630. Fighting on the outside and fighting on the inside
"You ask me, 'How'?" Watanabe laughed at.
As soon as Iwahashi Shin said it, he couldn't help but laugh and reasoned, "If you want to make a plan, you have to nod, of course I have to ask you." β
Watanabe Manyumi simply didn't answer the question, and asked, "So, what are your plans?"
"All in all, stock up on a million singles. "Shinichi Iwahashi is serious.
Watanabe Manyumi listened.
"I prepared enough for 1 million copies, and issued a press release saying that the shipment of this single has reached 1 million copies. Iwahashi said.
Such a press release is to build momentum for itself and blow the wind to the public.
It is still necessary to grasp the psychology that I like to follow the trend.
It is a fact that DREAMS COME TRUE and the band's new single are now popular, and the purpose of the press release is to deepen the impression of "popularity" in the hearts of the public again, so that those who were not interested in it will become interested, and those who are still hesitant to contribute one.
"If we had won three consecutive championships this week, the results of the press conference would have been even better. β
Shinichi Iwahashi said this, and then added, "Therefore, it is important that the publicity strategy that Manyumi-san prepared for the band this week is effective. β
has been crowning the championship for two consecutive weeks, and in the third week with popular idols, even if they lose to the men's fighting group this week, they will not delay their press release. But if you win the men's fighting group and knock the popular idol to the ground, then this press release can definitely double the effect.
In other words, it is a necessary step to win the men's fighting group this week.
"Hmmm......"
Watanabe Manyumi was thoughtful. Thinking of something, he grabbed what he had just said, and suddenly asked again: "This is 'first', is there still 'second'?"
Shin Iwahashi kept laughing, "It's really you." β
will not only grasp the key points, but also have a heart that will never give up if he does not squeeze his ideas dry.
When the black-hearted boss Shinichi Iwahashi meets the black-hearted boss Manyumi Watanabe...... He went on to say, "Next." β
Hearing the "second" in his accentuated tone, Watanabe Manyumi couldn't help but laugh.
"The new album is coming out and the tour is about to begin. Didn't we also give away a ticket for the concert song selection in the single?" Shinichi Iwahashi brought up the old story.
"Before the voting deadline, we started advertising this tour. β
Not only to advertise, but also to create a beautiful advertisement that makes people want to participate in it after watching it.
When Iwahashi Shinichi said this, his tone paused, and he looked at Watanabe Manyumi, who had a serious expression, and said deliberately: "Then ......"
"And 'then'?"
Watanabe Manyumi really didn't expect it this time. When I came back to my senses, I realized that he was doing it on purpose, and there was nothing to be done.
Shinichi Iwahashi didn't mean to slap her, "Yes, yes." β
"Then, apart from the celebration of the triple crown of 'THE BEST TEN,' there was no more music for the time being." β
Music programs generally have to sing the whole song, and if you sing too much, the sales will be gone.
"Okay. β
Watanabe Manyumi agreed. In order to repay the shabu he had just made, he deliberately asked again: "What's next?"
"Next ......"
Unexpectedly, Iwahashi Shinichi really had a posture that could be said further.
was still waiting to laugh at him, but now, Watanabe Manyumi couldn't eat him enough, waiting for him to say. Seeing her reaction, Iwahashi Shinichi was unhurried: "Next, I'm going to ask Manyumi-san to prepare a good wine for celebration." β
β......β
Watanabe Manyumi, who was swept up again, was speechless.
If it goes on like this, I don't know where the topic will go. Watanabe Manyumi gave up competing with him, "Got it." In short, in order to match your idea, I have to arrange it first, in short, win this week. β
......
It's easier said than done to sell a million singles.
What is the concept of a million?
At this time, there are about 120 million people. Excluding the children and the elderly, there are only about 70 or 80 million people who have the ability to buy records.
In the sixties and seventies, when the record industry was booming, there were multiple millions of singles every year.
After entering the 80s, the record market began to enter a downturn due to the impact of a large number of music and singing programs on TV, as well as the impact of the record rental market.
1985, when Shinichi Iwahashi decided to enter the industry, was the first year that the record market shrank significantly.
His somewhat unlucky girlfriend hit the record market downturn at her peak, and her best-selling single sold more than 600,000 copies.
