"I'm going, Haofang battle platform actually joined YY games?"

"My mother, is this guy going to die?"

"I am a platform myself, and I actually joined the YY game platform?"

Since the Haofang battle platform is a platform, it is a company that provides players with a game platform.

In this platform, you can play CS, you can play Warcraft, you can play Interstellar, you can play Red Alert......

On his own, he can also play other casual chess and card games.

However, Hao Fang mainly promotes large-scale games of the battle competition, and chess and card leisure are incidental.

It stands to reason that such a game platform should develop independently from YY Games and Lianzhong World.

Because I will make the platform bigger, I will have greater autonomy and greater development in the future.

But who knows,Hao Fang actually made a strategy to join the YY game platform。

"Could it be that the opening of YY games is so attractive?"

"I want to say that Hao Fang will definitely regret it. ”

"Hao Fang joins YY, and the winger will be the biggest unicorn on the big competitive game platform. ”

The large-scale competitive battle game platform is not only Haofang, in addition to Haofang, there is also a winger battle platform.

Speaking of which, the winger was established earlier than Zhi Haofang, and the winger is more famous than Zhi Haofang.

Originally, the strength of the two was about the same, but now Haofang has given up making its own platform and joined the arms of YY, and the value of the winger is extremely fast. Especially for some investors, they don't particularly recognize Huanyu Technology's open concept. They still believe that the initiative should be in their own hands.

Wingers and Haofang are platforms, since they are platforms, then they should do what they think.

What does it mean to be a platform and join another platform?

Huanyu Technology did not respond too much to this, including Chen Yu, and he did not make any noise in the industry.

Now that he has made an open strategy, Chen Yu will do it firmly.

As for the doubts of the outside world, let the crazy data shatter their naïve ideas.

......

"Mr. Chen, this is the data of the previous Haofang platform. ”

As the largest game company to join the YY game platform, Chen Yu also attaches great importance to it.

For the first time, Chen Yu asked Li Nan to sort out the specific data of the Haofang battle platform.

"5 million registered members, 50,000 simultaneous online ......"

Looking at the data on the Haofang platform on the document, Chen Yu frowned.

He didn't expect that Haofang, who was famous in his previous life, would only have 50,000 people online at the same time.

Isn't this a bit too bad?

"Why is the data so bad?"

Chen Yu put the document aside: "5 million registered members is enough, only 50,000 online at the same time is too low, and only 1 person out of 100 registered members is online, which is too low." ”

"This is related to the operation of Hao Fang, in fact, not only Hao Fang, the data on the winger's side is similar. Their technology is okay, but there are big problems in specific operation and promotion. I did a survey,Found that a lot of some Internet cafes do not have a client for the Haofang battle platform。 ”

"Even if there are some Internet cafes, the client of the Haofang battle platform is placed in the stand-alone game directory. ”

"Come to think of it, this is why Hao Fang will choose to join our YY game platform. ”

In fact, some domestic software manufacturers are still relatively technological.

For example, Jinshan Company, their technology is very good.

However, technical excellence does not mean that the operation and promotion ability is excellent.

There is good software, there are good games, and it is not possible to have strong operation and promotion capabilities.

For example, Swordsman Love, although this game is good, but it has only been operating for a period of time, and only a hundred thousand people have been online at the same time. Although this achievement is okay, basically these hundreds of thousands of people were brought by 5173 for them. As for their own promotion capabilities, forget it......

Of course, Li Nan's evaluation is actually a comparison with Huanyu Technology.

Especially the various operations and promotions of the legendary world before Huanyu Technology, although Li Nan was not in charge of the game, it also opened his eyes and benefited him a lot.

"In this case, then we should do a good job of the platform. ”

Not every game company can do a good job of promotion.

They have the technology, Huanyu Technology has the platform, and they have a strong promotion ability.

Well, this is more attractive to them than a simple platform.

"First release a wave of Haofang battle platform trailer in YY games. ”

"Second, contact Haofang and let them do a few activities. ”

"Third, call Xie Zhang over. ”

Chen Yu called Xie Zhang over to plan the promotion plan of YY games.

Since we are a platform, the most important thing is promotion.

And promotion is not just advertising, while advertising, you must erect your own brand.

Yes, the real economy has a brand, and the virtual Internet also has a brand.

At present, major Internet companies have not realized the importance of Internet brands for the time being.

For example, in terms of games, what is the difference between Shanda and Nine Cities?

Which is better, Shanda brand or Jiucheng's brand?

It's hard to say for now.

But in the previous life, through decades of hard work, Sheng Nature was superior to the Nine Cities.

As for the reason, it is that Shanda knows more about publicity and operation than Nine Cities.

But Shanda is not the most awesome domestic game brand.

The most awesome are the penguins.

Although penguins do have the suspicion of monopoly, it has to be said that the promotion and operation level of penguins in the previous life is simply not too strong.

The first brand operated by Huanyu Technology is YY Games.

After Chen Yu instructed, Xie Zhang immediately came up with a plan for the YY game brand.

To this end, Xie Zhang designed a poster for the YY game.

The poster content highlights YY games, but not just YY games.

Underneath the YY game, there are a variety of classic hit games.

Happy landlord, rush mahjong, snake, jump...... And just signed Haofang battle platform.

These posters were immediately posted in various Internet cafes and, of course, in the streets and alleys of the city.

Don't underestimate these posters, unnaturally, these posters are these posters, but YY games are impacting their vision.

At least, YY Games is the first gaming platform to do this kind of publicity. In addition, there are various mini-games under the YY game...... Some of the mini-games they have played, some of them have not played but have seen others play them. After coming and going, this kind of promotion method that is exposed from time to time, his brand awareness has slowly accumulated.

At least, he is compared to QQ games and Lianzhong World...... It's even more familiar.

Of course, in these posters, in fact, Huanyu Technology has a certain trick.

For example, the joy of fighting the landlord in the YY game, mahjong ...... These are some very common board games.

These chess and cards are not only available in YY games, but also in QQ games, and also in Lianzhong World.

If it is the first to enter the user's imprint, it is the Lianzhong world.

Because many people may first start to contact or know chess and cards, it is Lianzhong World.

But Lianzhong World didn't do this brand promotion, everyone only knew that there were some games like playing cards.

But with such a crazy promotion of YY games, all users understand.

"Oh, it turns out that the platform for playing cards is YY Games. ”

"Okay, I'll go online another day. ”

"Hey, there are a lot of games in their YY games, and this snake is more magical, and it seems to be very fun. ”

"Can you also play CS in YY games?"

"Great, I'm worried that there are no players playing online. ”

If you are not careful, the YY game is deeply rooted in the hearts of the people.