Chapter Seventy-Seven: The Beneficiary... A lot (second update)
"The Hunger Games" is a big IP, "Moving Maze", "Divergent", "The Hunger Games" three dystopian works, the highest sales are "The Hunger Games"...
The "Moving Labyrinth" trilogy ended last year.
The best thing this series did was cost control, the trilogy plus one cost $140 million, the North American box office was $400 million, and the global plus one broke a billion dollars, which is one of the more successful series released by Fox.
"Divergents", the first part cost as much as $90 million...
Although the North American box office is 160 million and the global box office is 130 million, which is considered a profitable project, the money earned obviously did not meet expectations.
"The Hunger Games" is different, this is a high-burning project, and the logic is relatively simple, there are not so many twists and turns...
This project love is undoubtedly a key project for the next few years at Bren House!
The launch of the series was announced last year, and the first "Hunger Games" is set to be released in March next year.
Shen Mengxi came this time, mainly as a major shareholder of Blunwu, to discuss the issuance with several major cinema chains.
By the way, David and Jason Buren want to discuss with him whether to buy Summit Entertainment...
It's the pinnacle entertainment that produced the "Twilight" series!
......
Summit Entertainment is quite famous, not only because of "Twilight", but also "Dancing Out of My Life", "Fatal Bend" series...
If Bren House succeeds in the merger, then Twilight Girl will be Shen Mengxi's!
But why mergers and acquisitions?
Does it make any sense?
Shen Mengxi doesn't do Netflix again, what do you do with these copyrights?
In the past two years, vampires have moved from the big screen to small audio: "Vampire Diaries", "Bloodline", "The First Vampire", "True as Blood", "Young Wolf"...
Which one can't beat Twilight?
And Summit Entertainment offered a price of $400 million, not only that, but Summit itself has $350 million in debt!
It's not that you can't afford it.
There is no need.
As for the pinnacle of issuance capabilities ...
Truth be told, it's not necessarily as good as the up-and-comer Bren House!
Distribution is a bridge between the production company and the cinema chain, and is mainly responsible for the following responsibilities: copying, non-cinema, legal affairs, finance, financial management and operation, system and sales operations, screening business, etc.
Generally speaking, it is responsible for dealing with theaters, by the way, it is also responsible for the screening business of flights, ships, military, schools and other non-theater institutions, and responsible for the sales and rental business after the release of DVDs...
The distribution department is responsible for promoting the works shot by the production company.
North America is a split system, and there are generally three screening strategies: first, large-scale screening, mainly 700 to 4,000 screens;
second, limited screenings, 50 to 700 screens, and most non-English films can only choose this screening method;
The third is exclusive screenings, generally speaking, the third type of films are mostly selected for awards, limited exclusive screenings in the first week, and slowly starting to increase the number of screens, which are all matched with public relations strategies...
At present, the exhibition industry in the United States is also controlled by several large theater chains, including General Motors, United Arts, AMC, Carmic, Marcus and so on.
Last year's statistics showed that there were about 40,000 screens in the United States, of which 45% were controlled by these theaters, and more than eighty percent of the box office revenue was amassed!
Take AMC, the world's second-largest cinema chain group, as an example, with a total of 3,500 screens in the United States, all over major cities in the United States - and was later acquired by Wanda...
In addition, it is the independent and art theater chain, Bren House basically got 50% of the independent theater chains in the United States...
We are negotiating with several cinema chains...
They have confidence, and the works released by Bren House are basically hits.
So, why buy a debt-ridden pinnacle?
Shen Mengxi expressed his doubts, Jason Bren had not yet spoken, and David pulled out a newspaper, the Los Angeles News, with the headline 'Chinese investors turn their attention to Hollywood, and Beijing is seeking to play a more important role on the international cultural stage.' ’
"What's that?"
A little puzzled, Shen Mengxi continued to look down, it turned out that Wu Zheng made a high-profile announcement to acquire Summit Entertainment: China's Rocco Universal Entertainment Group is marching into Hollywood, hoping to acquire film companies and set up a Chinese logo in the American entertainment industry...
Rocco Universal Entertainment Group is Wu Zheng's company, Wu Zheng... Yang Lan's husband.
"It's a liar, ignore him!"
When former British Prime Minister Margaret Thatcher died, Wu Zheng posted on Weibo to express his remembrance, and said on Weibo that he had a meeting with Thatcher and his wife at a dinner in 2006 - the problem is that Mrs. Thatcher's husband Dennis died in 2003, did you meet the ghost?
In recent years, it has become very popular to draw cakes and tell stories - buying an overseas company, drawing a blueprint, cutting leeks in the secondary market...
To be honest, I really want to thank Wanda!
As soon as the big boss made a move, it was 40 billion!
$2.6 billion acquisition of AMC, there was a $3.5 billion acquisition of legend...
These two transactions alone are 40 billion RMB!
I don't dare to draw such a big pie...
Shen Mengxi put down the newspaper: "I'm not a Japanese tyrant, I don't buy, and there is no need for Brun House to become a group, our positioning is to operate independently!"
"OK, you're the boss, you have the final say!"
"It's not that I have the final say, it's that I have a point, let's analyze it..."
What to analyze?
Of course, the pros and cons after the acquisition of the top...
......
Shen Mengxi is reasoning.
In China, because Shen Mengxi gave birth to a group of beneficiaries, including Guo Jingming!
Like Shen Mengxi, he made his debut as a best-selling artist, and he is an IP in his own right.
Therefore, the directors of the "Little Times" series were transferred from Guo Fan and Yang Qing at the beginning, and finally transferred to the original author Guo Jingming.
When Lu Xiaoran proposed Guo Jingming to be the director of "Little Times" on behalf of Mingxi, An Xiaofen thought he was crazy!
"Guo Jingming as the director?"
"I talked to him, he himself studied directing, and I think directing is an artistic expression of ideas and values, and he has the ability and desire to express them, which is very important. Moreover, no one knows his characters better than Guo Jingming, and is more familiar with the joys, sorrows, and sorrows of the characters, so he is the most suitable. ”
"But he hasn't directed a play!"
Lu Xiaoran smiled: "What does it matter... If you don't feel at ease, I can hire a professional producer for Guo Jingming, and then hire five experienced executive directors, and we Mingxi and Tang Ren will do it together in terms of distribution, what else do you need?"
An Xiaofen was stunned for a moment...
In this case, the bolted dog can also shoot "Little Times"!
Lu Xiaoran continued: ""Little Times" is clearly positioned as Guo Jingming's fan movie. What do fan movies have to watch? From Guo Jingming's point of view, what is expressed is youth, friendship, love, and fashion. In fact, the story that happened is what fans are experiencing at the moment. ”
"No one knows "Little Times" better than Guo Jingming!"
It's not just Guo Jingming...
Han Han was also favored by capital...
However, he has to wash away the suspicion of ghostwriting first!