The annual list of singles has been suppressed for three consecutive years, and it is understandable that it lost to the popular idol band THE CHECKERS in the first year, and THE CHECKERS withdrew in the second year, but he killed a super strong one-shot Akemi Ishii halfway and was crushed to the ground by a cover single.
In the third year, she was a Taopu Star among the idols, and she didn't have a strong one-shot house again-
Then, he was beaten by the old-timer Segawa Eiko, who was popular in the seventies and had been angry for a long time. Not only that, but this single that won the year's crown is also an old song that Eiko Sekawa released the year before, and when it was released, she couldn't even sell 2,000 copies, and it became popular by opening up sales through radio on-demand.
Occasionally, I want to sigh for the luck of Akina Nakamori.
Since last year, the record market has begun to show signs of recovery, and the total sales of singers at the top of the list have also increased significantly, no longer only a pitiful four or five hundred thousand copies as in previous years, but began to revolve at the threshold of one million.
From this point of view, the record market has the soil for the birth of millions of singles.
Previously, the studio and record label had estimated that the final sales of the single "Eyes to me" would be between 600,000 and 700,000 copies, but with the current sales momentum, the potential for this single should be more than that.
If there can be six or seven hundred thousand copies of the natural sale, then it is not delusional to add a few more fires and impact the dragon gate of one million.
The goal is million, and it looks far and difficult.
But the momentum since the single's release gave Iwahashi the confidence to rush up.
......
DREAMS COME TRUE has used a temporary promotional method that can be used to win the three-week winning streak in order to win the record of three consecutive weeks. Janis, on his side, also tried his best to win the championship in the men's fighting group.
The singles that have just been released in the first week are the same as the singles that have entered the third week after their release, and no matter how you look at it, the male fighting group has a better chance of winning...... That's how it should be.
As a result, after the single was officially sold, the male douhu group did not show enough momentum.
With the light of idol identity and the topic of band craze, the debut of the male douhu group was beautiful, but at the same time as they were born, the band that came out of the band through the band heaven program began to emerge in the music industry.
These bands, who need to win five weeks in a row to have a chance to officially debut, have outstanding hard power, which is far from being comparable to idol bands like embroidered pillows.
In the hearts of the public, the form of the band is a symbol of strength. And the performance-type band of the men's fighting group made people look forward to it when it first appeared, but at the same time it debuted, it also showed timidity. While his own strength is timid, there are also real powerful factions that are constantly emerging on the side, and they can only fall as good as one another.
This time, colliding with DREAMS COME TRUE, many record stores even spontaneously played a "showdown" for the sake of topicality, putting the singles of the two bands in one place.
When the agent told the members about this, Akiji Narita of the male fighting group turned red.
Immediately, he remembered the incident of last year's Red and White Song Meeting. At that time, it was DREAMS COME TRUE that was fighting against the men's fighting group. During the live performance, they were "taught a lesson" by DREAMS COME TRUE.
But at that time, in terms of sales, the men's fighting group was more ahead.
As a result, I didn't expect that in the next year, I would meet DREAMS COME TRUE on the leaderboard. Not only that, but they did their best to fight against DREAMS COME TRUE, which is already in its third week.
The record store puts the singles of the two bands together, and if the customer comes in and tries it out......
Regardless of who wins or loses in the end, Akiji Narita thinks that the band's opponent this week is such a terrible band, and the pain in his heart is revived again.
CONFRONTING DREAMS COME TRUE is to face the cruel reality that I have no talent, can only rely on my appearance and the packaging of the studio to be a band, and I am powerless to resist.
Because everything the band has is given by the firm......
If you only think of idols or bands as a job, you may be able to avoid this kind of entanglement. However, the young men in the men's douhu group formed a band because they were interested in the band.
ON ONE SIDE ARE THE MEMBERS WHO ARE TIMIDLY FACING DREAMS OCME TRUE, AND ON THE OTHER HAND, THE AGENT IS STILL CHEERING UP THE MEMBERS, "SEVERAL, THIS WEEK IS CRUCIAL, YOU MUST WORK HARD, WIN THE CHAMPIONSHIP, DON'T LOSE TO DOLICOMBE." β
"We've worked hard. β
Takahashi Ichi of the male fighting group was also unconvinced and argued.
