Chapter 90: Crossing the River by Touching the Round Valley
Pengda Film and Television, daily meetings.
The topic of the conference was - Giant Heroes!
"Gotta give the project a name, right?"
Wang Kui felt very awkward, and it sounded weird to always call him a "giant hero".
"What do you think would be a better name?"
Pick a name......
According to Mr. Meng, this protagonist should be a giant from the universe, with a huge body and extraordinary strength......
"It's better to call it Jushan Super Liba!" Wang Kui said excitedly.
Ma Teng shook his head: "It sounds stupid, it's better to call it a superhuman overlord......"
Wang Kui was instantly dumbfounded and looked at Mr. Meng.
Meng Lang replied with an "opposed" look, and then said: "Regarding the name of the protagonist, we can call it Ultraman!"
"Ultraman?"
Everyone pondered the meaning of the word, and the lively Ma Teng asked, "Does this sound sound a bit like a transliterated word?"
"Hmm!
Meng Lang explained: "The variant word of Superman, you can also understand it as Superman!"
Although there is no "Superman" in this time and space, Su Poman was still preemptively registered, which was a very surprising thing for Meng Lang.
But it doesn't matter, Su Poman is gone, and Ulu Tuolaman has no one to rob him.
"Superman? ”
After listening to Meng Lang explain the origin of the name, everyone had no objection, so the words "giant hero" written on the small blackboard were erased and replaced with Ultraman.
"We want to try some new things in this drama, including the initial use of holsters and models, unit dramas, and the ...... of unifying the world view."
Before Meng Lang finished speaking, Wang Kui raised his hand and said, "Mr. Meng, I can understand the first two elements you said, what does it mean to unify the worldview?"
Unit dramas can be understood, why can't a unified world view be understood?
Meng Lang picked up the small blackboard and drew a circle on it: "This is this drama!"
Drew another circle: "This is a sequel to the independent plot!"
Draw another large circle, wrapping the previous two small circles: "This is the worldview!"
Wang Kui roughly understood.
Just like unit dramas, the plot of each episode is independent, but the protagonist group does not change, and the main line does not change. To paraphrase it, that is, the world view does not change, and the sequel to the independent plot seems to have little to do with the previous work, but the core world view is the same.
"In the setting, Ultraman is from the M78 Nebula, belongs to the Ultra Guard of the Land of Light, and is a hero who guards the peace of the universe!"
Meng Lang pressed the remote control to make the PPT projected to the part of the country of light: "Don't worry about the country of light for the time being, let's talk about this special garrison first! They are composed of the most outstanding soldiers of the country of light, each of them is a ......"
Through Meng Lang's narration, everyone in the conference room roughly understood this worldview.
Ultraman is from the Ultra Guard in the Land of Light, and if there are other works in the future, the protagonist will also come from the same place.
There are two advantages to this, and it is understandable to save time and effort, after all, it is too troublesome to make a world view setting when there is an Ultraman, and it is easy to produce bugs.
The second advantage is that the worldview of the series is the same as the background, and if there is a "assembly" theatrical version in the future, the effect will definitely explode.
Just like the Avengers, the home film of each hero will be released first, with the same world view and background setting, and S.H.I.E.L.D. will gather these scattered heroes, so the Avengers were born!
This is the benefit of a unified worldview!
In fact, the world view and background setting are unified, and there is another hidden benefit, that is, it can be completely applied to the successful template to manufacture new products in batches.
Throughout the Ultraman series, although every TV work has changed in one way or another, the core has never changed.
Monsters are raging, humans are scattering and fleeing, Earth Defense organizations are attacking, returning in vain, human bodies are transformed, monsters are fighting, and winning with difficulty are flying away in the sound of "washing socks".
This set of templates has been used for decades, although Tsuburaya often modifies and modifies this set of templates, and even makes Ultraman Gauss's magic template, but whether it is a regular change or a magic change, it has not jumped out of this frame.
It's not that Tsuburaya doesn't want to jump out of the frame......
It's that they don't dare to jump! Ultraman's image and template have been finalized, and rash changes may usher in not praise, but overwhelming scolding.
If Tsuburaya is compared to a toy factory, the Ultraman series is an assembly line product made from old molds and new materials.
Can't you reopen the mold to make a new product?
You can do it, but it costs money to open the mold!
And the mold is made, in case the new product is not welcomed by the market, then isn't it over?
This is not only the case with Ultraman, but also the successful Tokusatsu series, which basically has this phenomenon.
That's what I use to succeed, and while it's not necessarily a hit, at least it doesn't fail. Re-create a template, not to mention the market feedback, maybe the old customers will run out first......
Why get up when you can make money lying down?
Meng Lang is not derogatory to this approach, in fact, if he takes over, he will still use the old framework, which is why he proposed a unified world view and setting.
It's called ......
Crossing the river by touching the round valley!
......
The meeting lasted all afternoon.
In addition to discussing the shooting plan, there is also a part of the analysis of the market outlook.
"Ultraman" is officially established!
Started after the Spring Festival!Director Meng Lang.
The producer is still Wang Kui!
The casting work starts immediately, and it is best to determine the actors in the lunar month, so that the work can start immediately after the festival.
Then there's the just-opened Pengda Carnival!
On the first day of the carnival, there were many visitors, and although the ticket revenue was still zero, it played an excellent role in the sales of derivatives.
On the surface, it's a carnival......
Actually, it's a toy launch!
As early as the opening day of the carnival, the Pengda Carnival commemorative playset has been sold nationwide, and overseas will be delayed for two days.
The commemorative yo-yo is the hottest!
Probably, it is also related to the recent popularity of "Fire Boy King 2"!
This is followed by the figure sale of the alienated girl!
Children are not very enthusiastic about the "limited" and "commemorative edition", and if they have money, they will buy it and pull it down if they have no money. But the fat boys are different! They have no resistance to these two words.
What?Carnival Commemorative Edition?
Buy, buy, buy!
Not to mention, although the ratings of the alienated girl have plunged and the derivatives have not sold well, she has really brushed a wave of favorability among the fat boy group.
"Pengda's conscience!
"Mr. Meng is a good person! I complained last time that there was no swimsuit Sakura's figure and pillow, but it turned out to be ...... in the second week."
Although his figurines are a little more expensive......
But Pengda is sensible!
New models every week!
He will sell what consumers need, and the buyer can also increase PD membership points, and membership points can be exchanged for prizes, and membership levels can be upgraded.
It is rumored that the membership level is high enough, and you can even receive a letter of thanks from Mr. Meng.
Peers should learn something!