"Offline?"

For a while, whether it was Yang Hong or Xu Qinglime, they were a little stunned.

"Do you mean, in places like elevator videos, bus stops, traffic light billboards, etc., to put a movie promo?"

Yang Hong frowned, "It's not that you can't, but it costs a lot." ”

There are dozens of large cities, hundreds of small cities, and thousands of cities and towns across the country. If you want to fill these places with ads.

Then the amount of money to be spent must be astronomical.

It's not a blockbuster, you can't do it like this.

The most important thing is that the pertinence of offline advertising is not as accurate as that of online push, and it is difficult to win by quantity. Only family-style movies can cast a wide net like this.

Youth films are doing this, and the gains outweigh the losses.

Zhou Mu shook his head and said: "No, the offline publicity I am talking about is not outdoor advertising, but a roadshow." ”

"The roadshow is arranged. ”

Yang Hong was puzzled, "On the schedule, there is an itinerary in this regard." A total of fifteen cities were arranged, and the run was completed for a month. ”

"This plan doesn't work. ”

Zhou Mu took the pen and put a big cross on the form.

"You ......"

Yang Hong was angry and was pressed down by her again. She took a breath, her chest heaving, forcing herself to calm down, "Then what are you going to do, how do you advertise?"

"Campus line. ”

Zhou Mu didn't sell it, and directly threw out his idea, "Sister Hong, you have a wide network, is there a way to contact a few colleges and universities, preferably a full-time university, not an art school or anything like that." Our films are arranged to be screened and roadshows in colleges and universities. ”

"Of course, it would be perfect if we could arrange one or two secondary schools. ”

Zhou Mu said softly: "To be honest, the main audience of our movies should be middle school, fourteen, five, or sixteen-year-old children. They longed for love, but they were very shy and apprehensive, and they didn't dare to take a step beyond the thunder pool. ”

"It's a pity ......"

Zhou Mu spread his hands and said: "I'm afraid that educational institutions will find trouble, so it is more appropriate to arrange it in colleges and universities." Sister Hong, what do you think?"

"I ......"

Yang Hong's eyes flickered, revealing extremely complex emotions.

Suddenly, the case was struck, "That's it." ”

Dadada!!

She walked out of the office in a hurry, her voice full of life, "...... Gather everyone and have a meeting!"

Hearing the chaotic sounds outside, Xu Qinglime's smile became even stronger, "Sister Hong hasn't been so energetic for a long time. ”

That's because she knew that my idea could break the ice and solve the dilemma of film promotion. Zhou Mu looked proud, "How about it, I'm amazing." ”

"Yes, yes, it's amazing. ”

Xu Qingling smiled like the moon, and suddenly frowned, "That's not right." ”

"What's wrong?"

Zhou Mu was stunned, and his mind was circling rapidly, looking for the missing place.

"It's just not right anyway. ”

Unconsciously, Xu Qinglime walked over, his hands around his neck, his beautiful eyes were rippling like spring water, and he was full of disgust, "You are wrong, you have to admit punishment." ”

How to be punished?

Anyway, Zhou Mu remembered in a daze.

The owner seems to like to bite.

Bite on the lip.

It's soft.

It's a little sweet!

I only bit for a moment.

With a click, Yang Hong pushed the door and shouted, "Open ......"

Bang!

The door closed instantly.

The heavy sound represents Yang Hong's mood.

She's angry and annoyed, damn it......

I don't know what to check.

No matter!

Meeting.

The company's management gathered together, and Yang Hong threw out Zhou Mu's proposal - a film campus trip. This plan was easily recognized by everyone.

It's not that there have been no movies before, and roadshows have been conducted in colleges and universities.

In fact, many blockbuster movies also regard college students as the target audience when they are promoted, and they try their best to win them over. However, Zhou Mu's meaning was to abandon the propaganda of urban theaters and directly focus on college roadshows.

Such a plan is a bit of a backwater.

If you don't succeed, you will be benevolent.

If during the campus roadshow, the movie is not recognized by college students, and the reputation of the movie is not spread.

Then the promotion of the movie naturally declared a complete failure.

To put it bluntly, word-of-mouth is key.

This also means that the quality of the movie determines success or failure.

In this regard, Yang Hong and others are not worried.

