"This year's New Year's Day, why is it so lively?"

After sighing, Yang Hong also wondered, Yu Nian's movie, Su Zhe and Pu Liu's wedding, and Gou Yi's revelations, these are traces.

But the entertainment company is also joining in the fun today, which is really eventful.

Yang Hong felt a headache, and felt that in the next few days, the promotion of the movie would not be easy to do. After all, a bunch of news has blown up the public's attention, and I don't know which one is the focus.

On the contrary to her, Zhou Mu felt strange, "It's not explosive enough." ”

"What?"

The others didn't understand.

"I mean, this Hongtian Entertainment was established, although it has attracted a bunch of stars, but it lacks a enough sensational breaking point. ”

Zhou Mu hesitated: "So he should have a big move......

The voice fell.

In the electronic screen, Qi Hongxiang gave a speech. The beginning was very ordinary, and the practice was to thank everyone for their support, and Hongtian Entertainment was successfully established. The purpose of the establishment of the company is also very lofty, to entertain the public and promote culture.

Such clichés are actually meaningless.

Everyone knows in their hearts that in addition to being ambitious, the biggest purpose of starting a company is to make money, make more money, and it is best to become the richest man in the world.

Qi Hongxiang also knew in his heart that these words were relatively false and empty, so he only spoke a few paragraphs, and then went straight to the point and announced the creation of a pan-entertainment platform.

"Pan entertainment?"

Yang Hong and the others looked at each other, what does this mean.

Qi Hongxiang seems to be able to hear everyone's voices and tell directly, "The so-called pan-entertainment is to build a new interactive entertainment ecological ...... that connects various cultural and creative business fields such as games, literature, animation, film and television, and drama with star IP as the core."

He talked eloquently, and everyone listened to it ignorantly, as if they didn't understand. Some people were even more confused, and they didn't understand what he was talking about.

After finishing the theory, Qi Hongxiang directly threw out dry goods......

"What?"

"Spending tens of billions?"

"Build a project?"

"Really?"

"Is it a liar......

Including Yang Hong, a group of people were shocked.

Because Qi Hongxiang announced that he would invest 10 billion yuan this year to lay out the film and television, games, animation, and music markets. Such a big deal, even the size of the five giants, can be called an earth-shattering shock.

"Gimmick?"

The first reaction was disbelief.

Even at the news scene, people from all walks of life who were invited to attend the opening ceremony were in an uproar, showing suspicious looks.

Under the shocked gaze of everyone, Qi Hongxiang was very calm, and announced his second decision with a smile, the acquisition of the sound of heaven......

Rumble!

If so, smashing tens of billions of investment projects is painting a big pie. Everyone is shocked and forget it, after all, the truth is not known yet, and it is inevitable that they will be suspicious.

But to acquire the sound of nature, this matter is enough to arouse a strong response from everyone.

No matter how the sound of heaven is, how it is decaying now, and even about to go bankrupt. But people in the industry, sitting firmly in the leading position for decades, the background is not a joke.

The emaciated camel was bigger than the horse, and the broken boat had three pounds of nails.

Doesn't anyone else know the benefits of the acquisition of Sounds of Nature? Its music rights library alone is enough to make people salivate.

The problem is that the top management of Ethereal is not a fool. They also know very well what the most valuable thing in the company is.

So for the music copyright library, it will definitely not be split.

Whoever wants to buy it, or pack it all up and take it all away.

Either...... Get lost!

Not negotiable.

The price of packaging must be sky-high and daunting. Therefore, many people are waiting for Tian Lai to go bankrupt, liquidate the assets and auction them, and then find a way to obtain the copyright library.

Unexpectedly, Qi Hongxiang was killed halfway, claiming that he wanted to acquire the voice of heaven.

All of a sudden, the opening ceremony, which was not much of a crowd of people, poured into millions of online viewers, who paid strong attention and explored.

In private, the dark tide is turbulent.

Below the five giants, large and small entertainment companies have been looking for people to inquire, where is this Hongtian Entertainment Qi Hongxiang and what is the origin?

At the beginning of the establishment of the company, there was no achievement, so it was high-profile and public. Aren't you afraid that the bigwigs in the industry will look at him unpleasantly and quietly make a stumbling block?

"No, it could be true......"

When some people suspected that Qi Hongxiang's acquisition of Tian Lai Company was just a maze, someone with sharp eyes pointed to a middle-aged man with a fat head and big ears on the screen, and affirmed: "This is the vice president of Tian Lai Voice, responsible for the company's daily affairs." ”

"Ahh

Everyone's hearts sank, and they immediately understood.

Qi Hongxiang dared to declare in public that the acquisition of Tianlai Company must have made some progress.

Otherwise, if everyone checks afterwards, the other party has no action in this regard at all, wouldn't it become a big joke?

So......

Yang Hong's expression was solemn, "Zhou Mu, has the giant crocodile entered?"

"It should be. ”

Zhou Mu understood what she meant and nodded slightly.

In the entertainment industry, the capital predators who have been rumored for a long time are finally not satisfied with investing in large and small entertainment companies behind the scenes, but plan to go into the water by themselves, go on a rampage, and stake their ground.

