"You're an entrepreneur, not a philanthropist. ”

Angel took a sip of water, put down the water glass in her hand gently, and said softly.

"What does this have to do with entrepreneurs and philanthropists...... Wu Jun was halfway through his words, and suddenly understood the implicit meaning of Angel's words.

The success of Hongfu Farm in Xiaowuzhuang is obvious to all.

Hundreds of villagers in Xiaowuzhuang have been given a job at Hongfu Farm, and although the job content is still farming, their identity has changed a lot from before.

From the status of a farmer, he has changed to a worker, with a stable wage income, and has a perfect social security like the people in the city.

Not only is the current income much higher than before, but when I get old, my life is more secure.

The villagers in the surrounding villages of Xiaowuzhuang only have envy and jealousy for the villagers of Xiaowuzhuang.

In the past, Xiaowuzhuang was a notoriously poor village, and it was a big problem for young people of school age to get married.

Nowadays, the young men of Xiaowuzhuang have become fragrant and sweet, and if there is a boy in his twenties, he can be kicked off the threshold by the matchmaker in the surrounding villages.

Ordinary people are dressed up on blind dates, and in order to leave a good impression in the girl's heart, they even buy a dress that they don't usually wear much.

The young men of Xiaowuzhuang go on a blind date, as long as they wear the uniforms of Junheng 998 or Hongfu Farm, the success rate soars, and the overalls are more effective than high-end suits.

If you spread the news that Hongfu Farm is going to expand to the surrounding villages, you don't need to spend money to contract the land at all, someone will take the initiative to send it to you.

It is easy to make a trade-off between the small amount of compensation for the contracted land and a job with a stable income and perfect benefits.

However, Wu Jun felt that this was a bit of a pit for his fellow countrymen, and he was a little reluctant to go out on conscience.

Seeing the hesitation on Wu Jun's face, Angel continued: "Win-win cooperation, the money saved from contracting land can be used for the construction of sunshine greenhouses, which can build several more Hongfu farms and provide more jobs." ”

"That's the reason, my idea is a bit of a bull's head. Wu Jun laughed when he heard Angel's words, and figured out the truth.

The two chatted for more than an hour about the expansion of Hongfu Farm.

At noon, Wu Jun called Xu Fei, who was in charge of Junheng Trading Co., Ltd., to have a meal together.

In the afternoon, Xu Fei also joined the topic of the expansion of Hongfu Farm, which was also closely related to her.

In the office of the President of Chun Heng Group.

Wu Jun and Angel and Xu Fei discussed this.

Junior secretary Li Yourong recorded the content of the meeting.

The scale of Hongfu Farm has expanded more than ten times, and the impact is all-round.

At present, the output of Hongfu Farm can already supply the production and supply of Junheng 998 Distillery.

The output within the resource tycoon is as high as 200 tons per day.

Hongfu Farm expands its scale, and correspondingly, the market scope of Junheng Trading Co., Ltd. must be further expanded, and a lot of preparations need to be made in advance.

It is already difficult for a province in northern Hebei Province to digest this production capacity, and Hongyun rice is about to go to the whole country, which is not a matter of one sentence.

Market selection, store location, staff recruitment, pre-job training, etc......

Junheng Trading Co., Ltd. has an online sales channel, and the development and expansion of e-commerce channels is also an indisputable fact, but this channel is not a panacea.

Especially for this product, don't look at the overwhelming number of specialty stores selling rice on the Internet, in fact, offline is the main event.

The average age of users of rice products is generally higher than that of electronic products, and most of the users are women and the elderly.

This group is not as receptive to online shopping as young people, and is more inclined to buy in offline stores.

According to various data, although the shipments of e-commerce platforms in the rice market are large, on the one hand, rice manufacturers are strengthening cooperation with major e-commerce platforms, such as Donggou and Taomao, and the action of offline channels is relatively large.

There are countless stores of Wuchang rice in the country, and Meng Chalong, who was previously destroyed by Wu Jun, also has franchise stores in various provincial capitals.

Brand stores not only help to enhance brand image awareness, but also make customers more assured to buy and enhance customer stickiness.

Especially for consumables like rice, products that are repeatedly purchased, offline specialty stores are the top priority.

In terms of saving logistics costs, offline stores also have great advantages.

The network can be without coverage, but logistics is not.

Just looking at the logistics instructions of those stores on Taomao, it should be seen.

It is true that where Shunfeng and X can't go, EMS can, but the service level and speed of the postal master can almost kill the advantage of online shopping.

E-commerce channels cover 1~3 markets, but 4~6 markets can only rely heavily on offline channels.

Like Donggou is doing so big now, but its rural e-commerce services, selling seeds and fertilizers are still inseparable from the local push.

In the competition between Donggou and Taomao, one of the biggest advantages of Donggou can be its warehousing and self-owned distribution system all over the country, and the rookie network led by Jack Ma also has this intention.

In terms of social effect, offline channels are absolutely crushing e-commerce platforms.

Offline channels are asset-heavy operations, and store properties, labor, channel subsidies and incentives require the company to pay a lot of resources.

Domestic brands with relatively strong offline channels are "captive" with an astonishing number of promoters.

Take the mobile phone industry as an example, such as vivo, which has more than 100,000 offline promoters, and OPPO is about the same level.

This has a stimulating effect on employment and tax revenue in the location where the outlets are provided.

Some people may say that e-commerce is the same, such as Taobao villages everywhere in Jiangsu and Zhejiang, which often solve the employment of tens of thousands of people.

At first glance, the two seem to have similar effects, but now the state does not tax e-commerce, which is one of them.

Second, can the role of e-commerce platforms in improving local tax revenue reach the level of offline channels?

For example, JD.com can take land to build warehouses across the country and get local preferential policies, a big reason is also due to its social effect on the local area.

Junheng Trading Co., Ltd., plus stores, warehouses, logistics management, customer service, online sales department and other departments, currently has more than 100 employees.

With the expansion of Hongfu Farm, the number of employees in Chun Hang Trading Co., Ltd. will have to be doubled to provide more jobs and have a greater impact.

In general, online and offline are not "replaced" relationships, but complementary.

The small meeting lasted until about four o'clock in the afternoon, and only a small part of the discussion about Hongfu Farm was discussed.

After all, it is a multi-billion investment, and it cannot be decided in two sentences.

According to Angel's arrangement, there will be a week-long special meeting for the project.

Wu Guangqiang, who is in charge of Hongfu Farm, and Cai Diheng, who is in charge of Chun Heng 998 Distillery, will also be present.

Three heads