Chapter 243: Super Terrifying Numbers

"I've wronged you. ”

Xiao Yang touched Qi Wei's face, carrying a bag on his back, which contained the sheets inside, originally the two planned to play in Shaxi Ancient Town for three days before leaving, but because of the explosion of "The Rest of My Life" on the Internet, in order to keep a low profile, the two decided to leave Shaxi today and go to the next destination.

After all, everyone is looking for last night's singer now, and if they stay any longer, they may be found out at some point.

Qi Wei blushed, looked at the backpack behind Xiao Yang, and said softly:

"With you, I'm not aggrieved. ”

“......”

When "The Rest of My Life" became popular on the Internet, everyone's eyes focused on the singer of this song, and companies and studios such as major portals and self-media also began to join the battle.

Today's

And while all the media portals are grabbing traffic with the topic of

Snails, digital stations.

As a long-established game portal, Digital Station has always regarded itself as the number one portal for games, and has always been firmly in the hegemony since three years ago.

All of this is thanks to the efforts of several founders of Snail, who began to create Snail two years ago, and did not choose to fight against the three major hegemons such as Sina, but chose the game industry that was not hot in China at that time.

This choice made the snail.

Their development in the game industry has always been unsatisfactory, and the results of the games they have created have been mediocre, but in terms of game portals, they have become the number one portal of games in one fell swoop, and even those super portals still need to bow to the snail if they want to build games.

Even, snail has launched a virtual trading plan, with the strong appeal of snail in the field of games, they have begun to try to set up a platform for virtual item trading in major games, in the future, they are not only the first portal of the game, but also will be the most authoritative place for virtual item trading Of course, these are just their plans.

The gap between the ideal and the reality is that the ideal is always just the ideal, even if this ideal has a 9-9% probability of success, but before success, the 1% may be infinitely amplified at any time.

At this time, Shi Hu, as the founder of Snail, was frowning and looking at the data report at the back end.

As an entrepreneur, Shihu is successful.

He graduated from the Fine Arts Department of Nanjing Normal University in 1993 and has a deep market insight and an idealistic temperament rarely seen among businessmen, having worked in various industries such as advertising, computers, catering and entertainment.

At the beginning of 2 0 0 0 0, Shihu founded Snail Company, which became the earliest 3D online game research and development company. Although the snail's game has always had a mediocre response, and even has little room for survival when it is beaten by Shanda, Shihu also accurately aimed at the game portal, a cake that no one can reach out to.

The snail, under the leadership of Shihu, completely changed, and it is precisely because of this that the snail has today's situation.

From the snail's decision to transfer the target to the game portal, it only took a year for the snail to successfully become the number one website in the game portal category, and the old rivals of the past had to bow to the snail at this time, and paid a lot of money to help themselves promote.

In this way, this is a success in itself.

Being good at change is the biggest characteristic of Shihu.

But at this moment, the founder, who is good at change and innovation, is frowning and staring at the information in his hand, and sitting opposite him is Wen Zhibing, a veteran of the company.

At this time, Wen Zhibing's face was already full of anxiety, and seeing that his boss was speechless, he couldn't help but say.

"Boss, our traffic has fallen seriously in the past two months, and it was just an ordinary decline at the beginning, but in the past half a month, the traffic has not even been half of the usual, and last night Sohu Changyou had the next publicity project, and our promotion data was not even up to standard!"

"Whether it is the amount of PV or the amount of IP, it has plummeted, and the most serious is that our IP volume, compared with the statistics three months ago, has fallen by more than 60%!"

As portals, both PV and IP are important data.

The so-called PV, refers to the number of page visits, which is the lifeblood of all portals, and is also an important indicator of the company, every time a page is opened, even if it is a PV volume, refreshing is also a PV volume, snails can sit firmly on the first throne, because their PV volume has always been the industry leader, even far ahead.

If PV is an important data for the outside world, then the IP is the most important data for the inside, because it represents the clicker user in the same IP, and the number of clicks by the user in a period of time will not increase the amount of IP.

If you want to have enough PV, you need to have a sufficient number of IP addresses.

And now, the volume of IP has fallen by 60%, which is worse than halving, for any portal, such data is almost not just a crisis, this is a test of life and death, if they do not come up with a countermeasure in time, they may even never turn over.

Wen Zhibing looked at Shihu, and seeing that Shihu still didn't mean to speak, Wen Zhibing couldn't help but say:

"We all ignore the era of joy, since they were acquired by Xiao Yang, all kinds of data have been growing rapidly, originally just a small portal that was about to die, but now it has grown into an existence that can compete with us, or even more than just contending. ”

"Their PV volume at the same time of day is increasing every day, and it is very stable, just last night's peak traffic volume, their PV volume was even five times that of ours!"

"Five times?" Shi Hu couldn't sit still, and gasped:

"Are you sure?"

"I'm very sure, and I've inquired, the number of their IPs is also multiplying, as early as more than half a month ago, it has exceeded 1 million, and the number of these users is still increasing rapidly. Wen Zhibing nodded, his face full of anxiety:

"Their voice software has now completed the monopoly of the game voice industry, and the orientation of the user base has made their users basically all gamers, and these players will eventually become users of their portals, and with the release of pirated versions, their new users are increasing very quickly, with more than 10,000 new IPs joining almost every day. ”

More than 10,000 new IPs are added every day, which doesn't seem like much, but over time, it's definitely a super scary number.

After all, the amount of PV that an IP can provide is not low at all.

As long as the game portal of the Gathering Era does not die, and the editor has a little strength, there must be an increase in the amount of 100,000 new PVs, and 100,000 new PVs can be added every day, and over time, this number is definitely multiplied geometrically, and now it is more than five times that of the snail, maybe it will be ten times more directly thrown off in a week!