Don't believe any that the capital set up an entertainment company is to prosper the industry and make money together. Who doesn't know, capital is the most ruthless, and every time it enters an industry, it always has to set off a bloody storm.

To put it bluntly, I just want to break the original framework and establish my own rules.

Monopoly, eat meat, make a lot of money!

"Hongtian Entertainment, Qi Hongxiang!"

Yang Hong locked her eyebrows and firmly remembered the name.

Not only her, but also many other people also followed the ups and downs of thought.

For some people, what is the overall pattern of the industry, the development mission or something, is too high-end and too far away. They only saw that they invested 10 billion yuan to build a project, and welcomed talents from all walks of life to join.

Whether you are a talent or not, this is more difficult to say.

Maybe the other party is blind and thinks he is a talent?

At the end of the press conference, the anxious people had already picked up the phone and dialed the contact number of Hongtian Entertainment, intending to recommend themselves.

Of course, more people are rummaging through boxes and cabinets, finding out the plan that has been dusty for a long time, and after some revisions and modifications, they feel that it is almost over, so they go straight to Hongtian Entertainment Company.

All in all, the clouds move in all directions. For two or three days in a row, whether online or offline, everyone was talking about it.

Hongtian Entertainment's advertisements have also spread all over the country.

The effect of throwing money at propaganda is obvious.

All of a sudden, everyone was deeply impressed by Hongtian Entertainment, at least they felt that the other party was "stupid and had a lot of money", and they might be able to cheat their own projects...... Ahem, being able to impress the other person and then get the investment.

"This propaganda ...... I can't do it anymore. ”

Yang Hong felt tired, she had been working hard in the past few days, and she had tried all kinds of methods to promote the movie. even hacked himself and made fans angry and argued, but it didn't cause any waves.

No one pays attention, there is no topicality, and I feel cold......

"Sister Hong, don't worry. ”

In contrast, Zhou Mu was relatively calm, he looked at the box office report, "There has been a lot of news these days, and everyone is paying attention to gossip on the surface, but it doesn't delay them from watching movies." ”

Three days on weekends.

The total box office of City 2 has broken 800 million.

Looking at the attendance, as well as professional ratings, the box office curve of the movie is on the rise.

Some official websites have also marked the predicted data, thinking that after the movie is drawn, the total box office will be at least 3.6 billion.

At the beginning of the New Year's Day, the first explosion.

Such a reputation has been crowned on Yu Nian's head.

"Can you not be in a hurry?"

Yang Hong said angrily: "Don't forget, our goal is to have a total box office of 4 billion, and now looking at this posture, it will definitely not be achieved." ”

"Ugh!"

Zhou Mu was speechless. He can't say that the goal of 4 billion is Yu Nian bragging, and he doesn't expect to achieve it at all.

But after thinking about it, Yang Hong is willing to worry about it, so let her go.

He also saw that Yang Hong was a little anxious these days. The establishment of Hongtian Entertainment has brought her a sense of crisis.

Don't think that the entry of capital predators is only aimed at big giants and large companies, and small and medium-sized companies like Qinghong Culture will not be targeted.

In fact, this is the wrong idea.

The real reality is that when the predators and the giants confront, they have a very tacit understanding that they can first eliminate the small and medium-sized companies before they can let go of their hands and feet and make the final showdown. lest everyone fight to the death, but let others pick up the cheap.

The winner-take-all process is naturally that the big fish swallows the small fish, and the small fish swallows the shrimp.

Yang Hong has foresight, and in the next few years, there will definitely be more and more variables in the industry, and they will be more cruel and dangerous. In this case, the company naturally needs to have enough cash flow to be confident enough to deal with future crises.

If the box office of 3.6 billion yuan is predicted, if it can achieve a volume of 4 billion, why not do it? Isn't it fragrant to make a few hundred million more dollars?

Whether it's ambition or dealing with a crisis, Yang Hong can't be idle anyway. Always follow the roadshow, keep an eye on every link, and ensure that there are no mistakes in perfection.

She is a competent logistics manager, so that everyone can taste delicious food, fresh fruits, and all kinds of nourishing decoctions during the hard roadshow.

Even Yu Nian sighed that if it weren't for Yang Hong's careful and thoughtful arrangements, he would definitely not be able to support such an intensive roadshow schedule.

In this regard, Zhou Mu glanced at Yu Nian's increasingly swollen belly, and wrote lightly: "It's time for you to lose weight and exercise, your body weakness and easy to gain weight will affect your image very much." ”

"Phew!"

Yu Nian sat upright, straightened his waist, tried to inhale and tuck his abdomen, and then pretended to pinch himself, "Do you see, there is no fat at all, it is flatter than the airport." ”

"Huh!"

Zhou Mu sneered slightly, his eyes full of disdain.

He inadvertently lifted his coat, and under the thin shirt, his angular abs showed a perfect mermaid line. Some of the accompanying staff couldn't help but look at it twice, either envious or longing.

“......”

Yu Nian lay back silently, hung up the blindfold, and closed himself.

Ding dong!

Zhou Mucai wanted to take advantage of the victory to pursue and strike two more sentences. The crisp message prompt sound made him take out his phone and look at it. I thought it was spam and was going to block and delete it.

However, after taking a look, his face suddenly changed!

"What's wrong?"

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