The bodyguard was released for three days plus a midnight show, and the box office of more than 12 million US dollars was obtained in three days over the weekend, which is certainly not the best result in the movie invested by Qiao Feng, but it is not bad, and this is a pure Chinese movie, and the box office of this 12 million has fully met the expectations of Qiao Feng and Twentieth Century Fox.

In the survey of the professional investigation company, nearly 30% of the audience who participated in the survey listened to the song and then chose to watch the movie, which means that Ye Qianwen's fans and pseudo-fans contributed more than 20% of the box office of about 3 million US dollars, which is converted into more than 10 million Hong Kong dollars.

This is the appeal of a good song, a good singer.

After getting such a survey result, not only Huaxing and Polygram increased the publicity and promotion of Ye Qianwen, but Twentieth Century Fox also took the initiative to increase the cooperation with Polygram.

The result of the strong combination of the strongest record company and one of the strongest film companies is that the weekly sales of the bodyguard album of the same name have risen by 30% on the original basis, and Ye Qianwen has once again won the Billboard single championship, and the box office of the movie in the second week has been cut by more than 25 million, exceeding the 20 million box office expected by Twentieth Century Fox.

Two weeks after its release, it was said to be two weeks, but in fact, it took a week and a half, and the bodyguards got a total of more than $37 million at the box office.

Compared with investment, it is definitely a big profit, not to mention that its own investment has almost earned back when it was released in Hong Kong.

Therefore, basically no matter how much the final box office gets, and how much Qiao Feng gets, all he earns is pure profit, and this kind of box office results Twentieth Century Fox is also quite satisfied, compared to the money invested in publicity, their 15% box office share accounted for by publicity and distribution will definitely allow them to make a lot of money.

The considerable income has made Twentieth Century Fox even more interested in publicity.

However, Qiao Feng no longer pays attention to the box office situation of the bodyguard, first of all, there are still some scenes that have not been filmed, and the other is the first animation after the establishment of DreamWorks Animation Studio.

This short film is the cartoon that Qiao Feng promised to support John Lasseter at that time, Qiao Feng did what he said, and he fully supported it when he said he would support it.

This film is only two and a half minutes long, which is really in line with the positioning of animated short films, and I don't think it's like an animation.

But for this two-and-a-half-minute story, about two desk lamps, the larger one is looking at the small table lamp with a weird expression playing with a rubber ball, there is no dialogue from beginning to end of the animated short film, Ed Cammel and John Lasseter, the two real managers of the studio, eat and live in the company, working overtime, John Lasatt even took a sleeping bag and slept under his desk so that he could start work earlier the next day.

The two of them worked so hard to attend the annual SIGGRAPH computer exhibition, which is why John Lazart was inspired to make this animated short film.

SIGGRAPH attracts thousands of professionals every year, and this exhibition is arguably the most authoritative and influential in terms of hardware and software technology for computer graphics and animation production.

The vast majority of computer graphics technology hardware and software manufacturers present their latest research results at the SIGGRAPH Annual Conference every year, and most of the game's computer animation creators also present their most outstanding artwork of the year on SIGGRAPH.

But it's only been eight or six years, and it's influential, but it's not as big as I imagined, especially even if this animation is brought to the exhibition, it can't change the status quo that the studio has not been able to make a profit in recent years.

So after learning that the two of them were working overtime to produce short films, Qiao Feng called the two of them and communicated about the exhibition and the participation of the short film, and finally after many persuasions from Qiao Feng's boss, the two dispelled the idea of working overtime to complete the exhibition.

The short film, which was supposed to be made at the end of August, was only ready for October now, but Ed Kamuel and John Lasseter also said that the short film produced was better than when they worked overtime.

In fact, Qiao Feng doesn't care if it's good or not, what can you do in a two-and-a-half-minute short film, you can't do anything, doing these is just the accumulation of technology and practical application.Of course, Qiao Feng doesn't understand this, anyway, Ed Kamuel and John Lasseter said okay, then he nodded in approval, okay.

Although the short film is short, it is also an animated short film, and it is natural to release it when it is produced.

It has been open for several years, and although there are not many staff, it has cooperated with Twentieth Century Fox and several other companies to distribute many blockbuster films, which still gives DreamWorks Pictures a certain distribution capacity channel.

It is impossible to say that there are many theater canvases to contact, but it is no problem to find dozens of nearly 100 and arrange a release, and I don't plan to release it for a long time.

Qiao Feng doesn't want to make money or anything, he is running for next year's Oscars, and the movies he invested in make are because of the problems of the producer and the starring actors, and it is very difficult to get the weight, and it is very difficult to nominate for special acting awards, but this animated short film is different.

It's a technical award, and the producer is a genuine American, so it's relatively easy to get a nomination.

The key thing is that Qiao Feng knows very well that the animated short film of Original Time and Space is nominated for next year's Oscar for Best Animated Short Film, and it is also the first computer special effects film to be nominated for an Oscar.

Compared with the SIGGRAPH computer exhibition, which is highly professional and does not pay much attention to the exhibition outside the circle, the Oscar is more suitable for promotion and popularity, of course, if it can be nominated, it can help the studio to make a name for itself.

Ed Kamuel and John Lasseter can really be said to be workaholics, technology freaks, especially John Lasseter, this small table lamp animated short film has just been produced and scheduled to be released, he already has the idea of the next animated short film in his head, and he is ready to try the production of night scenes and rainy scenes in the new short film.

The accumulation of technology is like this, the same attempt, failure, re-attempt, re-attempt, re-attempt.... Until success.

Qiao Feng doesn't care what all the technicians of the DreamWorks Animation Studio under the leadership of the two do, he only needs to provide financial support, what he wants to do, how he wants to do it is a technical thing, he just needs to ensure that the money he invests is used in the right thing.