The friend Cai Diheng has been talking about is called He Sheng.

He Sheng runs an economic company that specializes in celebrity endorsements, called Dream Film and Television Planning Co., Ltd.

Brands want to find celebrity endorsements, but many people don't understand the doorway, and the specific process of asking celebrities to endorse.

The endorsement prices of various celebrities may not even be able to contact the agents of the favorite stars.

He Sheng's Dream Film and Television Planning Co., Ltd. is similar in nature to an intermediary.

After promoting the endorsement, the brand side will get some hard money, and the star will make some tea money.

It's similar to the nature of a real estate agent, trying to get the contract going.

He Sheng is very reliable.

Wu Jun and Cai Diheng had just finalized the signing of Guo Fucheng in the morning, and after a meal at noon, He Sheng asked Wu Jun and Cai Diheng to meet at the company at three o'clock in the afternoon.

Wu Jun had a meal with Xu Fei at noon and drove to the location of Dream Film and Television Planning Co., Ltd.

Wu Jun had never been in contact with this kind of company before, but he had played some advertisements on the radio, and now he is also named Ma Siyu's program.

It's really the first time to find a celebrity endorsement who often appears on TV and film and television dramas.

The office address of Dream Film and Television Planning Co., Ltd. is located in Wanda Center in Shimen East Ring Road.

Wu Jun parked the car and dialed Cai Diheng's phone, he had already arrived early.

When Wu Jun found him according to Cai Diheng's prompts, he was accompanied by a young man in a black suit.

The two were talking and laughing, chatting about something.

"Mr. Wu, you are here. After Cai Diheng saw Wu Jun, he took the initiative to greet him and introduced his companions, "This is my classmate He Sheng, this is our President Wu." ”

"Good afternoon, Mr. He. Wu Jun smiled and took the initiative to stretch out his hand.

"Mr. Wu is so ......" He Sheng was very surprised when he saw Wu Jun himself, and his gaze stayed on his face for several seconds.

It's too similar, isn't it?

He Sheng just came back from the hotel where Guo Fucheng lived, and when he saw Wu Jun, he thought that the other party had followed.

At first glance, the two really look alike.

On closer inspection, there is still a clear difference.

Wu Jun's height of 1.82 meters is half a head taller than Guo Tianwang.

is a generation behind each other, Guo Tianwang and Wu Jun's father Wu Guangqiang should be the same age.

No wonder Mr. Wu decided to ask Guo Tianwang to endorse him so quickly, it is estimated that there is a big reason for his appearance.

"Mr. Wu, Di Heng, let's go to the upstairs office first. After He Sheng came back to his senses, he made a gesture of invitation and asked the two of them to go upstairs.

On the 20th floor of Wanda Center, the entire floor is the office area of Dream Film and Television Planning Co., Ltd., which looks quite pompous.

The company is full of people, and it seems that business is not bad.

After He Sheng entered the door, he instructed the front desk to pour tea and water, and took Wu Jun and Cai Diheng into a conference room.

"Oh my God, am I dazzled? Was it Guo Fucheng and his agent who went in with Mr. He just now?"

The little girl at the front desk looked at the direction in which the three of them disappeared and asked the colleague next to her who also looked sluggish.

The little sister was recognized by Wu Jun as Guo Tianwang and Cai Diheng as an agent.

"Look, but it's not. The companion swallowed his saliva and said, "I went to Guo Fucheng's concert with my boyfriend last night, and I saw him in person, and the handsome guy who just went in with Mr. He is much taller." ”

"Oh my God, how can there be two people who look so alike! It must be interesting for these two to stand together. ”

"Listening to Xiao Wang of the business department, Mr. He is talking about an endorsement contract for Guo Fucheng, could it be the handsome guy just now?"

"Did Mr. He just say that he wanted to pour tea, this job is mine. After one of the front desk girls finished speaking, she trotted in the direction of the pantry.

