Chapter 167
Even people like Lin Xiao, who don't know much about e-commerce changes, have heard of the name of LOTUS.
LOTUS, the Chinese name means lotus.
She is indeed like a lotus flower, standing out among the noisy and chaotic online stores and becoming a unique e-commerce brand.
LOTUS focuses on a light and colorful girly style, and the style is quite obvious and strong, and it has become more and more obvious in recent years. I accidentally swiped it on Taobao, even if I don't like it and don't choose this style, I can't help but look at it curiously.
Even now, when e-commerce has become quite popular, online stores still can't get rid of all kinds of cheap labels and impressions.
Most of the top online stores are based on physical stores and expand their front by online. A small number of people who rely purely on e-commerce to gain popularity, but they have also begun to use physical stores to prove their brand value.
There is only LOTUS, and from beginning to end there is only an online store.
The colorful online fashion industry, they make everything more three-dimensional and colorful.
But before this year, the store also broke out in negative press. In other words, some stores have been contaminated with negative news because of her, and even closed their stores because of this.
NEW/S/TEPγ
"A few years ago," Huang Lu subconsciously wanted to smoke, and when he turned his head sideways and found that his hands were empty, he looked at Lin Xiao and smiled helplessly, and continued: "If you think a little more highly of yourself, we can indeed be regarded as one of the opponents who are capable of competing with each other at that time. β
Even before this year, when the various events were not so grand and the influence of online shopping was very limited, many stores of the same type entered the river. But there are comparables, back and forth, but these are the only ones. And at that time, NEW/STEP and LOTUS were the closest in style.
"You still like the design of a girly style with a strong and bright style before?" This was something Lin Xiao didn't expect, and glanced at Huang Lu with some surprise, his eyes full of disbelief.
Although she had heard a lot about what had happened before, this was the first time she had heard it from Huang Lu's mouth, and she was full of curiosity and couldn't help but feel a little emotional. It's really that the style of LOTUS is too bright and strong, and what Huang Lu and Zhao Qingran are designing now is almost like two directions.
"Of course not," Huang Lu saw at a glance what Lin Xiao was thinking, and said: "At that time, their style was not as strong as it is now, and it was biased towards girls, but it was just girlishness. Having said that, it was only after the events of that year that they began to slowly change their style. β
This has also become a point that their fans now like to publicize. β
"Hmm. β
NEWS/TEP and LOTUS were not really on par at the time, and compared to LOTUS, which was already quite large, NEWS/TEP could only be regarded as a character who kept catching up with each other.
The character who has been chasing after him finally didn't want to follow honestly anymore one day, so he had a bad idea and simply plagiarized directly. Unexpectedly, it coincided with the transformation of the platform at that time, and such a big plagiarism incident naturally got the most serious punishment.
The plagiarist's repeated operations are incomprehensible, and in the end they simply close the store, which makes people happy.
LOTUS has made a lot of money for this, and gradually made its own style clear. The onlookers all applauded and directly pushed LOTUS to the altar.
"Shops that have already reached this status, why do they still want to worry about the waves that accidentally tripped them on the road?" Huang Lu looked at Lin Xiao amusedly, his tone full of mockery.
"What's impossible. Lin Xiao shrugged his shoulders and said indifferently: "Anyway, don't you think the same way? β
"I'm not right. β
"But that's what I believe. β
The mockery on Huang Lu's face could no longer be maintained, and the smile on the corner of his mouth slowly dissipated. I don't know when the night has completely enveloped the earth, only the street lamps not far ahead, still emitting a warm yellow halo.
The distance between the two is very close now, and Huang Lu still can't rely on vision to see Lin Xiao's expression clearly at the moment. But he felt that the other party's expression had never been so clear and bright as it was now.
A natural trust that spreads from the bottom of my heart.
Almost every time Lin Xiao looked at Huang Lu, his expression.
Huang Lu's eyes were slightly hot, and there were even some inexplicable grievances that came out of nowhere.
"You just believe in me. Huang Lu heard his own voice say this.
I don't know if it's Lin Xiao's illusion, she always felt that when Huang Lu said this, there was an unfamiliar tone hidden in his voice.
Seems like ...... Crying.
"Of course I do. Lin Xiao bent the corners of his mouth and said, "Brother Lu." β
Since stepping into Fantes, Huang Lu has taken on the responsibility of other people as a matter of course, and he has indeed been working hard for it. It is difficult for such a person not to be believed and recognized from the bottom of their hearts.
