Chapter 7 Preparing for the opening of an online store

Li Chen looked at the boot screen of the computer fixedly, and kept thinking in his heart.

First of all, if you want to open an online store, you have to have a source of goods, and you have to have something to sell to people. And not to say that the price is cheap, but the quality must be passed.

In his previous life, Li Chen actually followed the trend and opened an online store for a period of time. However, because the competition is too fierce, the market elimination rate is too large. In the end, it had to be eliminated smoothly with the social situation.

So the most important thing now is the issue of supply. It is definitely impossible for a small online store to say that it is impossible to stock up, and there is no place to stock up at school at present. And the risk of hoarding is too great, so you can only find a dropshipping manufacturer.

In the previous life, there were many source manufacturers on Alibaba, but if you send it on behalf of you, you may really have to find it.

Let's do it, Li Chen opened the browser and skillfully typed in Alibaba's website.

Sure enough, Alibaba also went online with Taobao. Li Chen's heart was excited, the first wave of opportunities was in front of him, and it was up to him to grasp what he didn't grasp.

Of course, opening an online store also requires a positioning of your own store.

What are you selling, what are you going to focus on? You can't sell everything like a grocery store, and customers come into the store with a mess of pages.

For the main business, Li Chen actually positioned it early in his heart. Specializing in selling clothing!!

There is a way of food, clothing, housing and transportation, and these four things are indispensable to people.

But selling clothes also makes Li Chen a little worried. The apparel market is actually very complex right now. As far as the south is concerned, it is mainly divided into Guangzhou, Zhejiang and Suzhou.

As the first special economic zone, Guangzhou's economic development is obvious to all. Then a series of derived characteristics are obvious.

With the take-off of Guangzhou, many foreign people have poured into Guangzhou. At the same time as the influx of foreign people into Guangzhou, it also drove the fashion industry.

So the clothes in Guangzhou are the trendiest and the most expensive at the same time.

The second is Suzhou. As the main birthplace of ancient weaving, Suzhou has a first-class quality. There is an old saying that you get what you pay for. The quality of the clothes in Suzhou is really good, but at the same time, the price is also very high.

Originally, the price was high, and everyone could accept it. After all, you get what you pay for, and high-quality things should be bought at a good price.

But the price of clothes in Suzhou is about to catch up with the price in Guangzhou, but it is not as trendy as Guangzhou.

Society is slowly developing, and everyone's life is beginning to pass by.

More and more people are beginning to pursue fashion and trendy.

So Suzhou's competitiveness is not so sufficient.

What really has a huge impact on the garment industry is the clothing of Zhejiang, especially the clothing market in Hangzhou is the most impactful.

First of all, the quality of clothes in Hangzhou is okay, and secondly, although the clothes are not so trendy, the manufacturers are constantly learning and improving.

So slowly, Hangzhou's clothes slowly began to become one of the mainstream.

But in Li Chen's eyes, the biggest core of why Hangzhou's clothes can become mainstream is two words: cheap!

Li Chen synthesized the current situation and decided to sell clothes from these three origins at the same time. But let's make a difference!

For example, you can plan a parity area to sell clothing from Hangzhou. Then divide a fashion district, dedicated to selling clothes from Suzhou. The top divides an area specifically to sell clothes from Guangzhou. However, there is a particularly important thing here, the clothes in Guangzhou must not be placed too much, and they must be updated frequently. In this way, customers can feel the flow of trends.

At the same time, Li Chen had already thought of some promotional ideas in his heart. For example: free shipping nationwide!!

In Li Chen's impression, Taobao in 2007 did not buy everything with free shipping like online shopping now. At that time, you also had to pay postage to buy a small thing. Then this free shipping is a bit of an appeal.

You must know that for the same clothes, there is a big difference between your free shipping and no free shipping.

Once you've planned it, let's get started.

Li Chen quickly browsed on Alibaba's website. Start quickly identifying suppliers that meet your needs.

The other people in the dormitory stared at Li Chen crackling on the keyboard, looking at each other in confusion, not knowing what Li Chen was doing.