Eight.

After breakfast, Guo Yunfan hurriedly walked into the Tang Film and Television office, with a little excitement and anticipation in his heart.

At around half past eight, the premiere box office of several films in the National Day file that was finally counted will come out.

This box office data, whether it is for Guo Yunfan or for Tang Film and Television, is very important.

In terms of the Tang Dynasty, although literary films are a relatively important feature. Moreover, one of the main strategic directions of the company is to cultivate and support literary film directors and literary film works.

The characteristics of literary films, not to mention artistry, and commercial profits, compared with those commercial films, especially Hollywood commercial films, are at a disadvantage. The proportion of literary films that do not make money or even lose money is much higher than that of commercial films.

The reason why Tang people have always cultivated and supported literary films in this way is that it is a concept of the company founders of Mr. Ke's generation, and then passed down as the company's culture and strategy.

Second, in fact, although literary films are commercially weak, not all of them are not profitable. Moreover, the influence of literary films does not depend solely on the box office, but more on word-of-mouth and influence, including some awards. These can give some benefits to the Tang people from various channels.

As for a literary movie like "Farewell My Concubine", this time, the Tang people attach great importance to it.

In terms of the quality of the film, many high-level executives, including the Tang people, have seen it before, and they are basically very satisfied and even shocked from top to bottom.

Lin Bao's debut novel surprised everyone.

And such a movie, as the main investor, the Tang people also have high expectations for it, and it has been arranged very carefully.

Publicity, public relations, and marketing are all going all out and using the highest level of treatment.

Other directions, the declaration of the film festival or something, naturally needless to say.

The box office schedule is even more fully supported, and a commercial film that is very important to the release of his company itself has been postponed. In the end, the film schedule was pushed to more than 25%, which is already very rare.

Therefore, for the box office and premiere box office of "Farewell My Concubine", the senior management of Tang also attaches great importance to it.

As for Guo Yunfan, his own interests are similar to those of the Tang people.

He is one of the producers of this movie, originally, the name of this position should be Tang Xiao Ke.

However, because he joined the Tang Dynasty from his beginning, several movies and TV series he purchased and produced were very good, even hits. Moreover, the relationship between Guo Yunfan and Lin Bao also made the Tang people attach great importance to it, and they also intended to promote him, so his name could finally appear in the position of the producer at the beginning of this movie.

This location, in fact, is very rare.

Guo Yunfan's own expectations for Lin Bao's film are very high, the whole production, commerciality, storytelling, and artistry are very high, and the box office audience is worth looking forward to, and it is even more likely to harvest a lot of film festival awards.

"Farewell My Concubine" is likely to become a domestic classic movie, as his producer, the honor is very high, and the influence and development of Guo Yunfan's own career is even greater.

He himself is also full of gratitude and expectation for Lin Bao and the newcomers and opportunities given to him by the high-level Tang people.

Therefore, I am also very concerned about any news and achievements of "Farewell My Concubine".

Sitting in a chair behind the desk, dealing with some work-related emails, Guo Yunfan began to browse the news of "Farewell My Concubine" on the Internet.

On Douban, the movie score dropped from 9.6 points at the beginning yesterday morning to 9.5.

However, the impact is not great, such a score is already very high, and it also represents the recognition of many audiences who watched the premiere for such a movie.

The comments on the Internet are basically positive.

Several comments with a lot of likes were given five stars.

Looking at the content in those high-scoring evaluations, Guo Yunfan was also slightly relieved in his heart.

In fact, the movie "Farewell My Concubine", in his opinion, is basically perfect. Except for one point, that is, inside, about Cheng Dieyi's personal emotional issues.

From his own personal point of view, he agrees with such sentiments. Cheng Dieyi's own experience and mental journey are not abrupt, and even taken for granted.

However, at the beginning of the internal audition, although everyone did not say it, they were still a little worried about it.

Now, seeing the movie reviews, netizens basically recognize Cheng Dieyi's emotional problems.

Even, one of the most popular long reviews at present, "Yuan Siye, who knows Dieyi best", analyzed the mental journey of Cheng Dieyi, a typical character created by Lin Bao, very seriously and delicately. At the same time, it was pointed out that in the movie, Cheng Dieyi met several men in his life, even Duan Xiaolou, who did not understand and recognize him as much as Yuan Siye. It's a very brilliant, surprising, and very likely to be overlooked.

Under the long comment, netizens agree very much with what is said in this article.

The whole process of Cheng Dieyi's mental journey not only did not make Oriental netizens who are now in such an era and the Internet environment feel alienated or even disgusted, but they were very sympathetic and recognized.

It can only be said that Lin Bao's portrayal of this character, including the relationship between him and the other characters around him, the interaction, and the connection between the whole fictional half-century story before and after, is really too powerful!

In addition to this, the watchability of the entire movie story is also the most commented on by netizens.

In fact, when Lin Bao first said that he wanted to make such an opera movie, the first thing that flashed in Guo Yunfan's mind was the kind of documentary film that was slower than literary feature films.

Even if it's a fictional story.

However, after the final film came out, Guo Yunfan watched it for the first time, and he actually saw a feeling of a commercial film.

