AOL.

"Head, our ICQ number of people online at the same time was overtaken by MSN. ”

"Damn Microsoft, their MSN is completely plagiarizing our ICQ. ”

"Yes, I also think that we didn't get much benefit from the first few lawsuits. ”

"What do you think?"

"I researched before, in fact, our ICQ has always been ahead of MSN before, and the reason why we were overtaken by MSN later was only because we contracted in publicity and promotion. My suggestion is to expand the publicity of our ICQ, as long as the publicity is sufficient, our ICQ is still very advantageous. ”

"You know that the headquarters is not only ICQ business, but also many other businesses. ”

"But if we don't continue to promote this, we at ICQ may be in a worse position. ”

"Is there a specific communication plan?"

"Yes, we can put the main propaganda position on the friend network. Friends is currently the fastest-growing website, and it is also the most dynamic and young website. Such a site crowd coincides with our ICQ crowd and helps to promote our ICQ. ”

"But the advertising fee of Friends has never been cheap. ”

"Head, there is good news, Friends Network has recently launched a more favorable publicity program. They lowered their advertising costs by 5% compared to before. ”

"Really?"

"Yes, I have confirmed. ”

"Very well, you can do it. ”

......

Sony.

"Mr. Hirai, Microsoft's latest release of Xbox has received good feedback in the market and is putting a lot of pressure on our PS3. Even, last quarter they had more than 20% of our turnover. ”

"What the hell is wrong on our end?"

"Mr. Hirai, I think our console and game quality and word-of-mouth brand are no worse than Xbox, or even surpass them. However, Microsoft has been ramping up the promotion of their console market lately. For example, they signed dozens of influencers to introduce and recommend their Xbox on the Huanyu video platform, which formed a trend among the young gaming community. ”

"Huanyu Video, this website is so strong in promotion?"

"Yes, Mr. Hirai. Huanyu Video is different from other video sites, they focus on short videos, as well as accurate recommendations. By browsing their favorite short videos, users can instantly attract a lot of popularity. And Microsoft relied on such publicity and promotion to gradually cause a wave in the North American market. I think we can follow up. And, there's good news lately?"

"What's the good news?"

"Universal Video recently reduced the cost of publicity and promotion by 50%, and if we follow up now, we can definitely suppress Xbox. ”

"Can't Microsoft increase its promotion funds for Huanyu Technology?"

"Mr. Hirai, maybe you haven't paid attention, Huanyu Technology and Microsoft are competing in China. This time, Huanyu Technology is to deal with Microsoft, so it is excluded. ”

"Looks like this is good news, you can do it. ”

......

Oracle.

"Ellison, the latest survey data shows that our office software business has slipped to 10% of the North American market. Our main competitor, Microsoft Office, has risen to 80%, and the top may not allocate much money to you this year. ”

"Mr. Folk, how can this be, the office software business has always been our core business at Oracle, how can we just give it up. Moreover, our office software business was better than Microsoft's Office back then, so how could we give up because of some difficulties?"

"Ellison, that's not what I meant, it's a decision from headquarters. ”

"Mr. Falk, if the headquarters does this, our office software business may be completely ruined. If that's the case, I'll probably agree to Huanyu Technology's cooperation. ”

"What does the cooperation of Huanyu Technology mean?"

"Recently, Huanyu Technology sent people to contact us, and they proposed a new plan, and they suggested that we make our office software business free of charge. ”

"Free, let everyone use our office software for free. ”

"Yes. ”

"Ellison, are you crazy?"

"No, I'm not crazy. In the Chinese market, Huanyu Technology's WPS has changed from charging to free. As a result, their market skyrocketed to 40% in an instant, and I expect that eventually WPS will overtake Microsoft's Office in terms of market share. ”

"Even if that's the case, the free market is 100% occupied, what can we do, can we make money?"

"Yes, Huanyu Technology's WPS takes the form of free for ordinary users and paid for members. More than 90% of WPS' features are available to regular users, but some professional features are available for a fee. I believe that as long as our market share increases, so will our member users. ”

"Do you think this mode is okay?"

"I think that's the only way out for us. Moreover, Huanyu Technology said that they can help us in the future publicity and promotion. ”

"Why does Huanyu Technology help us?"

"Because Huanyu Technology is competing with Microsoft for the operating system business in China. ”

"It's good for us. Okay, Ellison, I need a detailed report. ”

"Yes. ”

......

Huanyu Technology has no way to take Microsoft's operating system on the Chinese side for the time being.

However, in the global market, this is not necessarily the case.

With two major websites, Friends Network and Huanyu Video, Chen Yu is equivalent to having two trump cards.

Whether it is Friends.com or Huanyu Video, it is now a global website.

Moreover, in order not to affect the globalization of these two major websites, Chen Yu even did not hesitate to throw out a series of shares with a series of investment bosses.

