But that's just the beginning.

When the number of uploaded videos exceeded 50,000 per day, Huanyu Video launched a video forwarding activity.

This activity is considered normal operation for many websites.

Because many websites in order to promote their own websites, in order to pull more IP streams, they will do forwarding connections.

But in general, the connection forwarded by such websites does not have much effect.

A lot of people don't like to click on such forwarding connections.

However, once the number of such retweets suddenly skyrocketed by 10 times, 100 times, or even 1,000 times.

Then, you will realize how terrifying the IP stream must be caused by this one forward.

"Brothers, I posted a video on Huanyu Video, everyone help me pay attention to it. ”

"Handsome guy, this is the video I posted, support it. ”

"The video I just shot today, no matter how you say it, you have to like it. ”

How does the number of retweets rise?

It's actually hard to get up.

Even if many websites do activities, this amount can't get up.

However, Huanyu Video is an outlier.

The reason why his retweets are 10 times, 100 times, and 1000 times that of other websites is entirely because Huanyu Video has turned more viewers into video creators.

As previously introduced.

Most of the users who swiped the video became video uploaders later.

This ratio reaches a staggering 3 to 1.

In other words, 1 out of 3 browsing users uploads.

That's a horrible statistic.

You know, even if it's youtobe, he looks like he has 10 million IP streams.

But in fact, 1 million original users of real videos may not be used, and even, 500,000 is enough.

A series of videos in Youtobe are made by a small number of people and then sent to countless users to browse.

But it's different in Huanyu Video.

The user is both a viewer and a participant.

So his amount was amazingly explosive.

Moreover, their forwarding motivation is also stronger.

After all, I reposted the video I took, and I also wanted more people to reply to follow.

At the same time, Huanyu Video also launched something with fan value.

If you retweet it, then you can get a booster.

The more followers you have, the more popular you are.

Not to mention that these popularity will make you an Internet celebrity in the future, and it is good to have more fans to pretend to be forced.

......

"Bryn, trouble. ”

"Huanyu video's IP stream exploded all of a sudden, and it is now about to rise to 3 million. ”

Paige, the founder of Google, was a little nervous.

Huanyu Video, which I didn't pay much attention to before, has only been half a month, and their IP stream has reached one-third of youtobe. You know, Huanyu Video is a nascent website, and he started from 0. Generally, it will take at least a year for such a website to start from 0 to achieve millions of IP streams.

In other words, a year is awesome.

1 million IP streams, and some series of websites can't do it in a lifetime.

"Oh my God, why is it so fast?"

Brin was also a little confused: "Is there a mistake in the data?"

"Nope. ”

Page stared at the Huanyu video website and said seriously: "Not only has the number of IP visits exceeded 3 million, but at the same time, his average daily video uploads have exceeded 70,000. At their rate, within a month, their video uploads will surpass ours. ”

YoutobeEven now, the average number of video uploads per day is only 100,000.

In fact, 100,000 is already terrifying.

You must know that 100,000 videos alone have to be stored on hundreds or even thousands of gigabytes of hard disk every day.

Just the computer room used to store these videos,Youtobe has been engaged in more than 2,000 square meters。

This is only temporary, and in the future they expect the computer room to be expanded to the size of a football factory.

This is also one of the reasons why making a video website burns so much money.

"It's all the credit of that 15-second short video?"

Brin swiped the 15-second short video in Huanyu Video.

Obvious.

Although he still hasn't been able to study what the 15-second short video has to look like for the time being, he does make it extremely convenient for users to upload.

As long as you take a DV and shoot it, he can upload it.

This kind of operation does not mention what movie you need to be proficient in, even elementary school students can do it.

"It should be said that more than 95% of it is because of these short videos. ”

Page frowned, and kept scrolling through these short videos.

He was going to work on the short video again.

Although they knew that Huanyu Video had launched this short video business before, they didn't think there was anything special about this short video. Aside from the fact that the videos are only 15 seconds long, these videos don't have many advantages.

If you want to talk about highlights, he is not as professional as long videos.

It's not as funny as a long video, it's more knowledgeable.

But it is such a short video, but he has created such a large IP stream.

"These comments should be real comments from users, not like brushes. ”

After careful research, both of them felt that they had underestimated Huanyu Video.

However, why these short videos have such a big magic power, they are still extremely headaches.

"Meeting. ”

"Today, we focus on the short video business of Huanyu Video. ”

The two know that Huanyu Video has threatened their Youtobe status, and if they don't pay attention to it, Youtobe is likely to capsize in the gutter. flipped through the notice, but it called Youtobe executives and Google management.

"Ladies and gentlemen, I believe you have also seen the short video business of Huanyu Technology, now let's analyze, why are these short video businesses so attractive?"

Google's people are elite.

Although they didn't understand it before, after bringing everyone together, they still discovered the essence of it.

First, the short video service is simple to operate, and anyone can try to shoot a video.

Second, the short video business makes use of the social concept of the friend network.

The social concept here is similar to the posting of posts, photos, and stealing food on the friend network.

These people post logs and photos, including stealing vegetables, but what they care most about is not how awesome the log is, how beautiful the photos are, or how well they play games.

What they care about most is interacting with their friends.

Short videos are said to be videos, but they are actually equivalent to social networking for ordinary users. The seemingly boring videos posted here are actually the life videos of these users. Some of these life videos are boring, but they are incredibly real. At first glance, it may not seem like much, but after watching a lot, you will find that these life videos are also quite interesting.

Third, the stickiness of users.

In fact, the stickiness of video websites is very poor, because videos are not necessities, and he can watch them or not. On the contrary, the stickiness of social networking sites is incomparably greater, because social networking sites are not only websites, but also have their own social functions. However, the stickiness of Huanyu Video is not only his sociality, but also his mode. A 15-second video looks like nothing at all, and the time you spend on a video is just 15 seconds. But 15 seconds is short, but it can't stand the constant watching video.

One after another 15 seconds brushed, and an hour or two passed like this.

This kind of spending an hour or two on one website is more than a series of websites.

Not to mention their Youtobe, even the friend network seems to be a little inferior.

"Page, we should start our short video business right away. ”

After flipping through the research, Brin said excitedly.

They've looked away before, and this time, they'll have to keep up.

Based on their analysis of these short videos just now, if they don't follow up in time, Youtobe is likely to be caught up by them.

"No, it's not quite clear yet. ”

Page shook his head.

Although at the meeting just now, everyone basically studied the 15-second short video in Huanyu Video clearly.

But Page always felt that there seemed to be something in this that he didn't figure out.