"I'm going to help, too. ”

"Go together, go together. ”

In a blink of an eye, the three little girls at the front desk ran away, and only one person was left on duty.

Dream Film and Television Planning Co., Ltd., conference room.

He Sheng took out a stack of documents and introduced the signing process of endorsements to Wu Jun and Cai Diheng.

After introducing the signing process, He Sheng said: "Guo Fucheng has no works that he can do in recent years, coupled with factors such as big weddings, rarely participating in variety shows, and showing his face in front of the public, his influence in the entertainment industry has declined, and now it is still very cost-effective to find him to endorse." ”

"Moreover, this is Guo Fucheng's first endorsement of a liquor brand, and according to my years of experience, the publicity effect should not be bad. ”

Wu Jun went straight to the point and said: "Print endorsement and film and television advertising endorsement, how much are these two offers." ”

He Sheng flipped through the quotation and said: "Guo Fucheng's agent's offer, 2 million for two years for plane endorsement, 7 million for film and television advertising endorsement for two years, and it will be settled at one time." ”

"In other words, please ask Guo Fucheng to endorse, it will only cost 9 million in two years?" Wu Jun felt that the price was quite affordable, and he named Ma Siyu a radio program and spent tens of millions.

"Yes, Mr. Wu, you heard it right. He Sheng sighed and said, "It's not okay to be unconvinced, now the popular traffic is small and fresh meat, and the endorsement fee almost starts at tens of millions, and the era of the Four Heavenly Kings is already in the past." ”

He Sheng continued: "Moreover, this is a mutually beneficial cooperation, celebrities help you endorse products, and products help celebrities increase their fame, so don't look at it as a first-line star, the price is not as scary as imagined." ”

As soon as He Sheng finished speaking, the door of the conference room knocked from outside, and the three little girls at the front desk came in with tea.

Although the three of them pretended to be calm, their eyes stayed on Wu Jun for significantly more time than the others.

After the three of them finished delivering tea, they went out in turn.

"That handsome guy is really handsome!"

"It's simply a young high-profile version of Guo Tianwang!"

"My boyfriend is half as handsome as he is, and I wake up laughing in my dreams. ”

The three front desk girls who entered the conference room to serve tea and water returned to the front desk and chatted with each other.

Suddenly seeing He Sheng come out of the conference room, the three of them felt that nothing had happened, bowed their heads and began to work.

After He Sheng went out, only Wu Jun and Cai Diheng were left in the conference room.

He Sheng hung the two guests in the conference room, but it was not disrespectful.

He used the excuse of answering the phone to give the two of them a time to discuss.

Actually, there is nothing to negotiate.

The offers are all dead quotes given by the broker, and there is no room for bargaining.

Asking celebrities to endorse, not going to the market to buy vegetables.

This kind of thing of bargaining is too low for brands and celebrities.

Cai Diheng withdrew his gaze from the door and asked Wu Jun, "Mr. Wu, how do you feel about this offer?"

Wu Jun said with a relaxed expression: "It's very cheap, it's Guo Tianwang, let He Sheng contact the other party to sign the contract later, and shoot promotional videos and plane photos." ”

"That's okay, I'll urge He Sheng, it's early, and the company still has a lot of things to deal with. After Cai Diheng finished speaking, he got up and walked towards the door.

Cai Diheng went out for about five minutes, and He Sheng came back with him.

"It just so happened that Guo Fucheng's agent called me just now and asked about it, if Mr. Wu had no opinion, they happened to be free to come over and sign the contract. A business is about to be promoted, and He Sheng is also very happy.

Wu Jun nodded and said, "Yes, it's troublesome." ”

"Mr. Wu is polite, this is the bowl of rice we eat, so I'll call the agent. After He Sheng finished speaking, he took out his mobile phone and began to dial.

Four twenty p.m.

Guo Tianwang, who wore a pair of black sunglasses, came to Dream Film and Television Planning Co., Ltd. accompanied by his agent.

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