Chapter 111: The Beginning (Part II)
The birth of phenomenal movies requires topicality and public opinion.
In 2007, when online public opinion did not dominate, movies relied more on casts to attract media reports, and this is what "People in Embarrassment" lacked the most.
Once "Casting a Name" is released, it is foreseeable that not many media will report on "People in Embarrassment"...
"We also have 11 days to publicize more... Several ticket warehouse cities have been on a trip," Putting down the wine glass, Shen Mengxi suddenly thought of something: "By the way, have you paid the protection fee over there in the theater?"
"It's all paid...", before he finished speaking, the fat man glared at him: "What protection fee, that's called propaganda fee!"
"Okay, okay, publicity fee, publicity fee..."
The so-called theater publicity fee is that the movie poster is hung in the theater, and then you have to give the theater money...
What do you say about this thing, it's a bad deal!
But here's the rule...
"What are you going to do after "People Are Embarrassed"?"
"Painted Skin!"
“... What about Painted Skin?"
Shen Mengxi glanced at the fat man: "Why do you care so much?"
"I want to consult, Mingxi also wants to make a movie!"
Shen Mengxi thought for a while, and then said: "Globally recognized as a small and broad genre, comedy, cyan, and horror films!"
Chen Liming: "Horror movies are also small and big?"
"Of course, if you think about the investment of $40 million in "The Sixth Sense", the global box office is as high as $673 million, and the box office in North America alone is $290 million, which is double!"
"But "Sister Love" is a mess!"
"That's Li Shaohong's incompetence!" Shen Mengxi looked around and found that no one was looking at them, and then said: "Making horror movies in the mainland is to make money, provided that you have a good relationship with the theater managers, and you have to share the money you earn..."
"Tell me about it!"
Shen Mengxi was speechless: "I'm not from your company, why do you want me to say it?"
"Are we still brothers?"
“... Okay, I'll tell you about the operation, when the time comes, I'll make money, and I'll get 20%!"
Anyway, Shen Mengxi won't do this thing, it's better to be cheap than cheap others, it's better to be cheap Chen Fatty...
The fat man nodded: "... Yes!"
"You find a few theaters and set up a short company together to specialize in low-cost horror films..."
"Low-budget horror?"
"The protagonist is mentally ill or hallucinated on drugs, the main plot does something wrong, and his own ghost knocks on the door; the horror point of the poster design is specially released in the cold schedule, it is a little difficult to make a lot of money, and it is easy to make a little money!"
"Like "Rose Red Lotus"?"
""Rose Red Lotus" is too advanced, in this way, I will tell you a rule: the heroine has a problem with her state, runs to a lonely house to meditate, pretends to be a ghost, scares herself, and in the end the truth is either psychological effect schizophrenia, or the people around you are making trouble, you put your brain down, just pull it, it feels like enough for ninety minutes, and a movie script is released!"
The fat man hesitated: "... Isn't that a pit audience?"
"That's right! It's a pit for the audience, and if you don't pit it, there will be other people who pit it!"
“... I... Let me think about it. ”
Shen Mengxi didn't care: "Your relationship with the cinema chain is so good, this kind of thing is also a means to unite the cinema chain..."
"I'll go back and talk to someone, and keep talking!"
“... Where did you just go?"
"Are you going to continue to do low-budget comedy?"
"Don't be busy, I'm going to make two TV series and two movies next year, and I have to make a few trips to South Korea and the United States..."
The fat man looked at Chen Liming, and then said, "You're so busy!"
Shen Mengxi smiled: "Busy work!"
......
Leaving the tavern, Chen Liming did not go home immediately, but called to greet the third master.
The third master doesn't pay much attention to "People in Embarrassment", what he thinks about is "Casting Names" and "Assembly Number"...
The total investment of "People in Embarrassment" is only 4 million, and China Film is only responsible for distribution!
How can it be compared with the latter two!
In line with the encouragement of young filmmakers, the third master encouraged Shen Mengxi a few words, and then hung up the phone...
After thinking about it, I clicked on Time.com and looked at the movie review:
Insert a sentence, the current space-time network is still very strong, at least it can compete with Douban, there are a group of professional film critics writing film reviews in time, and the film news is doing very well, but later, the space-time network began to sell tickets and began to help the operation of bad movies, and it completely became a waste of the capital platform!
"Exaggerated but not exaggerated, choking with laughter, laughing with tears, although the sensational part is slightly deliberate, but not very excessive, it does not affect it to be a good comedy. ”
"The script is solid, the characters are very dramatic, and domestic films should work so hard, and they won't be so impetuous. ”
"Another milestone for small-budget comedy films!"
Seeing this, the third master dialed the secretary's phone and asked about the attendance, and the latter replied respectfully: "The attendance rate of most of the sessions is more than forty percent..."
"That's... Let's increase the schedule!"
......
Hengdian, the crew of "Muyi World", Tong Yali got off the play and was resting in the hotel...
The play "Mother of the World" tells the story of Wang Zhengjun, played by Yuan Li, who forbears all kinds of forbearance and finally becomes a Teenage Mutant Ninja Turtle...
Just kidding, it eventually became the legendary story of 'Lihan IV is the mother of the world'.
Tong Yali is a supporting role, playing Zhao Feiyan, the famous dance artist, the one who dances and walks in the palm of his hand!
Typical features: light as a swallow!
Jiang Nan recommended director Huang Jianzhong because she was very thin...
Supporting roles, in such a period drama, it is naturally not very valued by the crew, and when there is no drama, it is very idle!
She is too lazy to make friends, and she is not the kind of character who goes left and right.
So, most of the time, she was alone in her room.
She is watching "The Legend of Chu Liuxiang", which is the version played by Zhu Xiaotian...
There's nothing to see, except for the beauties in the series, the male protagonist is really fat and ugly, dark and strong, and there seem to be black spots on his face, and the whole pig is killed!
There is no charm of Chu Xiangshuai at all!
used to always scold Ren Xianqi's version of Chu Liuxiang, but now that I think about it, Teacher Xiao Qi is quite kind!
However, Choo Ja Hyun is really beautiful, which is probably the reason why Tong Yali has been chasing dramas...
was chasing the drama, the mobile phone rang, and it was a group text message: "Everyone, the box office of "People in Embarrassment" was 4.8 million on the first day, everyone can relax, but the publicity that should be run is not allowed to fall... Our goal is to break 100 million at the box office!"
The first reaction, I sent it wrong, right?
Then I realized that I acted in a movie half a year ago, which seemed to be called "People in Embarrassment"...
4.8 million on the first day...
That's a good result!
This year's domestic movies are a mess, and "Disciple" in January, "The Secret That Can't Be Said" released in the summer, and "Destiny Call Transfer" released on National Day have a good box office on the first day...
Publicize?
Why didn't you arrange for me to run the publicity?
Just thinking of this, the mobile phone rang, it was a call from Jiang Nan.
Inform her to hurry to Shanghai and participate in the publicity work of "People in Embarrassment"...
Well, Jiang Nan didn't take "People in Embarrassment" to heart at first...
Otherwise, he will definitely pester the crew to bring Tong Yali, who is also one of the leading actors!