Chapter 105: Praise people don't have the same

The four of them came to the table, and Zhao Zhiwen praised enthusiastically: "Mr. Li's dance steps are really my eye-opener again, although Mr. Lin's dance steps are simple, but every step reveals a strong love for Ms. Xin, which makes people envious." ”

After sitting down, Li Jianhu smiled and said: "Mr. Zhao, you really praise people without repeating the same!"

"That's the truth. Zhao Zhiwen has also been in this circle for many years, and has long practiced the ability to say beautiful things, facing the invisible rich in the capital and his friends, Zhao Zhiwen, a professional manager, has also put down his temperament in the company and become sleek.

You can't believe all the words at the wine table, but you can't disbelieve them either.

Although Lin Dingqiang understands that most of the ingredients in Zhao Zhiwen's performance are touted, he is really in a good mood when he listens.

Li Jianhu took a sip of water and chatted: "Mr. Zhao, I heard that Carlsberg's net revenue fell by 4% in the third quarter, is this news true? I still have your stocks in my hand! Don't cut my leeks when the time comes!"

Zhao Zhiwen did not hide it, after all, this matter will appear in the financial statements sooner or later, and said with a smile: "Because of the impact of the exchange rate, our group's net revenue in the third quarter was still 17.45 billion yuan." ”

Xin Qing at the table heard the conversation between the two, and she took over: "Carlsberg's organic growth rate in the third quarter was 1%, and the first three quarters were 3%, and the market has already shown weakness. Looking at the whole country, the cumulative output of beer enterprises above designated size was 37.653 million kiloliters, a decrease of 1.23% over the previous year. Carlsberg's main markets are in the northwest and southwest regions, and I think your company's recent resource integration project is to integrate all the northwest and southwest markets into Wudu Beer, right?"

Zhao Zhiwen was taken aback after hearing Xin Qing's description. Unexpectedly, the young girl in front of her could analyze the company's next actions to the top, and even hit the nail on the head.

In this way, Carlsberg can form a four-market situation with Budweiser APAC, China Resources Beer and Tsingtao Beer. Xin Qing gave her own judgment, "so as to alleviate the decline of the slowdown in market growth." ”

Zhao Zhiwen smiled calmly, "It seems that Miss Xin is not only good at dancing, but also first-class in controlling the market." ”

Xin Qing nodded politely, "Mr. Zhao is overrated, it's just a small talk." ”

Lin Dingqiang was also impressed by Xin Qing's analytical ability, in his opinion, Xin Qing at work always has the drive to break the casserole and ask the end, never admit defeat, and just want to find the crux of the problem.

"In fact, Carlsberg has begun to gradually transform in recent years, and with the improvement of people's living standards, everyone's consumption concept is also changing. Zhao Zhiwen paused, and then said: "Not only Carlsberg, but also China Resources Snow Beer, Tsingtao Beer, Yanjing Beer, and other old industrial beers have all experienced varying degrees of decline in performance in the past year. ”

Lin Dingqiang added: "The consumption level determines the positioning of the product. ”

Zhao Zhiwen nodded, "At present, our main direction is high-end beer, we have introduced Som ersby natural sparkling cider, and more imported beers and new low-alcohol drinks such as fruity pre-mixed drinks will be put on the market in the future." ”

When Lin Dingqiang heard this, he felt that Jing A might be able to attract Carlsberg's attention.

He said slowly: "Mr. Zhao, don't hide it. I have a craft beer brand in my hands, and if you're interested, we can find a time to check it out. ”

Zhao Zhiwen asked, "What brand?"

"Kyo A. ”

"I've never heard of that. Zhao Zhiwen paused, and then said: "Has it started to be put into the market?"

Lin Dingqiang responded: "It's in Sanlitun, and the response is not bad. ”

Li Jianhu saw that the three of them were chatting in full swing, and said jokingly: "You guys really talk about business everywhere!"

"Haha, as soon as I talked about my old business, I became interested!" Zhao Zhiwen said with a smile: "That's it, Mr. Lin." After this drinking party, I will go to Sanlitun with you. Now, we only talk about hearts, not business!"

Lin Dingqiang raised his wine glass, "Good!"

......

Just after 10 p.m., the Club of the Americas cocktail party ended. Lin Dingqiang took Zhao Zhiwen to the Jing A Tavern in Sanlitun, and Xin Qing was inconvenient to go because of her heavy clothes, so Lin Dingqiang asked Zhang Xiaohui to send her home.

When the two came to the front of the tavern, Zhao Zhiwen had already summoned the relevant staff of the marketing department overnight, and the biggest position was a manager.

A group of about 10 people walked into the tavern.

Today's business is not bad, and under the drive of Chen Feibai, many customers choose to taste the taste of craft beer again.

Of course, most of these customers are girls, and under the principle of opposites attracting, this group of customers has attracted new customers, and it seems that it is indeed a wise choice to choose Chen Feibai as a business partner.

Cao Le saw Lin Dingqiang coming with a group of people from Wu Yang, and hurriedly greeted: "Why are you here today?"

Before the people in the marketing department started drinking, they took out their mobile phones to take pictures of the scene, which made Cao Le a little surprised.

He walked out from behind the bar, "This is ......"

This is Mr. Zhao Zhiwen, vice president of Carlsberg Huaxia. Lin Dingqiang introduced without humility or arrogance: "Mr. Zhao, this is my partner, Cao Le." ”

Cao Le and Zhao Zhiwen shook hands, "Hello." ”

"I heard Mr. Lin say that you have a craft beer brand in your hands. Zhao Zhiwen said expectantly: "So come and take a look." Looks like you're doing a good business here!"

Cao Le didn't expect to be able to establish a good brand so quickly this time, and the nightly turnover actually exceeded the daily income of Ditan Restaurant, and said with a smile: "It's really good! Why don't you try it first?"

Zhao Zhiwen nodded, he also explained the significance of this visit, "I just came over to take a look first, if I think it is appropriate, I will send a professional person to communicate with you." ”

"Good!" Cao Le was overjoyed, "Do you see which flavor you like?"

Zhao Zhiwen glanced at the liquor brand and asked, "Is there a wine with a balanced malt, ester and hop aromas, rich foam, delicate taste, and mellow body?"

As soon as Cao Le heard Zhao Zhiwen's description, he knew that the person who came was an expert, and said like a few treasures: "My family's three-material IPA can definitely make your eyes shine!"

"Okay, then I'll try!" Zhao Zhiwen nodded, "Mr. Lin, let's sit down and talk!"