Nuremberg, Germany.

The annual Nuremberg Toy Fair attracts thousands of exhibitors to the town to showcase their achievements.

If it was before, except for being a little famous in the industry, almost no one in the outside world knew about it.

But now it's different.

Since PD hosted the Summer Toy Fair, the name of the Nuremberg Toy Fair has suddenly become loud. Many passers-by and the media, who do not pay attention to such exhibitions, gradually became interested in the exhibition and traveled thousands of miles to Nuremberg to visit.

The exhibition is getting more and more lively every year!

This year's Nuremberg Toy Fair featured more than 13,000 exhibitors. The total number of exhibits has reached 100,000 and millions of visitors have been accommodated.

PD Group also participated in the exhibition.

This year, Wang Kui led a team to participate in the exhibition, and he brought a total of three exhibits to his industry peers, namely virtual idol Luo Tianyi, Kamen Rider Dragoon and Three Illusion God figures.

Originally, there was nothing wrong with that.

As an industry giant, not to mention that the exhibits are very sincere, even if they bring a piece of, everyone will tout and praise it with a clear conscience.

But someone has to stir up trouble!

"As we all know, the story of Yu-Gi-Oh takes place in China, but the source of the setting is ancient Egypt. ”

Toy manufacturers from Egypt, at the exchange forum of the toy fair, threw out an interesting point.

"Our Egyptian culture has been stolen by a foreigner. This is a painful lesson, and I hope you will take it as a warning......"

"You fart!"

Wang Kui couldn't help but retort: "Don't put gold on your face! What do you call Egyptian culture? Did you have a thousand-year-old artifact in ancient Egypt? Did you have a dueling monster?"

Yu-Gi-Oh is obviously a fictional story!

Aside from borrowing from pharaohs, the priesthood, and ancient Egyptian mythology, the other settings have nothing to do with Egyptian culture. How did you label PD a "culture thief"?

What a vexatious mess!

Wang Kui's rebuttal has won the approval of many peers.

But there are many more peers, who are happy to see this kind of thing happen. Even if this argument is untenable, you have to support the "warriors" to overthrow the demon king.

After this incident was reported by the media, it caused an uproar overseas.

Some Egyptian netizens said that ancient Egyptian culture may have been glorious and is known as one of the "four ancient civilizations". But the duel monster is indeed something original to PD, and the application for intellectual property rights does not offend Egyptian culture.

It's okay to be red-eyed, there's no need to splash dirty water!

There are also some Qiu Hua netizens who said that a certain country in East Asia has always been the hardest hit area of plagiarism, how can there be any original spirit? The duel monster of Yu-Gi-Oh must have been thought up by the ancient Egyptians, and as a result, the intellectual property rights were preemptively registered by PD.

"They're stunned!"

After reading the report, Meng Lang was quite speechless and said, "They don't really think that ancient Egypt created a dueling monster and has three illusion gods to protect it, right?"

Wouldn't it?

This is fiction!

There won't really be anyone who can't tell the difference between fiction and reality, and treat the animation background setting as a real historical record, right?

"It's okay, it's just a bunch of retards. ”

Chen Huan said calmly: "Egyptian officials have clarified the false rumors and expressed their heartfelt thanks to Yu-Gi-Oh for promoting Egyptian culture. ”

The official clarification is okay......

Putting aside this group of intellectual disabilities, at this Nuremberg Toy Fair, Wang Kui also discovered an interesting new product.

A company from Denmark is working on an old "building block" toy. Created a "Bugatti Veyron" made purely of building blocks, which caused a lot of sensation!

"This is interesting......"

Wang Kui claimed on the phone that the building block sports car was extremely restored. The "magic bricks (plastic)" patented by them can be put together in an infinite variety of shapes, and it is extremely playable.

This reminded Meng Lang of Lego.

When it comes to educational toys, especially building blocks, Lego is simply a "lonely and defeated" level existence.

There are many and very few LEGO products.

A lot of it is because there are too many shapes that can be put together, and almost every shape is a new product.

Rarely, because Lego has been focusing on the development of "puzzle" toys, especially building block products, for nearly 100 years, and has rarely set foot in other fields.

This piece is still very profitable!

Lego doesn't have any particularly eye-catching IP, and almost all of them are authorized by others to make co-branded toys. Therefore, Lego's revenue accounts for the majority of toy sales, and IP authorization is minimal.

The pattern is a bit like Lebao!

However, the biggest difference between Lego and Lebo is that. Neither has a "pillar-level IP", but Lego has a "pillar-level product", and Lebao does not even have a pillar-level product.

Lego sometimes ranks higher than Bandai in the ranking of the world's toy manufacturers in the original time and space, second only to Mattel, Hasbro and other giants, with annual revenue easily exceeding 10 billion, and ranking in the top 100 of the world's top 500 brands.

It can be said that the building blocks have a head.

In the eyes of ordinary people, building blocks can only be played by babbling children, and adults will feel very naïve when playing.

But did you know that with six eight-piece Lego bricks, you can build 915103765 combinations?

With 2 million Lego bricks, you can build a 66-meter-long "Qingming Riverside Map", and with 500,000 blocks and tires, you can build a full-size sports car......

Human imagination and creativity are perfectly represented with the help of LEGO bricks.

Why is Minecraft so popular?

Human beings have always maintained their original love for creation. Stacked one block after another, the happiness and sense of accomplishment that players gain is definitely the greatest meaning of the existence of toys.

Meng Lang also wants to do this.

He thought about building blocks many years ago. But at that time, he was short of money and manpower, and he didn't have enough time to try this out.

Now that there is money and time, and there are ready-made craft technologies, why not do it?

"You open a vest and touch it!"

Meng Lang advised: "Remember, don't reveal our true identity. Otherwise, there's a good chance they'll sit on the ground and raise the price!"

If it is PD who comes out to negotiate the acquisition of shares, it will be difficult to discuss.

After all, the project that PD is optimistic about will be concerned by the entire industry. In addition to the other party's price on the ground, you also have to worry about the third party entering the scene.

Wang Kui needs to wear a vest!

PD controls several "venture capital funds" overseas. Through formal channels, the relationship between these companies and PD cannot be found at all, but in fact, these companies are all Meng Zai's vests.

Walking the rivers and lakes, who doesn't have a few vests?

Just do good deeds and leave your real name!

Doing bad things and picking up cheap and playing "don't change your name and sit without changing your surname" is either stupid or stupid!

"Okay, Mr. Meng. ”

Wang Kui is very good at working hard, and after receiving Mr. Meng's instructions, he immediately changed his team and asked a blonde and blue-eyed Danish foreigner to come forward to contact the Danish company.

It's the so-called .......

When the fellow saw the fellow, his eyes were full of tears!

When a Danish company met a Danish investor, who was still a "ten-year old fan" of their company, it was really touching and I couldn't wait to sleep in the same bed.