The agent was indifferent to his reaction, "but it wasn't enough." If you're really working hard enough, then you don't have to go out of your way to promote it now in order not to lose to Doricom. β
Takahashiichi was also choked, and became more and more angry, "It's Mary San......"
"Takahashi-kun!" Akiji Narita looked at the agent's cold face and quickly stopped.
was reminded, Takahashi Kazuya was still staring, looking like he was trying to endure. A bunch of words that he was holding back in his heart made his expression stiffen.
"It's that you're not trying hard enough. β
The agent is a middle-aged man with sparse hair and always has a fat face, he ignores Takahashi Kazuya's anger and says slowly: "Because you don't work hard enough and don't have the strength to match your fame, that's why the firm will cut your resources." β
Not long ago, Marie Kitagawa withdrew the show that was originally a member of the men's douhu group and replaced it with a new group "Heike faction" that was preparing for its debut.
When they first debuted, the momentum of the men's fighting group was amazing, and they enjoyed the best resources. But with the timidity of the next one, the strength of the band has not improved much, and the potential that can be tapped can be seen at a glance, and the firm has suspended its continued investment in the band.
The suspension of investment was understandable, but the reduction of resources to new recruits caught members off guard.
Kazuya Takahashi, who has a strong personality, believes that the band was targeted by Marie Kitagawa.
Several members of the band have their own personalities, but they have personalities and ideas, but they don't have the strength to match, and several members are not the kind of flattering people, so they have not been liked by Kitagawa Marie.
The person in charge of bringing the Hei family faction this time is Mary San's daughter Keiko-san.
No matter how Takahashi looks at it, he thinks that Marie Kitagawa is taking the opportunity to beat them and take away the resources that should belong to the band to cultivate her daughter.
The Heike faction was the first combination that Keiko Fujishima was really responsible for, and after Masahiko Kondo's accident passed, Keiko Fujishima took over the brokerage business early.
In order to pave the way for her daughter to become the heir in the future, Kitagawa Marie helped her openly and secretly.
However, such things can be thought in the heart, and must not be spoken.
At this time, one hand was placed on Takahashi Kazuya's back and pressed hard. It was Koyo Maeda, the leader of the band. He pressed Takahashi and lowered his head, and he bent down with him, "Yes, I'm sorry." β
"We're going to do the extra mile. β
Maeda Koyo pressed Takahashi Kazuya hard.
Losing to DREAMS COME TRUE, Takahashi Kazuya is not ashamed at all. The talent and level can't compare to them, and it's normal to lose.
Takahashi Kazuya seems to be the real shame to endure the rampant domineering of Mary Kitagawa and to bow his head to her.
However, it is up to the operator to decide how the goods are packaged and placed in the window.
"I'm sorry. Takahashi was also deflated.
The agent's expression relaxed a little, "Then please cheer up a few people and prepare for the next show recording." β
......
The men's douhu group made various efforts to stabilize sales, but on Thursday night, "THE BEST TEN" announced that DREAMS COME TRUE had won the second championship, and at the same time, the pre-communicated words of "three consecutive championships will be celebrated" were made public.
Viewers who had been expecting to see DREAMS COME TRUE on TV began to work hard to make the band achieve three consecutive championships.
Those who buy records buy records, those who write postcards write postcards, and those who spontaneously recommend to friends and family. With a multi-pronged approach, all of a sudden, the sales of this single, which sold until the third week, became hot again in record stores.
Customers who entered the record store without knowing it, saw the single of the male douhu group that was put together with DREAMS COME TRUE, auditioned it, and made a judgment.
Even the customers who came for the men's fighting group, some of them, after listening to it, changed from buying one to buying two.
At the moment when the band boom is rising, the band must have strength, and this matter is more recognized by the general public.
The more convinced you are of this, when the powerful band and the band with embroidered pillows are put together, the latter not only becomes no match for the former, but even advertises the former through the contrast with extreme subtlety.
By Sunday, the "battle" had a result in the minds of both sides.
On the U-MIZ side, the printing plant was at full capacity to make up for the shipment of one million copies, and asked the writer to prepare a press release for the million copiesβtwo copies were prepared, one of which wrote about the band's three consecutive championships.
After the official results come out, it is up to the sales volume to decide which version to release.