In addition, both websites are registered in the United States.

Therefore, there has not been much disruption in the process of globalization of these two websites.

To deal with Microsoft's operating system, Chen Yu has no way for the time being.

But to deal with a series of other core businesses of Microsoft, Chen Yu can still move.

Office software business, game business, and instant messaging business are all core businesses of Microsoft.

Although these core businesses are not as important as the operating system, if something goes wrong, it will be enough for Microsoft to drink.

Yes.

The Universal Technology is just one action, Oracle, AOL, Sony...... and so on, some global bigwigs have followed suit.

Although in this, AOL, Sony is actually a competitor of Universal Technology.

But in today's globalization, it is normal to have cooperation in competition, and competition in cooperation.

What's more, the cooperation given by Huanyu Technology is too tempting.

Let's take instant messaging, for example.

Huanyu Technology does not have an instant messaging business in North America for the time being, but he can help any of them.

Take ICQ, for example.

As long as Friends introduces ICQ data, his market share can instantly surpass MSN.

As for the gaming business.

That's too simple.

Huanyu Video's short video accurate recommendation is the biggest highlight.

But when the business is competitive, Huanyu Video will still be crazy about recommending Microsoft's Xbox.

In the absence of competition, Microsoft relies on a series of influencer cooperation, and from time to time it has no problem to use the recording of short videos to promote their Xbox. Then, when there is competition, Huanyu Video directly limits the current of Microsoft Xbox. Don't think that Huanyu Technology is so shameless, shameless means like this are actually too civilized, and it is good that Huanyu Technology did not directly screen off Microsoft Xbox.

Everyone is a competitor, and Chen Yu doesn't want to use this trick against other competitors on the domestic side, but abroad, it's not welcome.

In fact, this is also normal operation.

It's like Microsoft has been binding IE and MSN in its operating system, and so on.

As for office software, Huanyu Technology is much more generous.

At most, some advertising is provided in front of it, and this has to be done by these companies themselves.

However, in the office software business, Huanyu Technology is already proficient.

Ah, you guys don't know how to play for free?

Never mind.

We're here to teach you.

Huanyu Technology can teach Oracle the experience of office software in the domestic market one by one.

Don't be grateful, too polite.

You ask why it's so helpful to you.

There's no reason for that.

If you want to ask why, that is, please call me **.

This is, of course, a joke.

Huanyu Technology is not **, and Chen Yu is not so generous.

Naturally, other companies have also seen the strategy of Huanyu Technology.

However, seeing is seeing, but when interests are tied together, everyone knows it in their hearts.

......

"Bill, I think we're in trouble. ”

"Steve, what's wrong?"

"We didn't get much out of our teams with the top security companies. ”

"Oh, Huanyu Technology has built their Huanyu system so safe?"

"It can't be said that there are still many loopholes in the Huanyu system. However, Huanyu Technology has used a series of methods to make our attacks useless. ”

Steve introduced to Bill the latest password card launched by Huanyu Technology, IP address locking, and one-click restoration of Internet café management software...... And so on.

Hearing the back, Bill smiled bitterly: "I have to say that Huanyu Technology's understanding of the Internet is far above us. ”

This is not modesty.

Although Microsoft is powerful.

But Microsoft has always been seen as a software company.

Microsoft actually lacks Internet genes.

Although Bill has been working hard in this direction, it has achieved little.

At present, only MSN has performed better in the global market, and the other Internet businesses have declined significantly.

"That's true. ”

Steve also nodded: "But it's not our worst. ”

"Steve, is there anything more serious?"

"Huanyu Technology currently unites Sony, Oracle, AOL...... and other companies launched attacks on our game business, instant messaging business, and office software business. ”

"What?"

Bill was shocked.

You know, these competitors are not just competing in a single regional market.

Like China.

In fact, even if any business fails on the Chinese side, it is only a regional market, and it will not affect the whole world.

But Sony, Oracle, AOL...... Their range of operations is global.

But if these businesses are overtaken by them, it will have a huge loss on Microsoft's cash flow.

It's actually a bit like when they Microsoft attacked Universal Technology's game business.

Microsoft though the core is the operating system.

But the operating system business is not necessarily the most profitable.

In other words, although the operating system business is profitable, they also invest a lot in this area.

Microsoft also has to rely on a range of other businesses to support their profits.

For example, instant messaging, office software, and even gaming services that rely on operating systems.

If these businesses are hit, it will also affect Microsoft's operating system business.

"Huanyu Technology has made a good move. ”

"Yes, they are on the offensive. ”

"Steve, contact Chen Yu from Huanyu Technology, I want to talk to him. ”

"Bill, I'd better go. ”

"No, I have to go myself. ”

"Oh well. ”

Steve knew that Bill was nervous.

(End of chapter)