Chapter 321: Extremely Stupid
In the early morning of the 29th, it is destined to be a high-profile moment, and the whole industry is paying attention to the first-day box office of "I Am Not the God of Medicine".
Although the super high reputation and box office of the previous screenings, it is already foreseeable that the box office will definitely not be low, after all, the screening venues are full, and there are people who add a stool to sell standing tickets.
But no one can sleep until the data comes out.
In the early morning, all the major theater chains summarized all the data to the Distribution and Projection Association, and all members of the association also got the data for the first time.
In various villa areas in Beijing, the lights were still on in the bedrooms of the CEOs of major companies, and different bells rang at the same time, and several people immediately picked up their mobile phones and clicked on them.
Several CEOs were not interested in other statistics, and they were all staring at the final box office.
68 million!
This number is so glaring that it deeply stings everyone's eyes.
Judging by this first-day box office and current word-of-mouth, how stupid what they have done before.
Regret, irritability, confusion, panic.....
The same mood spread in the hearts of Huang Zhongjun, Yu Dong, Wang Changtian and others.
Negative marketing that has been wasted for so long has been useless at all, and in this case, breaking one billion is almost stable.
Moreover, from 100 million, 200 million, 400 million, 800 million, all the way to 1 billion, Li Qian's terrible thing is that he can be efficient and not make mistakes at the same time, and he has made great progress every time.
Zhang Yimou will make mistakes, so there is "Three Guns Shooting Surprise".
Cheng Kaige will make mistakes, and he has "Wuji" that can only be understood in ten years.
Ma Xiaogang will also make mistakes, and there is a tourist attraction commercial "If You Are Honest Do Not Disturb 2".
It's just that Li Qian doesn't, a director who has one movie a year, will not fail, and constantly refreshes box office records, may be a good thing for the entire industry, but for major companies, it is a completely bad thing.
It means that in the next few years, there will be an important schedule occupied by Li Qian every year!
Looking at "Transformers 3" again, it only got 46 million box office on Thursday, and the trend in the second week was not good, so that "I Am Not the God of Medicine" got 68 million, or only 42% of the film schedule.
Such a heavyweight blockbuster failed to have a little impact on Li Qian, and they took the lead to compete?
What to do next?
In different locations, several CEOs had the same problem in their minds at the same time.
"Forget it, there's Ma Xiaogang anyway. As soon as Huang Zhongjun lost his mobile phone, he fell asleep.
"Anyway, I have Xu Ke. Yu Dong also fell asleep with full of irritability.
However, Wang Changtian couldn't sleep, Guangxian has no theaters, no big directors, no big stars, and even proud publicity channels, with the rise of the Internet, it is no longer an absolute advantage.
Zhang Zhao can't sleep, Lay's is even poorer and whiter, there is no hair, at most, there is Lay's behind him, but this is a fart.
Tonight, destined to be sleepless.
......
Not only major companies are waiting, but it didn't take long for employees in many media outlets to work night shifts to receive the news.
"68 million, the direct record has been raised by 18 million, how can others play!"
Xinlang Entertainment, Lu Chao, who is on duty today, opened the mailbox and saw this data, his eyes widened.
Shocked to shocked, but his hands were not slow at all, and he changed the manuscript in three or two clicks and sent it out.
"It also exceeded the 46 million of "Transformers 3" yesterday, and the reputation is so good, if the trend is stable, it will surpass "Transformers 3", and the box office of one billion is proper, but I don't know if it can really exceed the record of "Avatar"
Lu Chao shook his head with some regret, as a movie lover and a practitioner in the entertainment industry, who doesn't want to see domestic movies beat Hollywood movies.
If Li Qian can also break the record of "Avatar", it will be perfect!
Several other portals and large media outlets also got the news at about the same time.
And some small and medium-sized media are not so well-informed, but just look at the news of big media to know, it is not much late.
There are more and more news reports on the box office, and in this early morning time period, the Internet is overwhelmed with news about the box office of the first day of "I Am Not the God of Medicine".
""I Am Not the God of Medicine" won 68 million on the first day, breaking the box office record on the first day in the history of Chinese films, and raising this record by 18 million!"
