Chapter 2 Preparations Before Moving Forward
Pei Youqing sat opposite Zhao Punchou, with a professional book in front of him, and Zhao Punchou took it over to read it because of curiosity.
The book is called "Actors Create Characters", the author is Stanislavsky, and as soon as you hear the name, you know that this is a fighting nation old Maozi.
Zhao Punctual is a little unfamiliar with this name, but when it comes to the representative work of Comrade Driver, Zhao Punctual knows what kind of car this guy drives.
Zhou Xingxing often takes a book called "The Self-cultivation of Actors" in movies, which was written by the driver Comrade Stanley. The famous saying "There are no small roles, only small actors" was also said by Comrade Driver.
Zhao Punche hadn't watched "The Self-cultivation of Actors", but after reading "Actors Create Characters" for ten minutes, he deeply understood the charm of Comrade Stanley's so-called experiential school.
It's really hypnotic, Zhao Punctuary, who was so sleepy that he couldn't open his eyes, didn't fall asleep when he slammed his head on the desk.
It's not that I can't understand it, this book is a transliterated version, and I know every word, but when combined together, it's a bit unclear.
For example, what is to know the character, experience the character, embody the character, as well as the ideology and non-ideology in the process of creating the character, etc., there is no foundation and it is impossible to understand the depth inside.
Sure enough, it is interlaced like a mountain.
Pei Youqing, who majored in acting, did not have any difficulty in reading, but was still interested, Zhao Punctual could only keep himself busy, so as to ignore Pei Youqing's eyes with ridicule.
In the small office, the two of them are busy, but they are also very harmonious.
Seeing Zhao Puncy frowning and thinking from time to time, and sometimes with a sudden joy, the curious Pei Youqing closed "Actors Create Roles" and lay on the desk. With one hand on his cheek, he looked at Zhao Punctuality.
Pei Youqing asked, "What are you doing here?" Write a script?"
"Of course not. Zhao Punctuality, who was not used to continuous typing, shook his somewhat sore wrist, moved his neck, and explained: "The matter of the script has to be put down a little." I knew from Director Sun that the TV station might be seconded to me for a while.
That show is called "Sing China", it is a music talent show, to be honest, the show is decent, there is a lot of investment, and the battle is quite big, it is not bad, but it is not very good. It's not much different from other talent shows.
It's okay to occupy a certain topicality, but if you want to become a hit, you have to think too much. It just so happens that I have some ideas for similar talent shows, and while I have time in the past two days, I will draw these ideas first, maybe they will be useful. ”
"Show me, maybe I can give you some advice. ”
Zhao Punche smiled: "That dare is good." Give us more valuable advice. As he spoke, he turned the monitor around.
When Zhao Shoushi heard that "Singing China" was going to seconded himself, the mode of "The Voice" appeared in his heart, after all, this is definitely the king of music talent shows, and it is also the kind of existence that I dare to say second, and no one dares to call it first.
"The Voice", which has just come out in the original time and space, is definitely a dark horse that looks down on the world, with the ratings of the first episode of the first season being only 1.5%, and the second episode soaring to 2.7%. The highest was 6%, and the average rating was 3.9%.
There are many reasons why "The Voice" is so popular, among which the subversive blind audition method, the joining of the biggest mentors, the most sophisticated production skills, and strong marketing methods are all important factors.
It is only with each other that this dark horse is achieved.
Zhao Punctual is not very clear about the specific mode of "Singing China", but it is impossible to surpass "The Voice".
Now he is trying to sort out the program process, production concept, division of labor and controversial marketing methods of "The Voice" according to the memory in his mind.
Of course, getting the plan for "The Voice" does not mean that Zhao Punctual will give up "The Voice" to the TV station.
Zhao Punctual is not going to pay a gold mine for a chance to be transferred to the TV station, and it is a super bonanza that can be mined for nearly a decade.
The reciprocity of pay and gain is a respect for both parties and a prerequisite for sustainable development.
Not to mention the tens of millions of net profits that the original space-time Canxing got from Lantai, at least the basic copyright fees must be there.
It's not that Zhao Punctual sold the gold at the price of cabbage.
The main reason is that the cost of "The Voice" is too high, and the production cost of definitely not less than 5000W is not something that Zhao Puheng can afford in a short time.
There is also the background of being able to invite quite famous mentors in the music industry to join, find contacts who are willing to spend a lot of money in advertising, and the hands of hundreds of behind-the-scenes staff.
At least satellite TV,And it has to be the top satellite TV to start this project,First of all, thousands or even nearly 10,000 TV people under satellite TV who are familiar with all processes of program production are absolutely calling、Coming to fight。
Satellite TV itself can provide a nationwide broadcast platform, and it also has its own loyal audience, as long as the program is not bad, it can quickly attract ordinary audiences. With an audience, you can also reach cooperation with advertisers as quickly as possible.
is like "Your Moon My Heart", the previous grades were not good, and no one looked at it. However, after the results are improved, there are customers who cooperate with the radio station who are interested, because they have cooperated with them before, or have understood, and the most time-consuming understanding process can be omitted.
In addition to the 100W advertisement pulled by Zhao Punctuality, the advertising department has diverted the 30W advertising quota, which is still the result of increasing the advertising cost on the original basis.
If it weren't for this, yesterday's advertising director would not have let Zhao Punctual treat him so invisibly.
They ate one of Zhao Punctu's eggs, and they came back with an old hen that could hatch eggs.
For example, with the help of "Your Moon My Heart" to incubate "Passing by Your World", borrowing other people's chickens to lay their own eggs is the most suitable way of development for Zhao Punctuality.
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The mode of "The Voice" is really good, which is what most people can see.
But few people can see the huge commercial value hidden behind "The Voice", or dare not imagine how high its commercial value is.
This is the case with the current Pei Youqing. But it's understandable.
You think, it's only been an hour, and even if Zhao Punche is a tentacle monster, he can only type less than 1,800 words.
Compared to a novel, this is equivalent to an outline, with a few details added to the outline at most.
Pei Youqing finished reading it quickly, and she looked at Zhao Shoushi with the eyes of a fan girl looking at idol: "Is this really your own idea?"
"Uh~" Zhao Punctuality, who received a great sense of accomplishment in his heart, subconsciously straightened his sitting posture, didn't even blush, and nodded without hesitation: "Yes." It's my own thoughts. ”
Stroking his jet-black hair, he added extremely narcissistically: "You know, buddy is nicknamed Treasure Boy." ”