Chapter 145: Who Could Have Thought?
The publicity about "Zhou Zhouxiu" on Weibo has spread, and because of the topicality of the show itself, it has caused heated discussions on Weibo.
Everyone has no bottom on how much this popularity conversion rate is, but the Weibo fans of the show's official Weibo and Zhou Zhou have been soaring.
"Your show is on the hot search again, is this your own start to promote?"
Director Zhang flipped through Weibo to "Zhou Zhouxiu", and hurriedly called to ask.
The last time "Zhou Zhouxiu" was hotly searched on Weibo, it was because of the price of medicine, but this time it was different, although the show had a topicality, it couldn't reach the point where it was discussed on the hot search.
"I didn't expect you to notice Uncle Zhang. Chen Ran smiled and said: "This time it is indeed spent on publicity, and the show wants to try to compete for the first place in the same period, so a lot of funds are spent on it." ”
"No. 1 in the same period?" Director Zhang paused, he paid attention to the ratings, and he was very happy when he saw the ratings rise, but he didn't expect "Zhou Zhouxiu" to come to the point of competing for the first place in the ratings in the same period.
He flipped out last week's ratings report and looked at it, and found that the gap was not small, and the ratings of "Magic Cute Treasure" were bullish, and it was really difficult to catch up.
Director Zhang didn't say anything to hit morale, but said: "If you can win the first place in the same period, your show is really a miracle." ”
Not to mention the first in the same period, even now it is already amazing.
After hanging up the phone, Director Zhang studied carefully for a while, he didn't know the situation on the satellite TV, but Chen Ran's program was really going to take the first place, and it was not only their program that would take off when the time came, but also Chen Ran!
This is the first program that Chen Ran did on satellite TV, and the funds are even less pitiful.
To be able to achieve the first place in the same period under the double restrictions of funding and time slot, even the station should also pay attention to it.
"Definitely, you must win the first place!"
Director Zhang cheered Chen Ran up in his heart.
......
In the evening, Chen Ran talked to Zhang Fanzhi on the phone.
Zhang Fanzhi said: "It was Sister Lin who chatted with you yesterday. ”
Chen Ran smiled: "As soon as she sent the news, I knew it was her." ”
"How do you know?" Zhang Fanzhi wondered.
Chen Ran said: "According to habit, you are not so polite when you chat with me, but you never express your feelings. ”
Zhang Fanzhi stopped for a while and didn't speak.
Being able to tell if it is her on the other side through two sentences requires a lot of care.
Chen Ran asked, "Did she ask anything later?"
Zhang Fanzhi said calmly: "No." ”
Chen Ran said curiously: "According to Sister Lin's temper, this shouldn't be!"
Zhang Fanzhi was silent for a while before saying, "Actually, Sister Lin is very good. ”
Chen Ran nodded: "I also think she is a good person." ”
People are good, but they are too bright, and they are alive and well.
Zhang Fanzhi asked again: "Do you know that it is Sister Lin, who said that there is a new song to lie to her?"
"Sort of. Chen Ran said ambiguously.
Zhang Fanzhi said: "What do you mean?" ”
Chen Ran smiled: "If you come back, then there will definitely be new songs, if you don't come back, naturally there will be none." ”
Zhang Fanzhi understood what Chen Ran meant, pursed his lips and said, "I can't come back for the time being." ”
She paused, then added, "It could be busy for about two weeks." ”
Chen Ran knew that Zhang Fanzhi would definitely be very busy when he just released a new song, so he just said it casually.
However, Zhang Fanzhi said that he would be able to come back in two weeks, which was a bit unexpected by Chen Ran.
At least sooner than he thought.
Sometimes lowering the expectation threshold is good news.
Zhang Fanzhi doesn't have much time, in addition to performing, he also has necessary exercises and exercises, and can chat about WeChat every day and occasionally make a phone call, Chen Ran feels actually quite good.
He used to have less communication with Zhang Fanzhi, but he made up for it during this time.
The understanding of a person is not the same as the introduction of information, you can know it by reading it once, but from the usual words and words.
......
Friday.
The ratings are out.
Because of the promotion on Weibo, the ratings have increased significantly, directly to 0.873%.
That's a big increase.
However, it still did not surpass "Magic Cute Treasure".
Just a little bit.
The ratings of this issue of Magic Treasure did not continue to rise, but stabilized at 0.912%.
Saturated.
The ratings of Magic Moe Bao have set a new high, and the publicity investment is also very large, but the ratings have not increased much, and the potential of this period is such a thing.
The ratings of "Late Night Starlight Show", which was also behind "Zhou Zhouxiu" in the last issue, have dropped a lot, and the ratings share has been squeezed greatly.
At this time, it is very difficult to break 1%!
Now it is impossible for Magic Cute Treasure to do this unless it is to attract other viewers on the basis of the existing ratings.
But if they could do it, they would have done it a long time ago, so why wait until now.
The positioning of the program itself is Bao Ma, and it is too difficult to get out of the circle.
In the column group of "Zhou Zhouxiu", everyone is a little uncomfortable.
The last time it was on the hot search, it was the content of the program that went up unexpectedly, and there was no deliberate guidance, so the conversion rate was not high.
This time, they deliberately guided the audience to watch Zhou Zhouxiu, and the ratings did skyrocket, but they still did not exceed "Magic Mengbao".
"It's hard now. Director Wu Tao sighed slightly.
The ratings of this episode did not exceed, and there is little hope in the future.
"It's hard, but it's not hopeless. Chen Ran said: "Director Wu, do you remember why we chose this issue of publicity?"
Director Wu Tao was stunned, and after thinking about it, he understood what Chen Ran meant, he looked at Weibo, and the topic discussion in this issue was indeed much more active than before.
However, can this be useful? This discussion is also the audience attracted by last week's hot search, right?
Just when Chen Ran was talking to director Wu Tao in detail, the director of "Magic Mengbao" looked at the ratings, but was relieved.
They didn't expect that Zhou Zhouxiu would suddenly increase publicity last week and buy a hot search, which surpassed them in ratings.
Now they are saturated with publicity, and so is "Zhou Zhouxiu".
It is possible that in the next issue, the ratings on both sides will drop at the same time, but no matter what, they are still the first in the same period of magic Mengbao.
From now on, the potential of "Zhou Zhouxiu" has also come to an end.
The person who also breathed a sigh of relief was Xu Yang.
He never thought that the show he hadn't watched at the beginning would soar to the sky, and it would reach the point of competing for the first place in the same period, but fortunately he didn't grab it, otherwise he would be even more uncomfortable.
Xu Yang really couldn't figure out how a program with the lowest ratings for the first broadcast could suddenly become popular.
People are in the late-night file on Thursday, but the ratings exceed the late-night file on Sunday, which causes Xu Yang's face to be not very good-looking in recent days, and he feels like he is about to be autistic.
What makes it even more difficult for him to accept is that Zhou Zhou, a host of a local station, has skyrocketed his fans on Weibo with the help of the show, and he has far surpassed him.
If he had agreed to Chen Ran's invitation, what else could he have done with Zhou Zhou?
It's a pity that he refused too decisively at that time, and now it's too late to turn back.
Planning from a local channel, the budget couldn't be lower, plus a time slot that the station didn't pay attention to at all.
Who would have thought that such a show could become popular!