Chapter 170: The World Premiere of "Heroes".

After Chen Hao accompanied Da Meitang for his nineteenth birthday, he did not go to the United States immediately, but stayed for a few more days, because he received an invitation from Zhang Weiping to attend the world premiere of "Hero"!

The significance and far-reaching impact of "Hero" on the mainland film market is self-evident, and Chen Hao also wants to stay and witness this super masterpiece that opened the era of mainland blockbusters!

On December 14, 2002, "Hero", an epic martial arts masterpiece that has been in preparation for three years, with an investment of up to 30 million US dollars and gathered a group of superstars, will hold a lively and grand world premiere in the Great Hall of the People in the imperial capital.

"Hero" can be said to be hyped at the beginning of the year, and countless people have been aroused in their hearts.

In order to meet the requirements of the Oscars, "Hero" was screened in Pengcheng for a week in October, and at that time I just wanted to get the Oscar qualification in a low-key manner, so I didn't even notify the media, of course, this is also to prevent piracy.

At the beginning, the staff put up the big sign in front of the cinema for the screening of "Hero", and many fans did not react, but later everyone found out, and it became a long queue of countless viewers to buy tickets to watch "Hero" every day.

Because there are only two screenings a day, and only 50 people enter each show, this absolute shortage of demand has led to movie tickets becoming super sought-after.

Ticket sellers speculated movie tickets from 50 yuan all the way to 300 yuan, 500 yuan, and the highest 800 yuan, setting a new record for ticket prices in the mainland!

While competing with pirates, the film also fought a battle with ticket sellers.

In order to prevent movie tickets from falling into the hands of these ticket sellers, "Hero" introduced a new policy a few days after the screening, that is, "card to ticket", with one ID card, you can only buy one movie ticket.

As soon as this kind of measure came out, it was really effective, not only controlling many lawless elements to take advantage of opportunism, but also forcing those migrant workers who queued up for pirates to obediently go to the cinema to watch the movie by themselves with their tickets.

Anti-piracy can be said to have been on guard since the completion of "Hero", and this test screening also made the filmmaker feel like a big enemy.

The choice of Pengcheng for a test screening is just to participate in next year's Oscar selection, and the distributors are eager to have as few viewers as possible, and they have also taken some ruthless measures to prevent piracy.

During the test screening, not only the ordinary audience became the target of strict prevention in the theater, but even the relevant leaders who watched the film were no exception, and they had to undergo very strict security checks.

The security standard of the theater is that all electronic-related items cannot be brought into the theater, for fear of pirated commercial pinhole cameras secretly shooting, and the audience cannot even bring a pen into the theater.

This kind of unheard-of anti-theft measures have also made fans flock to "Heroes", which can be said to be a good marketing tool!

Now on December 14, the world premiere of "Hero" was held in the imperial capital, which naturally attracted the attention of fans across the country and even overseas.

More than 1,000 people are expected to attend the premiere in the Great Hall, and Chen Hao has also been informed that he needs to enter the venue an hour early.

When Chen Hao came to the door of the Great Hall, he was instantly swallowed up by the flashing lights, and there were as many as 400 domestic and foreign media present today!

"Director Chen, what do you think of the box office prospects of this "Hero"?"

"Director Chen, do you think "Hero" can be as successful as "Crouching Tiger, Hidden Dragon"?"

"Director Chen, when will your new film start filming?"

......

When the media reporter saw Chen Hao appear, he immediately asked a series of questions, wanting to hear something from Chen Hao's mouth.

"Hero" has been hyped for so long, and it is another work of three years of painstaking efforts by the national teacher, and it is a star-studded gathering of superstars across the Taiwan Strait, and it is another $30 million super blockbuster.

Obviously, the expectations of the media and the Chinese people have been raised, and now watching the posture of "Hero" is to eat all the box office and awards.

not only to get a record-breaking super box office, but also to win the Oscar, otherwise I am sorry for the lively scene like cooking oil now.

It's just that who knows what the outcome will be.

And Chen Hao, as a rising commercial film director, has become famous in the United States and became famous in the first battle, which naturally became the target of everyone's questioning.

But Chen Hao just smiled, cooperated with the reporter to take pictures, and then directly entered the Great Hall, today's protagonists are "Hero" and its crew, Chen Hao has nothing to do.

After entering the venue, Chen Hao was stopped.

"Sorry, please leave all your watches, mobile phones, camcorders, cameras, and other electronic devices, as well as your bags, as they are not allowed in the venue. The staff said.

Chen Hao raised his eyebrows when he heard this, shook his head with a smile, but still cooperated and took out the phone and stored it.

Further inside, Chen Hao saw a row of inspectors, holding detectors similar to those of the staff at the airport, scanning back and forth in front of people to prevent anyone from bringing contraband into the venue to record piracy.

Chen Hao secretly said to himself when he saw this, this anti-piracy is really amazing.

Not only that, but the filmmaker also jointly bought the distributor of the audio-visual copyright and offered a reward of 4 million bonus for anti-theft, and until now, the major cinema distribution departments have not even seen the complete "Hero" sample.

Like movie fans, they will only be able to get a glimpse of the truth when the movie is officially released nationwide.

This anti-piracy is absolutely unprecedented!

After passing through the second security check, Chen Hao was able to enter the venue, and then found his place in the second row and sat down.

At this time, the entire venue was already full, and the premiere of more than 1,000 people was indeed not bragging.

The scene was also decorated in a grand and majestic manner, with huge stills of red, green, blue, white and black symbolizing the style of "Heroes" surrounding the venue.

On each side of the rostrum, there were 100 big men dressed as soldiers of the Qin army, dressed in black and black armor, holding swords, and looking very mighty.

These "soldiers" were specially selected by Yi Suhao, a fan of the National Normal University and a famous connoisseur of classical art, from 5,000 students at the Imperial Capital Sports University.

Their height ranged from 1.79 meters to 1.82 meters, which met the requirements of the Chinese honor guard.

With the auspicious time has arrived, the national teacher and the five leading actors of the film, Jet Li, Wei Zai, Man Shen, Chen Zhiming, International Zhang and martial arts director Cheng Xiaodong, cinematographer Du Kefeng, costume designer and Tian Huimei and other internationally famous celebrities sat down on the rostrum.

On the wall opposite them, a huge banner was played "Cheer for Chinese movies and cheer for the Oscars", which seemed to remind these people that "the sky will descend on the people".

So far, no Chinese film in the mainland has won the Oscar for Best Foreign Language Film, even if Chen Kaige won the Palme d'Or for "Farewell My Concubine", which he has eaten all his life, he also won the Golden Globe Award for Best Foreign Language Film.

But it didn't win the Oscar for Best Foreign Language Film, but "Crouching Tiger, Hidden Dragon" did get it, but many people think that it was made for Americans, and it is not a real Chinese movie!