Chapter 183: Ginseng Alliance (3/4)
The sky-high price of the century-old wild ginseng brought to the people of Ji Province is needless to say. Look at 1 gross 2 lines 3 Chinese net
Of the eight wild ginseng plants that were dug up, in addition to the thousand-year-old ginseng as the company's treasure of Zhenshan, three were auctioned, one was promised by Qi Zheng to be sold to Guo Chunfa of Zixing Pharmaceutical, leaving one for human favor, and the remaining two were digested by Jiagu.
Qi Zheng and his family didn't need it, so in the end, Wang Yuye and Zhang Zehong bought it.
Guo Chunfa, who got a century-old wild ginseng, was satisfied, so after receiving the invitation of Qi Zheng, he came to Jiagu's branch in Ji Province.
Qi Zheng's office, after Guo Chunfa sat down, Qi Zheng poured him a cup of tea first.
"Mr. Guo, today's conversation between the two of us, if nothing else, should write a strong stroke in the history of the development of the domestic ginseng industry. Qi Zheng is calm and relaxed, but with a bit of "the world's heroes, only the king and the ear" momentum.
Guo Chunfa, who was drinking tea, almost choked.
He put down his teacup and looked at Qi Zheng.
Qi Zheng sat steadily, without the slightest joking.
"Mr. Qi, what you said scared me, where did you start?" Guo Chunfa was a little confused.
Qi Zheng smiled and said: "At present, among the domestic ginseng enterprises, in my opinion, there are three development ideas that will slowly become the mainstream, one is Kangmei Pharmaceutical's style of attacking with brand resources and technical alliances, and the other is Tongrentang's style of breaking through with profound cultural accumulation. ”
He glanced at Guo Chunfa, who was listening carefully, "The last one is that you Zixing Pharmaceutical rely on government support and technical reserves to break through." See 1 Mao 2 Line 3 Chinese Network"
"For now, you Zixing Pharmaceutical is definitely not the most powerful ginseng company in China, but I am most optimistic about you. If the domestic ginseng industry will eventually produce a leader, you Zixing Pharmaceutical will definitely be the ultimate winner. ”
Saying this, Guo Chunfa felt unusually comfortable. But Qi Zheng never touted his company for no reason, so he calmly waited for the following.
The fragrance of tea filled the entire office, and Qi Zheng also said at this time, "But even if you Zixing Pharmaceutical become the leader of the domestic ginseng industry, in the face of the suppression and threat of the international ginseng industry development power, it is definitely not easy to break through." But if we join forces, we will be able to stand up for the revitalization of the domestic ginseng industry!"
Guo Chunfa straightened his back, Qi Zheng's words made him a little excited, but he wanted to know where Qi Zheng's confidence came from, "Why Zixing Pharmaceutical? Why you Jiagu?"
Qi Zheng smiled, he took a sip of tea, moistened his throat, and then continued, "Why Zixing Pharmaceutical? ”
"Needless to say, relying on technical reserves to get through. I appreciate your commitment to developing the core advantages of Chinese ginseng products at the technical level - technological advantages will become a game-breaking weapon for you to take off from ordinary enterprises to leading enterprises. ”
Technology should be the core competitiveness of pharmaceutical companies.
Even if it is a traditional Chinese medicine company.
But what are the three best Chinese medicine companies in the future? What the three best Chinese medicine companies present to the public and investors is the other side of the Chinese medicine hanging pot to help the world: a large amount of money is invested in marketing, ignoring quality improvement, bribing doctors to obtain market monopoly, hoarding raw materials, and falsifying business data...... Chinese medicine may be ruined by greed.
On the contrary, Zixing Pharmaceutical has never been the largest and best Chinese medicine company in China, but its determination to adhere to technology development has never wavered for ten years. This is one of Qi Zheng's confidences.
"As for relying on government support, I can only say that the country's emphasis on the ginseng industry and long-term planning, like air support and sea support, are an important logistical support for the rapid growth and rise of the 'special combat team' of local ginseng enterprises and national ginseng brands, and it is also the most powerful backing. ”
"You say, with these two points, why can't it be your Zixing Pharmaceutical?"
Qi Zheng didn't give Guo Chunfa time to take a breather, and continued to throw out the reason, "Why is it our Jiagu?"
"There has always been an argument in the academic community that TCM may be ruined by TCM, because TCM has the attributes of agricultural products and cannot grow rapidly with the surge in demand. Applying chemical fertilizers against the laws of nature and shortening the planting cycle will not meet the quality and safety standards of the medicinal materials produced. This may be the same problem as real estate, which will take a long time to solve. ”
"But in my opinion, Chinese herbal medicine is the essence of traditional Chinese medicine culture, from seed selection, seedling, cultivation, harvesting to processing of finished products, it is a perfect combination of the local people's hard work and wisdom for hundreds of years and the natural environment. Therefore, high-quality medicinal materials can be said to be the work of 'the unity of heaven, medicine and man' to a large extent, and the product of the perfect combination of the gifts of nature and the intelligent brains of people in a specific region. ”
"And I can say without modesty that Jiagu is the most proficient farming enterprise in China, and it is the enterprise that perfectly combines human activities and the natural environment!
Guo Chunfa was silent for a long time, and then asked, "How do you want to unite?"
Qi Zheng raised three fingers, and then bent the first one: "As the most important representative of the traditional Chinese medicine industry, ginseng should be the first to standardize industry standards and improve the market access system." The government should speed up the institutionalization, standardization, and legalization of the management of the ginseng industry. We want to jointly promote the government's support for the revitalization of the ginseng industry!"
After speaking, he bent down the second finger: "The disorderly planting management of the domestic ginseng industry can only be dumped by foreign counterparts at will, which ultimately caused heavy losses to ginseng farmers." ”
"Since ginseng production is mainly based on woodland ginseng, it is limited by woodland resources and price factors, and has long shown the characteristics of one household and small-scale scattered planting. As a leading enterprise in ginseng planting, Jiagu will drive the transformation of ginseng planting methods to large-scale and standardized planting. ”
"In the main ginseng producing areas, we have established our own production bases through the company and farmers, organized the scattered ginseng farmers, unified production standards, unified procurement of production materials, and unified sales, thus changing the problems of scattered planting, no standards, small scale, high cost and low efficiency. ”
Finally, he bent down the third finger: "If you only sell raw ginseng, you still can't get rid of the fate of being led by others." Therefore, the iron still needs its own hardness, or we must make our own products into high-end products. This depends on your Zixing Pharmaceutical to independently develop deep processing technology and occupy new product markets. ”
Guo Chunfa listened attentively, and subconsciously said, "There are hundreds of beneficial things in ginseng, effective things. I break it down in the same way, some of which I can make medicine, some of which I can make food, and some of which can be made into cosmetics. In this way, the added value of ginseng will be greatly improved, and the enterprise can increase the absorption of scientific and technological personnel after obtaining benefits through the transformation of scientific and technological personnel. ”
Qi Zheng nodded approvingly.
Guo Chunfa came back to his senses and looked at Qi Zheng with shining eyes, "So, where did the first battle start?"
Qi Zheng asked rhetorically, "Is Purple Star Pharmaceutical capable of going to war?"
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