"The audience shed tears in the cinema, and the super movie word-of-mouth created the blowout box office of "I Am Not the God of Medicine" on the first day!"
"I Am Not the God of Medicine", which was officially released at 0:00 yesterday, won 68 million at the box office on the first day, and landed as the domestic single-day box office champion on July 28, interrupting the single-day box office champion of "Transformers 3" for 7 consecutive days!"
"68 million on the first day, "I Am Not the God of Medicine" completely detonated the summer market, making this hot summer heat up again, and 2011 will usher in the biggest box office peak in film history!"
""I Am Not the God of Medicine" is applauded and popular, netizens comment on the film and make people laugh and cry, and domestic films can also take into account realistic responsibilities!"
......
Seven o'clock in the morning on the 29th.
"Whew!"
Yesterday I ran a roadshow for a day, and I went for a walk in the evening, and I didn't sleep until one o'clock in the morning.
I haven't seen him for a while, and after a strenuous exercise in the morning, Li Qian almost didn't get tired and lay down.
Fortunately, I had enough rest before, and I could rest and rest on the way to the roadshow, otherwise I really wouldn't have the physical strength.
Feeling Tong Liya gasping violently on her chest, her hand gently grinding on her smooth back, her slightly reddened skin had already beaded a little.
In the middle of summer in July, even in the morning, it is inevitable that you will sweat after a lot of exercise. Reading the book
"Get up and take a bath. Li Qian patted Tong Liya and said.
"Huh..." Tong Liya's head arched in front of Li Qian's chest, making a lazy sound.
"Smack..."
"Get up. ”
Li Qian was a little helpless, obviously she was working hard, how could she be more tired than herself.
"Let's go again. Tong Liya is still reminiscing about the aftertaste just now.
There was no way, and after lying on the bed for more than ten minutes, Li Qian pulled her up and went to take a bath together.
After taking a bath, it was much more comfortable and I came out of the bathroom refreshed.
I opened my laptop on the sofa and looked at the news, the data of 6800 on the first day of "I Am Not the God of Medicine" is also worth a special mention by the media, and any media can see the information about the box office.
Li Qian already knew in the early hours of the morning that 42% of the scheduled films won 68 million box office, which was completely in line with his expectations.
Previously, "Transformers 3" relied on 80% of the film schedule to win a box office of 100 million, in addition to the number of shows, the main reason is the ticket price advantage.
After all, it is a 3D movie, and some movie theaters in Beijing have sold a ticket for 100, even if 2D is generally sold for 50.
This film is definitely not worried about selling, especially the other day.
The average ticket price on the first day of "I Am Not the God of Medicine" is only a little more than 38 points, which is a bit worse.
The situation in China is like this, big productions are expensive, and dramas and comedies are relatively normal prices.
Chinese people always have a sense that if blockbusters are expensive, they should go to the cinema to watch them.
And the kind of film that doesn't have a big scene, no matter how good it is, many people don't want to sell it expensive, they will think, anyway, the movie theater and the computer look at the same effect.
However, this ticket price is about the same, and by the time the next painting is made, the total average ticket price will definitely fall within 35.
The box office of the official release exceeded the seven-day screening in one day, and there were more people who had watched the movie, and there were more and more discussions and evaluations of "I Am Not the God of Medicine" on the Internet.
"It's been a long time since I've had such a classic domestic movie. - People's Daily: This evaluation of only 14 words is enough to show the excellence of the movie.
"I Am Not the God of Medicine" is smoothly edited, the lens language is simply full of humor, the film has laughter, tears, and thinking, and under the promotion of small details of life, director Li Qian has brought the daily ordinary, humble, and unturbulent life of the little people to a more far-reaching step. ”
""I Am Not the God of Medicine" is not only a rare domestic realist film with a high degree of completion, but also a work that uses sincerity to break the so-called institutional barriers and relies on the filming techniques of rules to win the audience!" - From Southern Weekly.
Li Qian seems to have the impression that he made a big joke last year, and the front page of the New Year's message actually wrote "2000 years ago Dayu controlled the water", which directly crossed the Han Dynasty to Dayu.
The cover of the "city" is also written as a sincere "sincerity", but the paper media has proofreading, thinking that writing on the Internet, there are typos everywhere.