Because of the finished movie, everyone has already seen it, and it is sure that it is not a bad movie.

At the same time, a secret test screening was also conducted, and more than 100 audiences of different ages were randomly selected to let them watch the movie and comment.

The final data obtained confirmed that the film was on the passing line.

Especially among the youth group, the film gets the highest rating, fluctuating between seven and eight points.

For a youth film, such a score can be called excellent.

All in all, the roadshow plan is in full swing. The general public may not have paid attention, but the industry has received the news.

in a luxury villa.

Pu Liu and Su Zhe sat opposite each other on both sides of the sofa, each swiping their mobile phones.

Next to the two of them, there is a professional team, on the screen in the living room, presenting slides, explaining the process by the way.

Well, that's right.

After getting the certificate, the wedding banquet of the two also entered the countdown. During this time, they began their journey of brushing the charts and often showed affection.

Pick a wedding ring and be on the hot search list, and customize wedding clothes will also be on the hot search list. There is also the place where the wedding banquet will be held, the choice of bridesmaids and groomsmen, the scale of the wedding, and the form of the wedding......

Fragmentary news can always cause some waves.

One day, Pu Liu ate too much, her stomach was slightly propped up, and she was photographed by the paparazzi and put it on the Internet, which aroused everyone's doubts about whether she had it.

One day, Su Zhe took a photo with a female fan, which was a little intimate, which also attracted unwarranted accusations, saying that he cheated, the relationship between the two broke down, and they divorced......

Of course, reasonable people know that this is a rumor.

Anyway, the two of them have a full sense of existence, and they also took the opportunity to receive a lot of advertising endorsements, which can be regarded as an unexpected joy.

It's okay to lose fans, as long as the hot search is always there, there will always be advertisers who pay.

“...... What do you two think?"

The wedding planner spoke dryly and looked at the two expectantly. This plan, the company has been rectified thirteen times, if it is changed again, he is worried that his colleagues will kill him and commit suicide again.

Su Zhe didn't squeak.

After waiting for a while, Pu Liu said, "Let's do this first, and then we will study and study, and we will inform you of the results." ”

“...... Okay, wait for the two good news. ”

The planner was like a dead heart, packed up his things, and left quickly. Waiting for him to leave, Su Zhe spoke, "It's almost enough, don't toss, trouble." ”

"Why, it's only been a few days, and you dislike me for trouble?" Pu Liu sneered.

Su Zhe paused for a moment and explained, "That's not what I meant. ”

"What does that mean?"

Pu Liu's tone was mean, "The old lady pays for herself and holds a beautiful wedding for herself, what qualifications do you have?"

Su Zhe's lips moved, and he stopped speaking immediately.

"Humph!"

Pu Liu put away his phone and changed the topic, "Xu Qinglime's movie seems to be about to be released, you contact some people, and after the movie is released, all of them will be given bad reviews." ”

“......”

Su Zhe wanted to speak and stopped.

Pu Liu glanced at her, "What, reluctantly, I feel sorry for her?"

Su Zhe's face remained unchanged, and he said lightly: "I want to say, in that movie, many people are in the dark, why do you bother to do this." What's more, I still can't figure it out, in my impression, there doesn't seem to be any intersection between you, why do you hate her so much?"

"I'm jealous, can't I?"

Pu Liu said indifferently: "Why is she so high?"

Su Zhe was stunned and speechless. Vaguely, he felt that Pu Liu's words may not be the whole reason, but also the main factor.

After all, jealousy can easily make people lose their minds.

It's fun to see others have a bad time. Or they feel that they are not doing well, why should others be happy, and they must ruin it.

The evil of human nature is so ugly.

"You don't care about my business. ”

Pu Liu got up and said, "I have something to do, go out first and come back later." ”

"You ......"

Su Zhe's eyes flashed with anger, "We're about to get married...... No, we're married, you don't go to that kind of place less. ”

"You don't care about my business. Remember this for me, I don't want to repeat it. ”

Pu Liu walked over and patted Su Zhe's face, smiling with a little disdain, "I won't go, can you afford to raise me?" Su Zhe, don't forget your identity, you are not qualified to point fingers at me......

She picked up her bag and swayed away.

Su Zhe's face was gloomy, his eyes were full of coldness, and he was a little violent.

Bang!

The vase exploded and shattered into dregs.