Yes, everyone can see that in this literary film, the rhythm of the story, including various visual effects, and the explosion of the climax of the plot, are actually very gripping.

can integrate such excellent commercial elements into such a movie genre, Guo Yunfan can only sigh, his classmate is simply too demonic.

There are many foreign movies that combine storytelling and artistry very well, and they are also very popular in China.

However, if you really want to compare, they are either artistically or in the rhythm of the story, they are more or less weaker than "Farewell My Concubine".

It can be said that it is a perfect movie.

At least, that's what Guo Yunfan thinks in his heart.

"Mr. Guo, the premiere box office is out. ”

At this time, a director of the data department walked in from outside.

"How much?"

Guo Yunfan asked busily.

"Mr. Lin Bao's "Farewell My Concubine", the box office of the first day premiere was 88 million!"

"Eighty-eight million?"

Guo Yunfan read this number, then pondered in his heart, and said, "It should basically be regarded as full attendance?"

"Yes, Mr. Guo. ”

The director of the data department said, "According to the statistics fed back by various theaters, the attendance rate of "Farewell My Concubine" on the first day reached 99.7%, far exceeding the 97% of "The End of the World". Moreover, the pre-sales of the scheduled theaters in basically various cities are basically close to being sold out in the next three days. ”

"Hmm. ”

Guo Yunfan said, "I just saw that there are people on the Internet complaining that they can't buy tickets for the latest movie. ”

The department head on the other side also said a little helplessly: "It is indeed Mr. Guo, just this morning, a friend of mine came to me privately and asked if our company still has internal movie tickets for the last two days." Looking at the evaluations on the Internet, netizens have a very good evaluation of Mr. Lin Bao's movie, and the whole publicity effect is also good, and the word-of-mouth effect has been formed. ”

"Good. ”

Guo Yunfan nodded, thought for a while and said, "The high attendance rate and word-of-mouth effect are the strength of the movie itself." Scheduling films is our responsibility. ”

"Yes, Mr. Guo. ”

The head of the department said, "However, there is such a high attendance rate on the first day, and the reputation is also very good, coupled with the appeal of many netizens on the Internet, I think that many theaters should consider adding films to "Farewell My Concubine". ”

"It still depends on the situation of "The End of the World", how much does it gross?"

"The opening box office of "The End of the World" was about 156 million. ”

"150 million?"

Guo Yunfan nodded slightly.

The box office of 150 million on the first day is actually in line with everyone's expectations for such a Hollywood blockbuster.

The attendance rate is 97%, which is also very rare for such a commercial special effects film.

If this is the case, then under the influence of special effects blockbusters and higher ticket prices in 3D, even if those theaters see the take-off of "Farewell My Concubine", it is unlikely that it will be possible to arrange films from "End of the World".

During this day, the schedule of several other theatrical films was squeezed little by little, even including "The Wanderer". And most of the squeezed out of this is basically given to "Farewell My Concubine".

But whether it is for Lin Bao Studio or for Tang Film and Television, these films can only be regarded as a drizzle, and they cannot satisfy their appetite.

If you want to further expand your influence and box office, you have to tear it up from "The End of the World".

However, if "The End of the World" does not have too many accidents and plays the level of Hollywood blockbusters normally, then it will be very difficult for "Farewell My Concubine" to tear its schedule in the next 30 days.

The number of screen blocks in the theater is constant, so the film scheduling is a zero-sum game.

If the quality is not weak, "The End of the World" has an advantage in the game because of the advantage of the opening film arrangement. If there is no special reason for the theater side, it is impossible to easily change the film schedule.

Unless, because of the word-of-mouth and voice of "Farewell My Concubine", "The End of the World" will be crushed in an all-round way.

Guo Yunfan looked at the premiere data handed over by the department head, then opened the webpage and began to read the comments about "The End of the World" on the Internet.

In fact, since this day, all kinds of movie reviews on the Internet, everyone has given more content to "Farewell My Concubine", this story, including the various scenes and lines in it, is something that everyone talks about.

And "The End of the World", however, is in the film review, and there is less discussion and evaluation of the content of the film.

In fact, this Hollywood blockbuster really doesn't have much to discuss in terms of film content.

Although it is said that the special effects of his entire movie, the flow of the story, including the watchability of the story, are very high, and it is also its advantage. However, because of this, it can only be regarded as a special effects film in a certain sense, a saliva film, and after watching it once and experiencing the shocking effect of the future scene of the end of the world and the earth, it will end.

It's not at all like "Farewell My Concubine", which impresses all viewers and wants to express their own views and opinions.

If you want those theaters to be willing to give up the interests of the 3D "End of the World" and give more screens to "Farewell My Concubine", you still have to start from the word-of-mouth effect.

Guo Yunfan took another look at the Douban score of "The End of the World", which has dropped from 7.1 yesterday morning to 6.3, and the decline is still very large. It also means that after watching it, the audience is still a little disappointed with such a decent or normally played Hollywood blockbuster.

This may be related to the fact that with the development of the domestic film industry, the audience's taste and aesthetics have improved. After all, special effects films that have always been a routine, without too much empathy or surprises, are eventually tired of watching.

At the same time, it may also be related to the word-of-mouth explosion of "Farewell My Concubine" released at the same time.