Chapter 17: Word of Mouth and First-Day Box Office (3/4)

Shen Mengxi actually regretted it, and he really should have avoided these two films.

"The Watchers" has taken advantage of it - less than 40 million cost, 290 million box office...

Why did you arrange for "Twenty Years Old Again" to be released as well?

Just yesterday, the attendance rate of the golden session of "Let the Bullets Fly" was as high as 70%, and "If You Are the Truth, Do Not Disturb 2" also had 60%...

should wait for these two films to fight each other almost, and then release "Twenty Years Old Again", no matter how bad it is, it should be retreated to the New Year's Day file!

After all, the number of screens today is less than 7,000...

Where is there room for three films?

But there is no way, you can't coax!

The release date has already been announced, so how can you withdraw casually.

I didn't see Er Dongsheng leading Gu Tianlu and Mok Wenwei to shoot a "With You All the Way", which will be released on December 30, and he is willing to be cannon fodder...

I'd rather die than change the schedule!

So, it's dead - "With You All the Way" didn't reach 6 million at the box office...

......

"Twenty Years Old Again", the title represents the plot.

At the beginning of the movie, the professor played by Huang Bo asked the students, what do you think of when you mention the elderly, and there are many annoying words in the answer: thick-skinned, strange smell on the body, nagging, dare not help...

The professor was dumbfounded, and then asked, don't you think of any advantages of the elderly around you?

Then the professor's mother, Gui Yalei, appeared.

Actually, if you analyze it carefully, Meng Lijun played by Gui Yalei is quite good: independent and self-reliant, physically strong, sober-minded, and particular about cooking...

It did not become a burden to the family!

But in the movie, her existence is not needed, and even annoys her family - the relationship between her mother-in-law and daughter-in-law is not harmonious, she spoils her son and spoils her grandson, and she has a poisonous tongue and nags.

The family decided to send her to a nursing home and, of course, to see her regularly...

After the dinner, she went back to the nursing home alone and met a 'youth photo studio', and then the plot officially began!

The plot is to rehearse the band, find love, and make up for the regrets of life when you were young.

This is a typical plot mode, judged by the classification of the American script textbook "Save the Cat", called a dream come true story, and there are a large number of such movies in the United States, such as "Hot Mom and Hot Girl", "Back to 17 Years Old" and so on.

By the way, there is also "Emma's Wish" - a seventy-five-year-old man returns to the age of forty-five, in order to save his daughter's affection...

In Hollywood, this kind of movie is mostly closely related to fashion and slightly superficial stereotype, mostly with the theme of youth and love, although the box office is easy to achieve ideal results, but the overall positioning temperament of the movie is impetuous, most of them go with the flow...

But in China, this kind of story, at least on the screen, is rare!

Moreover, the whole story revolves around the relationship between the characters within the family, making the plot seem warm and full of truth and believability, especially in the Eastern society with a strong sense of family, whether it is South Korea or China, obviously this movie is more likable.

Also, "Twenty Years Old Again" is actually Liu Yifei's solo show!

The lighting and photography completely surround her, the clothes are beautiful, the post-production color is appropriate, full enough, and the most important thing is that the skin has no flaws...

In the easter egg part, Shen Mengxi appeared and played Li Dahai who returned to his youth...

The fairy tale continues...

Although it's just an easter egg, it's very comfortable and doesn't have that depressing feeling!

Moreover, does the easter egg indicate that a sequel is going to be made?

......

Three films, and all of them are works with a passing score or above.

The critics were overjoyed!

As a member of the film industry chain, they are of course willing to make domestic movies better and better - so that more people will watch the reviews they write!

Everyone went to watch Hollywood, no one cares about domestic movies, what status do film critics have at all?

"Let the Bullets Fly" was released on 16;

The box office of Zero Point Field was 1.1 million, a record;

"If You Are the Truth, Do Not Disturb 2" was released on the 22nd, with a box office of more than 2 million at zero point, setting a new record...

"Twenty Years Old Again" was not to be outdone, and the box office of the zero point game was beaten by the 3.2 million...

Breaking the record again!

This is true, basically the box office contributed by Liu Yifei's fans and Han Geng's fans...

Most film critics gave "Let the Bullets Fly" a score of nine, "If You Are Honest Do Not Disturb 2" a score of five, and even many extreme film critics gave a score - because "If You Are Honest Do Not Disturb 2" is actually Wang Shuo's personal essay "The Biography of Li Xiangshan"...

Of course, the opinion of the critic is not that important!

Otherwise, it is impossible for "Do Not Disturb 2" to break 100 million at the box office in three days...

Let's write about what most film critics think of "Twenty Years Old Again", after all, this thing is still swiping the screen!

"The popularity of youth idols, the harmonious family atmosphere, the three-generation audience of the old, middle and young people in a fantastical way, the retro temperament and nostalgic old songs, and the delicate family affection are rare Chinese masterpieces suitable for the whole family to enjoy in recent times. ”

"The actors in the plot are all very good, at least the middle and upper level of the Chinese New Year file, I am personally willing to give full marks! I really hope that a film with such a theme will become a phenomenal movie, and then more young people will take their parents to the cinema to watch it - after all, the situation in the film is really common in China!"

"A fairytale-like movie that only cares about the sunny side of life, and doesn't care about the bitterness and astringency of the dark side, such a movie may not be good, because you can see a magical hand softly teasing time. ”

By the way, the theater chain gave "Twenty Years Old Again" 30% of the film schedule, "If You Are Honest Do Not Disturb 2" 38%, "Let the Bullets Fly", 30%...

There is still 2% left to give to "Zhao's Orphan"...

......

Number 24.

Set a new record for the market: 100 million!

It's just a myth, you must know that when "Avatar" was released, the highest value of the market was only 60 million...

A year, 2,000 screens, and the construction of terminal theaters finally exploded at the last moment.

Speaking of the situation on the premiere day, "Let the Bullets Fly" and "If You Are Honest Do Not Disturb 2" are still popular, and the theme and stars of "Return to Twenty" are obviously more suitable for the Christmas schedule...

Won 31 million box office on the first day...

Ranked third, no way, the other two are too strong!

Can't stop it at all...

But the attendance rate of "Twenty Years Old" is higher than that of "Insincerity 2" - the prime show has an 80% attendance.

......

31 million on the first day...

I haven't done "If It's True, Don't Disturb 2", I haven't done "Let the Bullets Fly", and even "Tangshan Earthquake" and "Painted Skin 2" can't compare~

However, the word-of-mouth explosion of "If You Are Honest Do Not Disturb 2"...

Shen Mengxi was quite satisfied with the data when he saw it!

can tear off 31 million under the attack of two phenomenal movies, what else do you want?

"It's already very good, our cost is less than 40 million, which is the cheapest of the three movies, and the reputation has surpassed "If You Are Honest Do Not Disturb 2", I estimate that tomorrow's box office should be able to surpass!"

Zhao Jinsong asked rhetorically: "Aren't you worried?"

Shen Mengxi was a little speechless: "This movie doesn't have to worry about returning to its original cost, and it doesn't have to worry about making profits, it depends on how much it can make in the end, what is there to worry about?"