"Haha, haha......"

In the spacious RV, Yu Nian was also reading entertainment newspapers and magazines.

Others were lying down, feeling weak and sleep-deprived. This is also normal, after all, when it was screened, it also started to run roadshows, and it ran for three days in a row.

Mentally, there must be a little sluggishness, and the consumption is not small.

When he was recuperating, he suddenly heard the sound of Yu Nian laughing, Anan immediately opened his eyes, leaned over and asked with a smile, "Director Yu, is there anything good?"

The appearance of this dog's leg is exactly the same as Manager Qin in the movie.

No way, it was concocted for two months.

He entered the play, and he couldn't break free for a while.

"Hey, see for yourselves. ”

Yu Nian lit up the newspaper headlines for everyone to watch.

Hey?

At first glance, a group of people were stunned, a little surprised, a little surprised.

“...... Title party?"

Cui Ji's first reaction was disbelief.

You must know that many recent manuscripts are promoting Mo Huaixuan's "The Story of Winning Gold", which is a mainstream commercial film, even if the box office will not be a big hit, it has a volume of 2 billion.

So when everyone was on the roadshow, in order to maintain a good attitude, they also subconsciously ignored the relevant information of this movie.

Even if the other party premieres, they won't deliberately pay attention. Unexpectedly, today's newspaper published the news of the box office fiasco of "Winning the Gold".

Suddenly, several people hurriedly squeezed over, vying to confirm the authenticity.

Yu Nian let the newspaper out, and then said with a smile: "The zero point box office of the Golden Medal is claimed to be 80 million, but it was accused of serious adulteration. Some experts estimate that it is only 40 million at most. ”

"The point is that after the release, everyone felt that this movie did not meet their expectations and was just a mediocre police movie. ”

Yu Nian smiled indifferently, trying his best to let others look down on him gloating, "This is the end of excessive marketing, and the audience is starting to backlash." ”

He patted Zhou Mu on the shoulder, "We've won." ”

"There's no rush. ”

Zhou Mu was looking at the information on his mobile phone.

Professional film review websites, there are many people who give high marks to "Gold Hunting".

The problem is that there are quite a few people with low scores. He went to see the bad reviews, hundreds of reviews, not as concentrated as the high ratings, but a little scattered, for different reasons.

"A standard assembly-line action movie, a commercial popcorn blockbuster, does not reflect the level of the best director at all. ”

"This drama is very passionate in terms of scenes, scenes, action scenes, costumes, etc., and it is very enthusiastic and refreshing to watch...... But, best director, shoot this?"

"From the plot point of view, it can be seen that Director Mo is ambitious, and arranged a righteous reason for the bandits to snatch gold jewelry, probably to explore the complex side of human nature...... The problem is, this is a commercial film. At the most refreshing time, you actually played literary ...... I feel disgusted by you, two stars no thanks!"

"The protagonist of the movie is a scumbag, obviously a pair with an interrogation expert, and in the end he actually played an affair with a female gangster...... Big pig's trotters, give one star at most!"

"I was looking forward to what kind of masterpiece the best director would make, but I didn't expect to show me a movie about fighting and killing...... One star for sure!"

"Good commercial films, all the elements of commercial films, this movie has them, so I watched other movies, is it necessary to watch it? No surprises, two stars!"

"The pace is good, but ...... At the end of the movie, he actually whitewashed the female gangster, and at the last moment, he pretended to have no bullets, and the air sounded...... Let the female bandit escape. You know, I think you want to make a sequel. But I don't know, I only suspect that you have a hole in your head. ”

"Good and evil are not separated, since it is a commercial movie, let's shoot it well, don't do so many tricks, play some routine of 'robbing the rich and helping the poor', it's too vulgar!"

"Dog blood, bad review!"

“......”

One comment after another, from different angles, explains the reason for scoring, and it is definitely not a water army, because the water army does not have this patience.

Zhou Mu glanced at ten lines, read the comments for a while, and then said calmly: "The headlines of entertainment newspapers and periodicals are also a bit eye-catching and gimmicky, don't believe it." ”

However, Mo Huaixuan's movie, judging from the reviews, is indeed decent. If it's a new director to shoot, there's definitely no problem. ”

But he won the Starry Best Director Award, and when he was promoting, he used this name for marketing, which filled the public's expectations for him. ”

Zhou Mu smiled: "The middle of the day is the sun, and the moon is full, since you have a reputation, then you should realize that you will be burdened by fame." ”

"Yes. ”

Yu Nian thought deeply, "No wonder you are low-key enough when you promote." Did you expect Mo Huaixuan, the marketing is too powerful, and there is a chance of overturning. ”

Zhou Mu smiled and did not answer. Others felt that he had acquiesced, and they inevitably sighed and praised him for taking the lead in the enemy.

...... It's weird.

Zhou Mu is self-aware, where is this far-sighted and far-sighted.

He is also gambling, he is really sure that he will not be screened, but will be released according to the normal process.

However, he still has some confidence in the quality of the movie, and feels that even if he loses to Mo Huaixuan at the box office, he will definitely win in terms of word-of-mouth.

