Because of the love MV sales, Allure Entertainment cheered at the same time, the Penguin Music headquarters in Shenzhen was heavy, no one thought that under their various suppressions, Allure Entertainment and Yuyin APP could still survive, and live better and better, during this time, Penguin Music has studied the architecture and design of Yuyin APP, although they are competitors, but Penguin Music's R&D team has to admit that the UI design and functional layout of Yuyin APP are amazing as if they are products of this era, in this grim situationIn order to curb the further expansion of Yuyin in the domestic music market, Penguin Music held the first strategic development meeting in 09 on February 18, and the theme of the meeting was only six words, that is, how to fight Yuyin.

"Let's talk about what we should do next"

In the dreary conference room, a sentence from Hou Deyang, president of Penguin Music, broke the oppressive atmosphere, like throwing a pebble into a calm lake, the sound was small, but it was enough to make a circle of ripples in the hearts of the people in charge.

Several heads of major departments, you look at me, I look at you, just can't say a word, since the Penguin Group decided to develop the music industry, they have not encountered this kind of grievances that can't beat their fists, backed by the Penguin Group, the first giant of the domestic Internet, they have only one goal from the moment they joined Penguin Music, that is, to dominate the entire online music market, the development of Penguin Music also did not disappoint them, initially around the needs of QQ users and the possibility of mining more users for commercial realization, Penguin launched a variety of products, such as Penguin pets, Penguin Mall, Penguin Games, etc., the establishment of Penguin Music in 2005 is also based on this.

With a huge QQ user diversion base, a large amount of capital supply, and full coverage of multiple terminals for login account synchronization, Penguin Music is the "rich second generation" It has not wasted such good resources and opportunities, and has climbed to the first place in the domestic music market share in just three years, and Penguin Music has increasingly become an increasingly important part of the penguin industry ecological chain with its own performance, and under the influence of the parent company, they have defeated these traditional software more than once, so to speak, all of them here are experienced Internet elders, and I am afraid that the only one who can make them speechless at the conference table is Ye Tian, and only Yu Yin can do it.

Seeing that no one has spoken, Hou Deyang gradually felt a little angry in his heart, in the past few days, because the aftersound has been eating away at the users of Penguin Music, he has been criticized by the boss Xiao Ma Brother not to say, and now he has to face such a table of Sima Face when he returns to his home field, naturally his mood is not much better, he glanced around, and finally stopped his gaze on a person's face, "Chu Xiong, you say it first, what do you say"

The person named is called Huang Chuxiong, since 4 years ago, the group decided to form Penguin Music after he has been the chief designer of Penguin Music, for himself to be named, Huang Chuxiong is not too surprised, after all, he is the first person in charge of Penguin Music functions and interactive interfaces, and now his own software is beaten by others from all aspects, he naturally wants to come out of the pot.

Huang Chuxiong frowned, and said unwillingly and confusedly: "Mr. Hou, everyone, I will say a heartfelt word in front of you today, I have been in the industry for so many years, and I have not seen excellent product designers, like Taobao's architect, like Microsoft's chief designer, and even Apple's No. 2 person, Chief Design Officer Jonathan · Yves, these people are indeed very powerful, but no matter how wild their thinking is, after studying the products they designed, I can still see the design language of our era from their products, but after studying the aftermath, I can't see the slightest design language related to this era, how to say, you just think I am confused, I sometimes dream at night that Ye Tian walked down from the UFO......"

"Okay, don't say it, I think you're really confused, the more you talk about it, the more outrageous it becomes" Hou Deyang stopped Huang Chuxiong's "nonsense", and was even more disappointed in his chief designer in his heart, originally thinking that you could say something meaningful, but I didn't expect this guy to talk nonsense at such a high-level meeting, what kind of UFO, why don't you just say that Ye Tian is an alien? If you let the outside world know that your chief designer is talking so nonsense at the meeting, it will be laughed off by others.

Huang Chuxiong was so rushed by the boss, his face became even more yellow, and he didn't dare to say a word more, but who could understand the helplessness in his heart? If there is one who does not hate Ye Tilt, then I am afraid he is the only one, since the appearance of the music software Yuyin, he seems to have fallen into a kind of magic, he is crazy to study it, dissect it, and spend more time and energy on it than on his wife who is 10 years younger than him, as a software designer, the greatest achievement is to make products that amaze the world, and the greatest happiness is to see products that are also amazing to the world, so as the deeper he understands Yuyin, the more he is obsessed with this music software, and he is full of curiosity and admiration for its founder Ye Tilt。

"Mr. Pei, let's talk about it, you have always been the one who is benchmarking Yuyin, and you should be the one who knows it best."

