article in the New York Times also specifically reminded Simon to remember to sign a prenuptial agreement.
Then, naturally, the topic revolved to how much money Simon has now.
$6 billion, which is a well-known and authoritative figure published by the Forbes rich list.
However, this is already data for August last year.
What now?
With such a topic, the Wall Street Journal suddenly exposed a full-year financial report of Daenerys Entertainment last year on the day after Simon's birthday on February 23.
Although there are a lot of big expenses to pay for the company's expansion, Daenerys Entertainment's net profit after tax for the whole of last year reached a staggering $531 million, because so many successful projects in the past two years have continued to provide good revenue for the company, which is only more than three years old.
That's a very staggering number indeed.
In the past year, although the financial reports of many companies in the United States have not yet been released, according to the data of previous years, the profit scale of more than 500 million US dollars is enough for Daenerys Entertainment to squeeze into the top 50 of the national corporate profit rankings.
Moreover, compared with Daenerys Entertainment's qualifications, other companies with the same level of profits have all existed at the giant level for more than ten years and decades.
For example, Motorola.
In the fiscal year ending in September last year, Motorola, the electronics giant, had a net profit of only $490 million, which was its best financial performance in recent years.
At the same time, with a number of projects last year, especially the post-operation of "Batman: Time to War", many media predict that Daenerys Entertainment's profit scale is likely to double this year. Once so, it is undoubtedly even more terrifying.
You know, Daenerys Entertainment is a company that Simon Westeros personally owns 100%.
Not to mention this year, just based on last year's profit scale of $531 million and a conservative 10 times price-to-earnings ratio, compared with Forbes's $3 billion valuation of Daenerys Entertainment last year, the market value of the rapidly rising Hollywood film company this year is enough to exceed $5 billion.
Not counting all of Simon Westeros' other assets, this alone is almost enough for him to maintain his position as the richest man in the Federation.
Some people not only ask, is Daenerys Entertainment really worth $5 billion?
Cinema has always been a high-stakes business, and it may have been great in recent years, but it could be in the doldrums in the years that followed.
However, as soon as this question was raised, it was met with the most solid rebuttal.
Marvel!
That's right, Marvel Entertainment is a wholly-owned subsidiary of Daenerys Entertainment.
The success of just one project of "Batman: Time to War" is expected to bring $1 billion in profits to all parties involved, and this is only one project at the beginning of the DC Cinematic Universe. Now that the first film was a success, the huge plan to announce more than 10 films in the early days, under the personal control of Simon Westeros, even if it does not reach the opening results of "Batman: Time to War", it is definitely easy to surpass most Hollywood projects.
Moreover, the biggest advantage of the DC Cinematic Universe project is sustainability.
This means that Daenerys Entertainment and Time Warner no longer have to bear the box office uncertainty of the film every time, as they do with traditional film projects.
However, anyone with a little foresight can undoubtedly see how much potential Marvel will have, which is completely held by Daenerys Entertainment alone, outside of the DC Cinematic Universe plan.
Warner Bros. Pictures also planned to sell DC for tens of millions of dollars a few years ago, and now, with the success of "Batman: Time to War", even if it is $1 billion, Steve Ross will undoubtedly not agree to sell it. What's more, any popular superhero under DC may be worth hundreds of millions of dollars.
Then, Marvel, which also owns a large number of superhero copyrights, is undoubtedly also a super gold mine.
This alone is enough to support the value of Daenerys Entertainment.
As a commercial society, if there is attention, there will be people to dig up the news.
After the Wall Street Journal's revelations about Daenerys Entertainment's annual financial report attracted attention, another financial magazine "Fortune" suddenly exposed another piece of information, which directly detonated public opinion: Simon Westeros's overseas asset data registered with the IRS.
Cash.
$4.5 billion!