"Why did Sony get involved in the film industry?" For the electronic do well, and the high profit scary Sony horizontal plug wants to buy MGM Wang Xuxian is very puzzled.

"It's because Sony is doing electronics that he wants to get involved in the film industry." Qiao Feng said with a smile: "Think about it, what is Sony's most famous product? If you think about it, you will know why Sony wants to get involved in the film industry and buy MGM, one of the seven major Hollywood studios. Sony's purpose is different from mine."

"It's a videotape, a camera, and a video camera." This is not difficult for Wang Xuxian, and he said without thinking about it.

"That's right, it's these audio and video equipment, this is Sony's flagship product, and it's also Sony's trump card. Qiao Feng nodded.

Sony was originally founded after World War II, and after World War II, the capital city of Tokyo lay in ruins. Dai Ibuka established the Tokyo Telecommunications Research Institute at a department store warehouse in the Nihonbashi area of Tokyo. Akio Morita joined the joint venture at the invitation of Idakudai, and with 190,000 yen of capital from Morita Distillery, Tokyo Telecommunications Industry Co., Ltd. was formally established in 1946 and relocated to Gotenyama, Shinagawa-ku.

In the beginning, Sony was a radio manufacturer, but it was not until 10 years later, in 1956, that the company developed the world's first transistor radio, the TR-55, and developed the world's first transistor radio, the TR-55.

Although Sony's black-and-white TVs were sold well as early as 1950, their technical competitiveness was not at all, and the quality control of the color TVs produced afterwards was not satisfactory, resulting in huge losses and pushing the company to the brink of bankruptcy.

In 1967, Sony announced that Dai Ibuka himself participated in the development of the Trilon video tube technology, which made Sony TV a global hit, and Akio Morita was able to pay off a huge development debt borrowed from the Development Bank of Japan within three years.

And Sony quickly became a large group.

In 1970, Sony, JVC and Panasonic jointly released the U-Matic tape recording system, which officially opened the prelude to the future competition of video tape specifications, and on April 16, 1975, Sony released the world's first SL-300 with Betamax specifications for the consumer market, and made Sony a global consumer electronic imaging manufacturer.

In September 1976, JVC introduced the VHS standard, and Konosuke Matsushita decided to join the VHS camp. In the competition between Betamax and VHS video recording, VHS rapidly expanded the market at three times the rate of Betamax due to VHS's improvement of Betamax's biggest weakness (recording time of only 1 hour) and Betamax's reluctance to open up the specification license.

Sony insisted on Betamax to fight against the VHS Alliance, which was open to the world specifications, and finally the 14-year battle for specification dominance finally ended in 1988 when Sony resolutely joined the VHS camp and Betamax completely withdrew from the market.

From a technical point of view, the Beta format is far stronger than the VHS format, but Panasonic has won the support of many manufacturers through flexible licensing operations, so it dominates the civilian market. The Betamax format entered the professional arena with its technical advantages and became the dominant standard in the field of professional broadcast video, and many of today's broadcast video standards are based on this starting point.

In March 1979, at the request of Dai Inobuka, the audio department modified the small tape recorder "Pressman" for reporters into a smaller tape recorder, and after receiving praise from many people for its good sound quality, Sony began to introduce the Alkman (Walkman) in July 1979 under the leadership of Akio Morita.

Akio Morita positioned ALKMAN in the youth market, and emphasized youthful vitality and fashion, and created a headphone culture, which began to be sold worldwide in February 1980, and in November 1980, the non-standard Japanese English brand "ALKMAN" began to be used worldwide, until a few years, "ALKMAN" has sold more than 250 million units worldwide.

At this point, Sony has become a behemoth.

Because Sony failed miserably in the competition between Betamax and VHS video recording, Akio Morita realized that the best hardware alone was not enough for Sony to master the market.

Akio Morita believes that it is necessary to combine the most high-end hardware with the most cutting-edge content, so that there will definitely be a chemical reaction where one plus one is greater than two.

What is the most cutting-edge content, at this time, and even decades later, the first-end content must also be the movie.

And which movie is stronger, it is undoubtedly Hollywood, and Hollywood is the most powerful, and the top Hollywood seven, and it is at this time that there is a rumor that Corkrian wants to sell MGM again.

Although MGM is no longer lonely, he is still wearing the skin of the Hollywood Seven.

Although I heard that Qiao Feng was talking to Corkerian about the acquisition, how could a behemoth like Sony care about Qiao Feng.

Even if Qiao Feng is worth billions of dollars, compared with a large group like Sony, Qiao Feng is not half a little worse.

After all, people can sell more than 200 million units of the Walkman alone, and the Walkman at this time is still a luxury, and the price is extremely expensive, and Sony has made an unknown number of dollars on the Walkman alone.

In addition, the investment form in recent years has been so good that all companies are making a big deal, and Sony is the leader in it.

Of course, even if you don't want to find the best content for your product, Akio Morita will definitely cut it in.

Because, sometimes money is not the only purpose.

As a result of its defeat to the United States in World War II, many American enterprises frantically acquired American enterprises for the sake of national pride, but many American companies were powerless to fight back.

What money can Mitsubishi Heavy Industries make by buying Rockefeller Center, the main thing is just to save face.

A few years later, the United States bought back Rockefeller Center, also for the sake of face.

Sony bought MGM, one of the Hollywood Seven that symbolizes American cinema, on the one hand, for profit, and on the other hand, for the sake of face.

This is the same as the Korean stick, the national self-esteem is the old strong, they are desperate to expand the influence of their country, whether it is economic, political, or other aspects, the country is expanding its influence all the time.

"Sony is so powerful, and the price will definitely be very high, and it must be closer to Corkrian's psychological expectations than I. What are you going to do?" Wang Xuxian asked worriedly.