Vice President Pei Jing has also had a hard time recently, as the head of product of Penguin Music, he actually let such a strong rival grow bigger and bigger under his nose, and today he even surpasses Penguin Music in some aspects, he knows in his heart that if he can't suppress Yu Yin, his position as vice president will come to an end.

"Uh...... In fact, Director Huang did say a point right just now, that is, the design language of Yuyin, from my point of view, I even think that this software is more like a product after 10 years, it ......" Pei Jing didn't finish speaking, he was interrupted by Hou Deyang waving his hand, looking at the boss's angry eyes, Pei Jing closed his mouth with interest.

"What the hell is wrong with this? Lao Tzu asked you to say how to defeat Yu Yin, you might as well give Lao Tzu a speech book one by one? If you can't beat it, what excuse do you make, you just just say that Ye Tian is an alien and a traverser."

If Ye Tian was here, he would definitely be shocked by Pei Jing and Huang Chuxiong's evaluation, and sure enough, the one who knows you best is your opponent, and even Ye Tian himself did not realize the problem was discovered by Pei Jing and Huang Chuxiong, yes, this problem is the "framework of the times".

The so-called "era framework" means that each era will have its own development trajectory, to put it bluntly, it is what this era should be, if there is something beyond this era in this era, then it will amaze the whole world in the shortest possible time.

What are the music products of this era in '09? Dull, complicated, and bulky is what they should be, of course, this dull, complicated, and bulky is also from the perspective of later generations, if you use the aesthetics of the same era to evaluate, the current penguin music, cool nest music, and cool music are still the best music products deservedly, but the weirdness is weird, and there is such an alternative in the middle of them, even if you have not learned any program principles, any person who designs the language can intuitively feel the difference between the two when opening the aftersound and other music products, that is not a gap of several years, decades, that is a gap across several eras。

It is precisely because of the design sense of Yuyin APP that transcends the times so that it is still strong under the attack of many giants, Ye Tilt's role is just to let more people know about this software, and what really leaves those users behind is actually the internal characteristics of Yuyin, for example, if you have been using a Nokia mobile phone in 05, and suddenly one day gave you an iphone11, then will you go back to use the bulky and ugly Nokia that is so scummy?

The relationship between Yuyin and other music products is the same reason, Ye Tilt used the thinking when designing this software is the music product in 2019, which integrates the best design language and design genes of Penguin Music, Wangyiyun Music, Kuwo Kugou and other major music products, every function of Yuyin, every design is what they have accumulated little by little with hundreds of versions for more than ten years, Yuyin is not to meet the needs of users, but to enrich the needs of users with unprecedented functions, when Yuyin launches a new feature, all users will be surprised: "Oh, it turns out that there is still this kind of function!", using the product to drive demand, this is the real reason why Yuyin can succeed.

No one knows what was discussed in the end of the meeting of Penguin Music, but looking at the sad faces of the major directors out of the conference room, they knew that this must be a pure criticism conference.

However, there is really no impermeable wall in this world, and the day after the high-level strategic meeting of Penguin Music, many executives' speeches were exposed, especially Huang Chuxiong's alien theory, which has become the hottest news in the Internet industry at the moment.

When Ye Tian knew the news, he was thinking about how to use WeChat, the largest traffic entrance in the future mobile Internet era, for his own use

"Mr. Ye, in fact, I also want to say something from my heart, sometimes I don't know what words to use to describe you, I will also use the word alien, but the chief designer of Penguin Music actually brought this to a high-level meeting, it is really inappropriate, I am afraid that this person named Huang Chuxiong has not been in Penguin Music for a long time" After reporting the news to Ye Tian, Ye Shan stood aside and couldn't help but smile

Ye Tian's face was impermanent, and he also smiled at Ye Shan's words, but his heart was no less than a hundred-meter wave, if it weren't for this buddy named Huang Chuxiong, he really didn't expect the framework of the times to be such a lofty and accurate word.