Chapter 582: Premeditated
The news of Xia Yue and Han Chao's divorce is a good thing for Return's company.
Why?
Originally, they were worried that when Xia Yue's movie was released, Chaoba Technology would definitely take care of them because of the relationship between South Korea and North Korea.
So when their movies are launched, they don't have any promotional advantages.
At least there are no advantages to the platform on the side of Chaoba Technology.
Although now Qianduhao and poison these software, also have a certain influence.
But if you really compare the magnitude of traffic, it is still too small in the face of jitter and headlines.
On Qiandu's side, Gui's company doesn't need to worry at all, because Gui Wuji has shares over there.
But now Han Chao and Xia Yue have divorced, although this divorce is not as tearing as everyone imagined.
But in this world, if the husband and wife go to the field of divorce, where is there any particularly good relationship.
So as long as the price is in place, there should be no problem with the general promotion of my movie on the Chaoba Technology platform.
The relevant person in charge of the film and television company under the Guide Group has also docked with the counterpart of Chaoba Technology for many times.
However, Chaoba Technology has always had limited advertising space and did not dare to agree.
Gui's father and son also don't understand Chaoba Technology, what is this?
They want to use this movie to reverse the downturn of the company.
Therefore, the budget for publicity and promotion in the early stage is particularly sufficient.
As long as the influence comes out, and the word-of-mouth and box office data of the movie come out, it doesn't matter if you make less money or don't make money.
The opportunity to make money is greater, and it doesn't have to be now.
When, what to say.
Of course, the father and son of the Gui family look at this issue this way, and there is nothing wrong with it at all.
But where did they know that the divorce between Han Chao and Xia Yue was a bureau?
For Han Chao, if he doesn't devote all his resources to promoting his wife's movies, does he still vigorously promote his wife's competitors' movies?
There is no such reason in this world.
In order to facilitate the sale of tickets, Alipay software has reached an agreement with some large-scale movie theaters across the country.
That is to buy a ticket, which can be bought online directly through Paypass.
Buy online, print on-site.
There are no fees for PayPass.
However, it is up to the payment to decide who sells the ticket.
In order to be afraid of saying that Alipay is biased, this time Alipay sells movie tickets to the outside world is Xia Yue giving up some shares of Chaoba Technology, so as to reach a new type of promotion method with Chaoba Technology.
At this point, the Gui father and son will understand.
Although Xia Yue is a woman who is divorced from Han Chao, she still has a small amount of shares in Chaoba Technology.
Using some shares to replace the propaganda and promotion resources of Chaoba Technology, Chaoba Technology or South Korea has no reason to refuse.
They ignore that.
After getting this news, the Gui father and son don't have much hope for the channel of Chaoba Technology.
They put all their resources on Qiandu's side, and there are some other propaganda channels.
The films on both sides have officially entered the stage of publicity and promotion.
Su Yi and other key personnel on Xia Yue's side are also doing roadshows all over the country to promote new movies.
Compared with the Guishi father and son company, Su Yi feels that this kind of life is the most comfortable.
At least that's what she wants to do.
Jitter and headlines here are a lot of information about the new movie starring Su Yi every day.
In order to increase publicity.
Shake and Toutiao have even invited some creators in the field of film and television entertainment to participate in the trial viewing of Xia Yue's new movie.
Only some big bloggers on professional film review sites have this kind of privilege.
They can watch new movies for the first time without spending money, or even with some gifts.
Writing a movie review after watching a new movie is, to put it bluntly, writing a review after viewing.
These big bloggers have a lot of fans, and some people who like to watch movies, before watching some new movies, often look at these people's film reviews, so as to make a mental expectation about some movie plots, and even actors' acting skills.
That is, whether this movie is suitable for me, or whether I want to watch it.
Chaoba Technology gave the majority of self-media people some opportunities to try to do such a thing this time.
Compared with those professional film critics, the angle from which self-media people look at movies will be a little different.
Because they write articles that they care about traffic.
So they need to dig into something different.
Professional film critics are naturally more professional, but self-media people are more down-to-earth because they know what the audience needs.
What the audience likes.
The propaganda and promotion on both sides have been very strong.
The shaking headlines here are all the promotion of Xia Yue's new movie.
Qiandu and Poison are both the promotion of the new movie of the Gui father and son, each with its own merits.
The actors on both sides are influential, and the actors on the side of the Gui father and son are even more famous.
However, the difference between the Gui father and son's movie is that there is no online ticket sales support from Alipay.
However, there are also many users who stir up trouble on the Internet.
Since Paypass can sell tickets, why only sell this movie starring Su Yi.
It really doesn't make sense to do that.
Paypass also gave an explanation here.
They said that this time the ticket sale was a collaboration between Alipay and the film.
It's not because Paypass has opened a channel to sell tickets.
However, taking into account everyone's voice, Paycom will consider establishing a set of professional channels for online ticket sales in the future.
At that time, as long as it is a movie released in a movie theater and has reached a strategic cooperation with Alipay, then it can be purchased directly online.
This explanation is also on point.
To put it bluntly, Xia Yue exchanged his own shares for this online shopping channel, so this is the only one.
Moreover, the current system of Paypass is not complete enough to support the online purchase of all movies.
The gods fight, and the imps suffer.
Gui's father and son and Xia Yue did it.
The scale of film promotion on both sides of them is too expensive.
So the topic created on the Internet is naturally bigger.
In this way, other films released in the same period were directly drowned.
Under such public opinion, cinemas will also consider some screenings when scheduling films.
As for the theater, the channels of Gui's father and son and Xia Yue are equal.
Before you know it, the time has come to the first day of the movie's release.
Neither film seems to want to budge, and both choose the same day.
On this day, Han Chao accompanied Liu Qingyi to the cinema to watch a movie.
It was also a premeditated affair.
Liu Qingyi's stomach can already be seen now, Han Chao has not appeared with Xia Yue or Liu Qingyi for a long time.
On such days, he accompanied the big-bellied Liu Qingyi to the movies.
If this is seen by everyone and posted on the Internet, it will undoubtedly be another big storm.
Xia Yue's child is justified, but Liu Qingyi's child is not.