Chapter 195: Hit you the way you did
"The question now is how to stop user churn quickly. ”
"Version updates, while a big issue, are not a priority!" another executive continued.
"Why don't we do a user feedback campaign!"
"This is the fastest way to retain user losses. ”
"Do you mean giving money?"
"Give money in exchange for users?"
"How long?"
"Today or tomorrow?" asked the vice president.
"The best way now is to stabilize the traffic of those stars as soon as possible!"
"They ran to listen to music in one fell side, which led to the rapid loss of our users!"
"Originally, our Penguin Music may be similar in terms of functional experience compared to listening music. ”
"The reason why we are able to sit firmly in Diaoyutai is because we have a large group of singers!"
"There's a huge amount of traffic in there. ”
"Now these singers are running to listen to music, and their fans are running along. ”
"We just need to let these resident singers not go out of tune!" Xiang to the vice president hit the nail on the head.
Peng Jiaxin, who was sitting on the top seat, nodded.
"Xiang Vice President is right!"
"Now our biggest problem is how to retain those settled singers! ”
"So what are we going to do to keep these singers?" asked one executive.
"When the agreement was signed, these singers were only signed residency agreements. ”
"It's not an exclusive license at all!"
"Now they're turning to music. ”
"There's nothing we can do to stop it. ”
"Isn't it possible that we have to enforce that they are not allowed to enter other music platforms?"
"If we do, we will be criticized for our penguin music. The executive continued to say worriedly.
Peng Jiaxin smiled and said confidently: "What do you think these singers and stars need most?"
"It's nothing more than traffic and popularity!"
"Since they want traffic and popularity!
Peng Jiaxin raised his eyebrows and said confidently.
"Do I need to worry about traffic and exposure?"
"Huh?"
Peng Jiaxin looked left and right at the many executives around him and asked.
Many executives, you look at me, I look at you looking at each other.
Xiang Vice President frowned and asked, "If you say that you give them huge traffic and exposure!"
"We're going to lose a lot!"
"Traffic and exposure require a lot of resources!"
"But I didn't pay any price for listening to music, but I just lost a few singers. ”
"And maybe these singers will still choose to take our meal. ”
"Drinking someone else's milk again!"
"After all, our traffic and exposure are just benefits for them
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Already, they gave Xiting Music a license. ”
"It doesn't come at a cost. ”
"In that case, we will lose a lot!" said Vice President Xiang worriedly.
Everyone also nodded, and agreed with the concern that the vice president said.
Peng Jiaxin, who was sitting at the top, shook his head with a smile: "Don't worry!"
"No one can eat our penguins, without paying the price!"
"Traffic exposure comes at a price!"
"Only singers who are willing to give us exclusive authorization can enjoy huge traffic exposure!"
"If you don't sign an exclusive license with us, then I'm sorry! Your traffic is small, but it's none of our business. ”
Peng Jiaxin said indifferently.
"I'm just going to let them do multiple-choice questions!"
"If you choose to come to my penguins, you will have a lot of resources for them! ”
"Then I'm sorry! I never forced them to do anything, they chose it all for themselves!"
"It has nothing to do with us!"
Peng Jiaxin's tone was indifferent, but he said very viciously.
Many executives don't understand what he means? A child can only have one mother!
Choose your mother, your mother will give you the best milk to eat, if you choose a stepmother, I'm sorry, then you are no longer my child!
Go and be a son with someone else!
Peng Jiaxin is very confident, in terms of traffic exposure, except for Baidu, Penguin said second, no one dares to say first!
I want to listen to music, although it is very good, but!
If you want to compare it with penguins, it's too weak!
That's his self-confidence!
In the face of huge resources, he doesn't believe that there will be a "child" who is not tempted!
"This is how it is arranged!"
"Plus!"
"The version update I just said to the vice president, we must also come up with a plan as soon as possible, and strive to make a new version in the shortest time!"
"That's it!"
"If you want to listen to music, you will no longer have any capital worth fighting us against. Peng Jiaxin calmly commanded.
Everyone nodded in agreement, turned around and packed up their things and went down to prepare for countermeasures.
On the music side, after a period of opening, the number of singers settled in has finally exceeded 100.
Most of them are third-tier or even fourth-tier singers.
There are not even too many second-tier singers, let alone a few first-line singers, and as for the superstars, they can't even imagine.
Not a single one.
Such a result can be regarded as Lin Xi's expectation.
Tianwang singers and first-line singers already have their own fan bases, and they will be a little weak to absorb them.
That's normal.
His original purpose was not to absorb any Ura superstars.
These celebrities who have reached a certain fan base all have their own status and face.
If you don't go to courtesy on your own platform, it will be difficult to absorb them in.
But it's a pity that Lin Xi never thought of courteous to them, though
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They are popular, but he is the father of the gold owner!
He wants these people to willingly join in listening to music!
Then you have to curb the source of traffic!
Lin Xi thought silently in his heart, Luo Yingjun suddenly knocked on the door, walked in, and said anxiously.
"Mr. Lin!"
"Penguin Music has come out with a countermeasure!"
"Oh?"
"So fast?" Lin Xi was a little surprised, he didn't expect Penguin Music to move so fast.
Luo Yingjun hurriedly handed him the pieces in his hand: "Mr. Lin, look! Penguin Music officially announced the Penguin Music Singer Support Program!"
"Singer support program?" Lin Xi frowned.
He took the piece in his hand and looked at it.
A look of surprise appeared on his face: "Yo! this penguin music is quite brainy!"
"To be able to think of this method is not a waste of their talent!"
Lin Xi smiled and casually threw the piece on the table.
"Singer Support Program!"
To put it simply, it is to open up a new recommendation list, and every week will select new songs that are more outstanding this week.
Carry out traffic diversion.
Give a recommendation position, and, looking at Penguin Music's singer support plan, there are a lot of recommendations set for the list.
It includes basically most of the first- and second-tier singers.
Singers all need traffic, and every time a new song is released, they also need a huge amount of traffic diversion to achieve the highest impact effect.
Now Penguin Music has given this recommendation bit.
It is to let these singers who are eager for traffic stay in Penguin Music conscientiously, and do not move other crooked thoughts.
"So what do we do now?"
"This singer support program has basically been broken, and we don't have singers from our singers. ”
"There's no advantage. Luo Yingjun asked worriedly, looking at Lin Xi with a relaxed expression.
Lin Xi looked at him and smiled.
"What do you think we can do to stop this now?"
"Can't stop it?"
"Then Mr. Lin, what do you mean?" Luo Yingjun was a little puzzled.
Lin Xi smiled mysteriously: "Do you know what kind of methods penguins like to use to deal with their competitors?"
"What kind of method?" Luo Yingjun thought carefully in his heart.
Suddenly, his eyes widened, and he said with a look of surprise: "Mr. Lin, what do you mean?"
"We also have a singer support program?"
"You guessed it!" Lin Xi said with a smile.
"Doesn't he often use this method to disgust people, and now let them taste what it feels like to be disgusted!"
"He Penguin Music has a huge user diversion?"
"Don't I want to listen to music without a huge number of user diversions?"
"In the other way, give back to the other! This trick is very conscientious!" Lin Xi smiled a little mysteriously and inexplicably.
looked at Luo Yingjun.
End of chapter
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