However, this kind of low-level mistake is also a basic exercise, Li Qian remembers that in a TV series, the background is the Western Han Dynasty, the emperor is taking the study of the Pope, and the prince memorizes the three-character scripture on the spot.
Fortunately, I only memorized the first few sentences, otherwise I would have memorized Gao Zuxing, Han Yejian, Zhi Xiaoping, and Wang Mang usurped here, and the ass would have to be opened by Emperor Laozi.
It's a screenwriter or a cultural person, I don't know this.
Looking at the media whose name is the southern department, while praising "I Am Not the God of Medicine", it satirizes a wave of optoelectronics, the so-called institutional barriers, and the regular shooting techniques, isn't it ironic.
Although, it doesn't seem to be wrong to say that.
No matter which media it is, it is basically all praise, Li Qian has turned over and over, and there is rarely criticism of the movie.
"I only wish that there is no disease in the world, so why worry about the dust on the shelf. ”
Well, this audience is quite literate.
Audience reviews are the same as film critics, but they also slowly begin to talk about some of the core issues of the movie.
Li Qian uses comedy to illuminate the social reality, "I Am Not the God of Medicine" in the first half of the humor is fascinating, the second half of the relaxation between the law, interests, and life to build a tear-jerking core, in the face of the high price of life-saving medicine, Xu Zheng played by the civilian hawker from profit-seeking to life-saving transformation, forming a film seductive resonance, the power of the heart.
So who caused such a human tragedy? It is the disease, and it is an unbelievable but particularly naked line in the movie, "There is only one disease in this world, and that is the disease of poverty." Medicine can sustain life, but in the face of sky-high prices of up to 10,000 yuan, I believe that not many ordinary people can afford such a high cost of treatment, but how many people are willing to give up the desire to survive in the face of life?
That's why there is Cheng Yong in the movie, and there is a movie like "I Am Not the God of Medicine". We can't expect everyone to become rich, but the state should do more for the health of the people, and the optimization and improvement of the national system is the ultimate weapon to break the deadlock between interests and lives.
How to ensure the progress of modern medicine at the same time, so that ordinary people can also enjoy the fruits of modern medicine, is a social problem that is extremely difficult to break in the current country, but it is also the social mission of politicians, I hope that one day Cheng Yong such a "god of medicine" no longer needs to appear, and I hope that poverty is no longer the original sin of life. ”
The optimization and improvement of the national system is the ultimate weapon to break the deadlock between interests and lives.
"I hope the country can see it. ”
Li Qian shook his head and closed the computer.
"What's the matter, the movie is a big hit, why are you sighing dignifiedly?"
Tong Liya, who was busy in the kitchen, brought breakfast in front of her and wondered.
"Nothing. Li Qian shook his head and said, "Yaya, you said that if "I Am Not the God of Medicine" has caused a great impact and aroused the attention of public opinion in the whole society, can it cause the above to pay attention to the problem of the pharmaceutical industry?"
There are many movies that reflect social problems, Wang Baoqiang starred in a "Blind Well", which tells the story of a group of migrant workers who fool other migrant workers who have no way to work as relatives, take them to work in the coal mine, create a "safety accident" and kill their "relatives" when they work underground, and then find the mine owner to get compensation to make a fortune.
This kind of thing is not uncommon in some places, although the movie is banned, but it has a great impact in the county and rural areas of the country, so that in some places, before the young people in the village want to go out to work, they are concentrated in the town or county video hall, let them watch "Blind Well", in case of this kind of thing.
However, this kind of thing is still not uncommon, and people believe in this trick of phone scams nowadays, let alone others.
It's a pity that the government can't see it, just imagine if that movie can be released and sell well at the box office, causing public opinion.
The coal mine owner will definitely be more careful not to get caught, and the government may pay more attention to the coal mine supervision system.
Tong Liya knew a little bit about Li Qian's thoughts, she thought for a while and said, "You should have seen it, isn't this being said everywhere on the Internet now, the People's Daily has spoken out, and you have done enough, whether the government will pay attention or not, it is not up to you to decide." ”
Yes, everything that needs to be done has been done, and I hope it will be useless.
Li Qian smiled, "Let's eat." ”