After all, the other party is making a commercial film.

Crazy Perfume is a black humor comedy with a multi-line narrative.

Such a movie must have a good reputation.

This is also true.

Judging from the current trend, it is really difficult to determine which of the two movies has a higher box office. But when it comes to word-of-mouth, crazy perfume is already one step ahead.

Zhou Mu was in a good mood, and also reminded others, "Don't be proud, keep up your efforts." When the movie is drawn and the celebration banquet is held, everyone has a big red envelope. ”

Within three days of screening, the box office exceeded 100 million, and the cost was recovered early, and the rest was pure profit.

However, it should be noted that this screening is actually a large-scale screening. The film scheduling rate of theaters is basically above 15%, which is higher than some normally released movies. So three days after the screening, some theaters have contacted them to discuss whether to add some more films?

Zhou Mu decided to wait and see.

Look at the box office on the first day of "Gold Hunt", if the box office of this movie is not low, it means that it has not been affected by public opinion, then the crazy perfume will definitely be stable again.

If the box office of "Gold Hunting" is not as high as expected, you can consider raising the film schedule and directly enter the decisive battle.

Zhou Mu is looking forward to ......

In the evening, the first-day box office of "Gold Hunt" came out.

130 million!

This data ......

Zhou Mu's expression was a little solemn, but Yu Nian sneered, "As expected, this movie is quite mediocre, and it may be able to make money, but it is at most a billion cap." ”

Zhou Mu was stunned, "Not really, right?"

"Don't forget, at least 40% of his film is scheduled. ”

Yu Nian sneered: "With such a high film scheduling rate, it has not been able to dominate the box office market, which is enough to show that its potential is limited." ”

Syllable!

Zhou Mu patted his forehead and reacted, "That's right, it makes sense." ”

"So you can rest easy. ”

Yu Nian stretched, "I can finally get a good night's sleep." ”

Bang!

Luxury hotel room.

A crystal ashtray that was smashed to pieces.

The crowd raised their eyelids and remained silent.

"Speak. Mo Huaixuan's voice was dull, like a volcano about to erupt, although it did not spew out thick smoke or magma, but there were already signs of flames rising.

"Dumb one by one?"

Caught off guard, Mo Huaixuan broke out, and said angrily: "There are so many water armies on the Internet smearing my movies, all kinds of rumors and slanders, can't you rectify it?

A few people next to him lowered their eyebrows and lowered their eyes, making quail shapes. They muttered in their hearts, is it the water army that is playing demons, don't you count it in your heart?

If the movie doesn't work, who is to blame?

However, they also wondered that a group of theater managers, professional film critics, and some viewers obviously thought it was good.

Why is it released and there are so many bad reviews?

The audience's tastes have changed so much.

After Mo Huaixuan finished shouting, someone immediately stood up and said: "Director Mo, I think the box office of 130 million is good enough......"

"Get out!"

Mo Huaixuan pointed to the door, not wanting to listen to this idiot. This data has to be deducted from at least 40 million, so the movie did not break 100 million at all.

The man grimaced, turned and strode away, he didn't want to do it anymore. has a bad temper and is not close to people, do you really think you are a big director, everyone is used to you.

Wait for Lao Tzu to go back and expose your black material.

At this point, on the rivers and lakes, there is one more Mo Hei!

Mo Huaixuan didn't care, he looked around and said in a deep voice: "I don't want to listen to analysis, and I don't want to listen to your justification, I just need a plan, a way to increase the box office." ”

He was anxious.

Overnight, the word-of-mouth of the movie turned out to be polarized. He doesn't admit that this is his own movie, it must be a smear by the water army.

Off-the-plate tricks, disgusting!

Mo Huaixuan's eyes were cold, "Do you have an idea?"

A few shuddered, they knew that if they couldn't come up with a plan, they would probably have to be like the person just now, and get out of the way.

“...... Mo Dao. ”

At the critical juncture, someone naturally had a flash of inspiration and hurriedly said: "There is only one way to do it now." ”

Say. ”

Mo Huaixuan's lips did not move, and he squeezed out a word.

"Scold!"

The man had the posture of a dog-headed military division, and said cautiously: "You come forward in person, hold a press conference, or speak publicly on the Internet or in the official account." ”

"All in all, just scold!"

"Scolding whom?"

Mo Huaixuan frowned, "Scolding the water army for spreading rumors?"

"No ......"

The kobold military master said softly: "Scold the audience for garbage!"

"What?"

Mo Huaixuan's eyes narrowed into slits, revealing a dangerous light. Is this guy giving himself an idea, or is he framing himself?

"Director Mo, this is called the sword going sideways, which is different. ”

The dog-headed military advisor hurriedly said: "Directly scold the audience for rubbish, I can't understand your movie, and I can't understand your creative intentions......"

"You personally tear up the audience, and it definitely forms the focal point. ”

The dog-headed military advisor smiled: "Moreover, you definitely can't scold all the audience, you should scold a group, win over a group, let them split internally, and create contradictions." In this way, there are hot spots, and there is no shortage of topics, which will definitely drive the box office ......"

Mo Huaixuan was thoughtful.

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