"But this matter is not as easy to investigate as imagined," Huang Lu looked at the lights that were going out in the distance, changed the topic, and said in a calm voice: "Let's put it aside first, I'll ask Brother Fang to ask in those swiping groups, find a few single-release hosts with a better relationship, and see if you can find out something." β
"Business is hard to do, intrigues. β
"It's good to carry it over, and after this wave passes, it is estimated that it will be able to stop for a while. β
"Well, after the big promotion, the effect of our live broadcast has also been verified, and the effect should be better in the future. β
Not only better, Fantes's live broadcast room almost exploded slightly. This time, it is not relying on strange hot searches to attract traffic, but really relying on the content, attracting countless people to watch.
At the beginning, on the short video platform, the videos they sent out every week, although the number of views was quite good, the number of shares, comments, and likes was average, which was not too high. After a long time, Lin Xiao and Huang Lu didn't pay too much attention to this.
But what I never expected was that Lin Fang roughly counted the sales of this big promotion, and almost half of the orders came from direct search by name, which was obviously attracted by external platforms. In addition, nearly two-thirds of the remaining half of the orders came from the live broadcast room.
Jin Shuyan replied: Oh my God, this set is really good-looking and thin! Obviously, it looks no different from other ordinary clothes, but the upper body effect is really good.
Big Flower Roll: Who would have imagined that my huge pear-shaped body would also wear a crop top and crop top one day. Every time I put it on, someone asks me how I have lost weight and looked better recently. I've become super confident myself. Every time I go out, I feel that I am very good-looking today, and my temperament and spirit are instantly different.
Jin Yu is not there: I placed an order impulsively through the live broadcast room, and I thought that only the temperament and figure of the anchor could wear the effect, and I was very nervous when I bought it. But I didn't expect the upper body effect to be really good, and the classmates sitting behind me would reach out and pat me from time to time and ask me why my legs were so long. Obviously in the winter, they were still laughing at my five-fifty figure, and I was sad about it for a long time.
I like to come to your live broadcast room, not only to sell, but also to learn a lot of things, it's just a video fashion magazine. No, you're more reliable than fashion magazines. Especially the anchor who likes you, especially patiently explained to me how to dress, how to show my strengths through collocation, I am really confident.
Mercury gravity: As soon as I put on my clothes, someone came to compliment me, so happy, so happy. Although the clothes look very ordinary and simple styles, it is not exaggerated to wear them every day, but they are good fit. In fact, the set I bought, just like the anchor said in advance, is not a particularly thin and hidden meat style, but I still like it, and I still feel confident when I wear it.
......
Originally, there were a lot of buyer shows, and after the big promotion, the comment area showed explosive growth.
Almost every day, people keep commenting and posting pictures, as if they are using this place as a mood message board, telling that they have made themselves look more energetic and confident through simple dressing. The people around me noticed these slight changes, and every time their eyes lit up, they did not hesitate to praise themselves and praise them with real feelings.
These heartfelt compliments make people unconsciously soften completely. In this way, happiness and tenderness are thoroughly expressed through the words.
"It feels like our comment section is about to turn into a social space message board. After Qin Yueyue finished sighing, he couldn't help laughing, and said, "But after reading these comments, it really makes people feel very good." β
The content of true feelings can always easily arouse the empathy of others, and bring yourself into it, as if you also really feel the kindness of the people around you.
"Obviously, it's just a change of clothes. Chen Su couldn't help but be speechless.
"yes, just a change of clothes. Lin Xiao curled the corners of his mouth, smiled mildly and said in a calm tone: "Even if I just changed into an ordinary, the price is not particularly expensive, but I was different that day." β
Everything is new, including yourself.
The vast majority of people are like this, depressed but always can't help but cheer themselves up. No matter how bad the previous day is, but at the beginning of a new day, you can easily pick yourself up and forget all the depression and sadness in front of you when you feel a little new kindness from others.
It's really sad, but it's also extremely positive.
Even if it's just a new set of clothes.
Zhang Yanan looked at everyone thoughtfully, and then looked down at the comments on the mobile phone screen. It was as if a brand new world, which I had never seen and had never thought of, opened up in front of me with a bang.
Suddenly, countless and complicated news poured into her mind, stacked in a mess, and she wanted to say something but didn't know where to start. I only know that there seems to be a faint thought in my heart, which is beating again and again. It's as if if if you don't calm down, it will erupt.