Rongyi's current fan base and super popularity, most of the news that has a little touch with him are enough to be on the hot search.

Even when it is for the brand to do Weibo promotion.

Of course, part of it is a hot search for buying, and part of it is natural. After the people in the Providence Public Relations Department find out, they will guide them according to the situation.

Whether to withdraw or go up to the top of the hot search.

The matter of being a guest singer at Xu Changge's concert is too fresh, and it will naturally attract the attention of countless people.

After Rongyi performed on stage, it didn't take long for it to be on Weibo's hot search. The heat continued into the next evening, and there was still a lot of discussion.

His live version of "Ten Years" has excellent resonance ability.

Including why his relationship with Xu Changge is so good, there are good people who start with "Singer" and so on.

But this kind of attention is just that for the honor of one of the parties.

It's not weird.

If one day, even if he posts a 'sigh!' word on Weibo, it will cause countless people's reverie.

You can do that, but you don't have to.

...

"Aunt Lin, have the public welfare materials from the Providence Charity Fund been arranged?"

Rong Yi sat in the office and looked at the relevant documents and asked Li Lin.

In fact, the Providence Charity Foundation has no affiliation with Providence Culture, and the original intention of its establishment was that the predecessor of Providence was a charity established in the name of its fans, 'Providence', in order to give back to the society as much as it could.

And correctly guide fans to be positive and enthusiastic about public welfare and charity.

In addition to the necessary personal donations, most of the funds made by Rongyi for public welfare and charity will be transferred to the accounts of the Providence Charity Fund.

"Well, this time, it is still mainly about caring for the growth of children in poor mountainous areas and paying attention to women's health-related charity projects, and most of them are still donated in the form of materials. ”

Under normal circumstances, Providence Cultural Charity projects basically do not give cash directly.

Build a school of hope and give away some books, clothing, sports equipment, or daily necessities such as firewood, rice, oil and salt. Even if it is caring for the elderly, the maximum amount of cash will be no more than 500 yuan.

Public welfare, such as a serious illness, is not the norm. For example, public welfare such as pneumoconiosis, leukemia or cancer is generally cooperated with professional charitable public welfare funds.

"Due to the cold weather, the main items donated this time are warm clothes, bedding and other items to protect against the cold. And the amount involved is quite large, and the media will report on it afterwards. ”

"Is this necessary?"

Li Lin knows the bottom line of honor, but it is not wrong to promote public welfare and charity.

"It's very necessary that this way can be connected to the song you wrote tomorrow, and it will also indirectly spread charity. The more important reason is that we try to publicize it if the amount of public welfare is large.

If you don't advertise it, others won't know about it.

It's like when you terminate your contract with the small town era, there are related public welfare expenditures every month. In addition to using the name of your album to do charity publicity, many people don't know about the rest of the public welfare projects.

Especially in the eyes of many people, not knowing means not doing it.

is like Li Shan, who donated to 100 hope schools, and if he doesn't take the initiative to publicize it, others regard him as a white-eyed wolf who doesn't give back to the society for public welfare and charity. ”

Li Shan is really miserable.

Over the years, there have been many people who have sprayed him for not doing public welfare charity, knowing that he has earned money to buy a car and a house.

"The songs I worked with them were inspirational, not philanthropic. ”

The songs that Rong Yi agreed to cooperate with Qi Kang are inspirational, not targeted public welfare songs. For example, earthquake relief, such as fighting the epidemic, and even large-scale sports games.

Qi Kang's idea is very simple, that is, he hopes to unite some well-known musicians to create charity songs, including inspirational songs.

Contribute to the society on behalf of the music industry.

As long as someone is inspired by these songs, then his original intention has been achieved.

In addition, this is not only a public welfare inspirational song that cooperates with Rongyi, but also many singers and musicians who are interested in public welfare and charity.

Li Lin did not intend to dwell on the difference between 'inspirational and public welfare' with Rongyi.

"At 12 o'clock at noon on January 31, that is, tomorrow, the songs you cooperate with will be uploaded to many music platforms, and will also appear on major online platforms.

Secondly, there are probably more than 20 related songs uploaded at the same time. Whether it is a singer or a musician, when doing publicity, you must bring the hashtag #Spread love with songs#, as far as we know, in addition to you, there are four first-line singers and more than 20 second- and third-tier singers and musicians involved.

But if nothing else, the promotional resources related to the inspirational song you collaborated on are top-notch. ”

Xu Changge is the god of songs, and he belongs to the heavenly king level. Although Qi Kang has won several awards for Best Male Singer, he cannot be regarded as a king singer, only a first-line singer.

Zhao Weigang relied on the popularity of the "Singer" program to pick up. At present, his popularity is considered a first-line singer, but his coffee position is not.

Of course, there is no so-called star rating standard in the entertainment industry.

Take Rongyi as an example, is he a superstar in the music world? But his popularity and influence on the Internet far exceed that of the so-called superstars.

What is lacking is the foundation.

In reality, many elderly people don't know him.

In addition, this time, the public welfare song has been negotiated with the relevant platform, and the proceeds generated will be donated. ”

"yes, I see. ”

Next, Li Lin and Rongyi discussed the company's affairs.

......

The next day, at 12 o'clock.

Led by Qi Kang, the singers and musicians who participated in this action of creating inspirational songs for public welfare all posted on Weibo.

Rongyi is naturally no exception, he posted a Weibo: "#用歌曲传播爱#应@齐康老师邀请, "True Hero", which was written and composed by me, has been put on major music platforms and online platforms.

It is sung by me and @Qikang @ Xu Changge @ Zhao Weigang.

Convey the sincerity of love and continue the hope of love. ”

There's also a live video from the studio below.

I didn't bother to shoot the so-called MV, it was really unnecessary.

Xu Changge: "#用歌曲传播爱#我作为一位歌手, I hope to bring joy to everyone with singing. This "True Hero" was written and composed by @Rongyi, and cooperated with @Qikang@Zhao Weigang and me.

I hope you can bring encouragement..."

Qi Kang and Zhao Weigang also posted on Weibo.

In fact, there are other books, Colin is also one of them, and he was also invited to sing public welfare songs. There are also many well-known or unknown singers and musicians who also posted on Weibo at the same time.

In addition, this time, I also said hello to Weibo.

This is not a propaganda of a surprise attack, but a positive public welfare charity.

It is completely possible to take advantage of the huge influence of Tianhai Weibo.

Because of this, not long after, this time's #Spread Love with Songs# landed first in the hot search. There is also a #True Hero# with its own popularity#, which soon became the top ten of the hot search.