Chapter 781: Marbles
At the end of October, the popularity of "Transformers" continued unabated.
Although the box office has dropped slightly, I can't see the hot scene at the premiere. But the discussion about movies still fills every corner of the Internet.
The tightropes are enthusiastic!
The live-action adaptation of Transformers really satisfied a large number of "mechanical fanaticism". In the face of the mighty and domineering, handsome and handsome Brother Zhuzi, the boys were very satisfied.
The sponsors are also satisfied.
Film product placement is not uncommon in the industry. Except for those costume historical films that are limited by the subject matter, other types of movies basically have advertising placement.
Transformers also have ads, but there are quite a few of them!
Among these advertisers, Dia Auto is definitely the manufacturer with the highest revenue this time. The new energy sports car they launched - the Tenglong series, with the fame of "Bumblebee", is scheduled to be more than 1,000 units for the first time.
That's not a small amount!
Sports cars are not as good as family cars, although they are all four wheels, but they are faster and more expensive, and sales are low.
Take Tamron as an example!
Equipped with Dia's new battery technology, the supercar can accelerate to 100 kilometers in less than 3 seconds, excluding various options, and the starting price is as high as 1.28 million yuan.
Optional installation, insurance to buy, the landing price to say the least is two million.
A thousand, how much does that cost?
Meng Lang's math teacher died early and didn't teach him how to count. Anyway, he counted on his fingers for a long time, and finally only came to one conclusion.
This wave of blood loss!
Knowing that this wave of advertising was very successful, Dia should have asked for a little more money to buy out the Hornet model......
He only sold for 20 million!
At that time, Meng Lang pondered. Bumblebee is not particularly outstanding compared to Brother Pillar. For this model, it is not bad to sell 20 million, after all, the surrounding development rights are still in hand, and the other party is just using this to advertise.
As a result, he still underestimated!
Mr. Wang, who was very surprised, was afraid that Meng Zai would not be angry enough, so after the new car booking results were released, he made a special phone call to thank Yibo.
You thanks for a hammer!
Meng Tsai almost didn't gnaw on the lemon tree!
At this moment, he was most fortunate that in addition to Bumblebee and Brother Zhuzi, the remaining few King Kong models were still in his hands for the time being.
If you are deceived, it is enough once.
There are a few models left, and he must ask for a high price and slaughter this group of car companies, otherwise it will be difficult to solve the hatred in his heart.
The real Bumblebee cars sell well, and the toys are not bad.
With the launch of the "Pro" and "Plus" series, the tightropes bought while scolding, and soon the sales of Transformers rushed to the top three positions this month.
The first is Yu-Gi-Oh!
Needless to say, this has been in the top five since its launch, and it has never fallen behind as a god-level "IP", which can be called a PD cash cow.
The second sale of this month is the new IP Dragoon!
Dragoon's ratings have pulled their hips, and they have recently fallen to the bottom. But the toys are selling well, even better than any knight before, and the specific reasons must be known to everyone.
flipped through the financial report, Meng Lang was really a little embarrassed.
In the top ten miles of the rankings, there is no longer a "yo-yo" and a "four-wheel drive" in sight, and only a "gyro" is still struggling to support.
The old IPs of PD have declined one by one. Children no longer like this "old-fashioned" toy and are beginning to pursue more novel and fun "magic blocks", "Yu-Gi-Oh cards" and so on.
This is an irreversible trend of the times!
Meng Lang has tried his best, and he will allocate a large amount of money every year to hold yo-yo events, gyro competitions, four-wheel drive races and other competitions, buy various advertising spaces, and promote old IPs online and offline.
Unfortunately, with little success!
The children are very blind, maybe he still likes yo-yos, but his friends around him are no longer playing, and he can only give up and stuff the yo-yo into the locker.
This is the sadness of the whole industry!
All Meng Lang could do was to run forward desperately. Strive to develop new products that children will love before they give up, and not let PD fall behind.
Fortunately, he has found his way.
It's not four hundred aunts!
Although the little spider is fierce, if you want to talk about the value of peripheral derivatives, I am afraid it is not comparable to a small spinning top. Unless Meng Lang is willing to spend decades to build a complete superhero system, there is a little hope.
But it's not possible!
Meng Lang is not Stan Lee, and he doesn't want to be Stan Lee. If it weren't for Kent's temporary dumping, he wouldn't have filmed 400 aunts.
His so-called direction is actually an animation.
In childhood memories, there are very few works in which "the protagonist's attributes are not fire, and the hair and clothing are not red". The battle props used have basically been played by every boy, and the sense of substitution is full.
That's right!
This work is ......
"Divine Soldiers"!
Well, just kidding! It can't be a god soldier, this work is "anticlimactic", because of its high popularity, it was barely continued, how could it be?
Although Meng Lang also likes it......
But his real goal is actually "Pinball Legends". In domestic animation, there are few works with excellent plots, excellent dubbing, and not embarrassing lines.
Of course, none of this matters.
Many of the above advantages are available in many animations. The reason why "The Legend of Marbles" is concerned by Meng Lang is mainly because of "Marbles".
Who hasn't played marbles as a kid?
Although this marble is not the other marble, when everyone plays, they don't have such a cool marble fighter, and they don't want to become a marble warrior, they just want to win friends and collect more marbles.
But what does it matter?
Anyway, it's all glass beads, and no one stipulates that the gameplay must be uniform. You use marbles as bullets to beat people, and I am not allowed to play checkers with marbles?
When Meng Lang was a child, every other village, the way to play marbles was different. This is still the difference between the two villages, and if you look at the whole country, there are probably tens of thousands of ways to play......
At most, it can achieve the unity of "the same school and the same village"!
What Meng Lang wants to do is to unify the gameplay.
Promote marbles, a small glass bead, to every corner of the world. Let the children realize that such a small glass bead is so damn charming!
It's best to make the boys go to school, trouser pockets, stationery boxes, school bag compartments, shoes and socks, and between the ears, all TM is marbles......
Let the teacher completely despair!
Confiscate it, the office drawers are stuffed with marbles, and there is no place left. Don't confiscate it, it's really angry to see them get together to play marbles after class.
This thing is really poisonous!
Meng Lang still remembers that the third grade of primary school is still in the first grade, and the principal told everyone very clearly that they should stop playing marbles. If he finds out, he will not be thrown into the manure pit!
It didn't take long for him to regret it.
Because there are too many marbles, there is not enough space in the manure pit. When it rained, all the teachers and students of the school looked at the fecal water overflowing from the toilet and looked at each other......