"That's good!" Duan Yun picked up the Walkman and looked at it carefully, then took out a tape from the drawer, and after listening to it for a while, he said, "So it's really better than the previous sample, you guys have worked hard." ”

"It's not hard, and we have a sense of accomplishment to be able to make such a product. Zhao Xuewu showed a simple smile on his face, only to hear him continue: "Now the head can also realize the assets of our factory, and the quality and cost are much better than the head we purchased from Chengdu before, but the new head produced by our factory is more difficult to process, and more skilled workers are needed, and the current output can not keep up with the production speed of circuit boards and micro motors." ”

"Yang Xiuchun is in charge of the magnetic head, she also told me about this problem, at present, the new plant of our factory is about to be completed, and I will expand the magnetic head production line when the time comes, you don't have to worry about this problem." Duan Yun said.

"If we can solve the problem of the output of the head, then our Walkman can enter the production stage immediately, as for the pricing problem...... I did a rough calculation before, the cost of this kind of walkman, about 170 yuan per unit, if the production increases, the cost still has room to fall......"

In the past, Zhao Xuewu engaged in product research and development, and the cost issue has always been the last consideration, but now after working in the factory for a year, she has begun to consider the cost of products more and more, after all, civilian supplies are not as good as military supplies, especially today's national conditions determine that things are not easy to sell without price advantages, so he has now considered cost as a key issue at the beginning of product design.

The cost price of 170 yuan walkman is not low, which is almost equivalent to the current Chinese people's salary of 3~4 months, but compared with those imported walkmans that cost thousands of dollars at every turn, this newly developed domestic walkman is already very good and cheap.

"Can the cost be less?" Duan Yun asked.

"With the current technology of our factory, the cost can be controlled to this extent at most, if there is more advanced equipment and production technology in the future, the price can be further reduced, but now if the cost is compressed, the product quality will not be guaranteed......," Zhao Xuewu frowned slightly and said.

"So be it. Duan Yun also saw that it was impossible for Zhao Xuewu to develop a cheaper Walkman model, and the current price of 170 yuan was quite good.

In fact, in this year, it is already a very remarkable thing to be able to produce a domestic walkman, as long as the product comes out, there are no competitors in China, and it is basically in a kind of monopoly.

"Manager Duan, how much should the ex-factory price of our new product be?" Zhao Xuewu asked.

"The ex-factory price is set at ...... for the time being 380 bucks. Duan Yun said with a deep groan.

"380 yuan!?" Hearing this, Zhao Xuewu's eyes widened.

The ex-factory price of 380 yuan minus the cost price of 170 yuan, the net profit of each unit reaches 210 yuan, which is almost more than 4 times the profit of each colorful tape recorder series.

"In the past, when we produced tape recorders, there were too many similar products on the market, and if your price was a little higher, no one would buy it, but our Walkman products currently have no competitors in China, and imported Walkman can easily cost thousands of dollars, and few people can afford it, so ordinary people want to buy a Walkman, in the end they still have to buy our factory's products, which is called exclusive business, and we have absolute pricing power. Duan Yun smiled slightly, and then said: "And the new product is on the market, the price is set higher, and it can also leave enough space for the promotion and price reduction of products in the middle and late stages. ”

"Makes sense!" Zhao Xuewu nodded when he heard this.

Although Zhao Xuewu knows almost nothing about business, he can also understand what Duan Yun means, just like the prolific tape recorder series they produced at the beginning, advertising opened the way, and earned tens of millions in just half a year, and now when the sales of colorful tape recorder series begin to decrease, there are more profitable new products put into production, according to this model cycle, the company has always been able to ensure a very high level of profitability, and give full play to the attributes of electronic products FMCG.

"There is also the fact that this is the first Walkman product we have produced, no matter what the quality is, at least the appearance must be fashionable and beautiful, because the positioning of our products this time is mainly aimed at young consumers, older people like to spend money carefully, and not many of them will buy this kind of product." Duan Yun picked up the Walkman and glanced at it, and then said: "Wait a minute, you give this Walkman to Professor Peng, and ask them to bring the personnel of our company's art design department to the machinery factory to remake a shell, it must be made of aluminum alloy, in addition to the beauty of the design, it must also ensure that it is durable and fall-proof, and the product can be carefully polished before it is launched, once it is put into the market, we want to correct the mistakes, I am afraid that we will have to pay a high cost, you know what I mean, right?"

"In that case, our Walkman product may be postponed to the market, and now it is about to be the Spring Festival, I am thinking that if it can be launched before the Spring Festival......" Zhao Xuewu said.

Nowadays, Zhao Xuewu's business sense is getting stronger and stronger, he understands that the Chinese New Year is a peak sales period, and various manufacturers are also engaged in promotional activities, if the Walkman products can be listed during this period, then the sales will be very considerable.

"This is not in a hurry, there are still a large number of orders for our colorful series of tape recorders that have not been delivered, and at present, only we can produce walkmans in China, so you don't have to worry about sales, the most important thing is that the product quality must be qualified, and we can't smash the brand of our Tianyin Electronics Factory, I will give you another month, the cost can be higher, but in any case, the quality of the product must be excellent, even if there is a gap with the imported portable sticker, there can be no big gap. Duan Yun Zhengse said.

"Okay. Zhao Xuewu responded.

"By the way, you just said that the Chinese New Year is coming soon, and several old comrades in your institute have also worked hard for a year......

"Manager Duan, don't worry, now the R&D tasks in the factory are relatively tight, we can not go home for the New Year, a few of our old buddies have already said before, this year's big deal is to celebrate the New Year in Shenzhen, it's nothing!" Zhao Xuewu replied very dryly.