Shen Mengxi deliberately tuned the video to the soundtrack of the Fairy Sword series...

Observe the young lady's expression.

After all, he knew Liu Yifei because of "The Legend of Sword and Fairy".

As for "Dragon Babu" and "The Condor Heroes"...

To be honest, not that much!

But the young lady doesn't seem to have any special feelings for "Fairy Sword"...

It's quite normal, maybe for her, Zhao Linger is just a role she once played!

So saying that Qinghuai is really dividing people, it's like you have feelings for Teacher Cang, and then when people show your son, you run to leave a message...

There's no need, you may just be reminiscing about your youth, but in the eyes of those who care, this is foul language!

......

This year's New Year's Eve party, fourteen satellite TV stations have held!

Because there is no restriction - next year, the photoelectric should be licensed, and only those with a license are qualified to hold a New Year's Eve concert, otherwise, it will be a waste of resources!

You see, it's really simple to hold a New Year's Eve concert, as long as you have money and can afford to invite stars.

It's similar to the company's half-year meeting, except that the company is its own people, and the TV station will invite celebrities...

That night, the hot searches were all 'Andy Lau took the lead, beating Zhou Jielun + Zhang Xueyou' - that's right, Jiangsu Satellite TV invited Zhou Jielun + Zhang Xueyou with a huge amount of money, and Mango TV let Lao Liu take the lead, singing alone for 37 minutes, and then the ratings overpowered Jiangsu Satellite TV!

Andy Lau's appeal is really strong!

In fact, starting from November, Jiangsu Satellite TV announced in advance that it had invited: Zhang Xueyou, one of the Four Heavenly Kings, Zhou Jielun, Wang Lihong, Lin Junjie, and Luo Time Management Master, who are bound to win a big victory.

It is true that at the beginning of the New Year's Eve concert, the ratings of Jiangsu Satellite TV rose all the way, and then after Andy Lau appeared on the stage, there was a rapid change, Mango Satellite TV turned defeat into victory, and it was a big victory - after Lao Liu appeared on the stage, the ratings reached 6 points? Created the highest ratings since the New Year's Eve concert? Far away from Jiangsu Satellite TV!

Bunker up!

Of course, the appearance fee of 3.5 million has also reached a new high!

So? Shen Mengxi is still quite stressed...

But what? Starting the next day, the number of visits to Tudou Video climbed rapidly...

A bunch of people like!

"First of all? Our New Year's Eve party is not brainless, with structure, design, emotion, and details? Ornamental? Thoughtful!"

"Secondly, Tudou Video has professional big data analysis, and we know what kind of music mainstream audiences like!"

"Finally, according to the words of Shen Mengxi? The New Year's Eve of Tudou Video is dedicated to the post-80s and 90s? Open, compatible, aesthetic, playful, no framework.

Is our generation a beneficiary of cultural openness? Having a valuable window into the world's cultures, from European and American films to Japanese animation? I opened my eyes and saw the whole world.

At the same time, they are the inheritors of traditional culture, so there are ancient songs? There are traditional instruments on the stage, both classical and contemporary!"

"I add? Are potatoes made in the first year? Nothing stressful? is also very open-minded, and the leadership, including Shen Mengxi, especially respects the ideas of the director team. In the past, when I did other galas, I had to take care of the rights and interests of all parties and balance the interests, including artists, sponsors, etc., but Tudou didn't need to balance and consider these at this gala, and I felt that everyone's energy was spent on how to do a good job in this gala!"

"I praised it, I really didn't expect potatoes to be made like this!"

"Generally speaking, there is no need to think about choosing hot songs at the party, just like the annual meeting and school evening party can't get a program, so you can come to a few hot songs of the year. No matter whether it sounds good or not, as long as it can become popular, it will be verified by the audience, and then invite popular stars to sing, and the ratings and topicality will be OK.

The potato party gives people the feeling that the younger generation should be like after they really gain the right to speak: open, compatible, aesthetic, playful, and without framework.

Awesome with a capital letter!"

"When it comes to the heart, what is feelings? It is the unfading collective memory and the enduring temperature of art. Not arrogant, not self-contained, the vitality of acceptance and creation in the inheritance. ”

"I really hope that major TV stations can learn from potatoes, and the New Year's Eve party is really not a local carnival!"

"That is, a bunch of satellite TV only know how to list some guest lists and luxury lineups, do not treat the audience as objects, coldly engage in an "arms race", and alienate the New Year's Eve party into a slave to the ratings, what is the most important thing about the New Year's Eve party?

Shen Mengxi came out and ended: "Don't be so flattering, we are targeting young audiences, not the general public, you can imagine that if Hanazawa Coriander does not appear on Tudou New Year's Eve, but other satellite TV, how many people in the audience know her?"

Belch...

This sentence is not a hypothesis, in fact, the Beijing New Year's Eve concert did invite Kana Hanazawa...

A lot of people really don't know who she is – even if they've used her memes...

"And I want to say that there's no need to over-praise us, we're just doing it for the first time..."

"A lot of people asked me, why do you want to hold a New Year's Eve party, and I replied in a unified way, I originally wanted to sponsor a few satellite TVs, but then I thought about it, it's not necessary, we can do it ourselves, and we don't have to read advertisements!"

......

Of course Shen Mengxi has to be humble...

2012-2013 New Year's Eve concert, the reputation of Tudou Video almost stands out...

The data is the most intuitive reflection - the number of clicks in a single day directly exceeded 200 million, doubling the LeTV video.

Why LeTV Video?

Because LeTV has packaged the annual concerts of various David TVs!

Jia Yueting spent 280 million for this...

Of course, whether this money has been spent or not, it's hard to say, anyway, Shen Mengxi doesn't deal with LeTV!

Comparing the search volume of Weibo in 24 hours, Tudou ranked third on New Year's Eve, behind Mango Channel and Jiangsu Satellite TV, after all, people really spent money to hire big stars!

But twenty-four hours later, the word-of-mouth fermentation is almost over.

The number of visits to Tudou's video and the number of clicks on Tudou's New Year's Eve have risen sharply, and the popularity of Weibo has also surpassed #Andy Lau 37 minutes# and #Zhou Jielun and Zhang Xueyou sang together#...

This incident has a big impact!

To what extent?

A month later, Tudou announced the second round of financing, and a bunch of VCs came to the door in an instant, including Ahri, who opened his mouth to buy potatoes for 4 billion...

- This is an afterword, press not the table!

The biggest impact is that Tudou surpassed Youku in one fell swoop, accounting for 52% of the market share, and it has never come down again!

Among them, the number of VIP paid members has risen to 10 million!

What is the concept of 10 million paid members?

It means that Tudou can create a self-made show that costs more than 15 million every month!